Hudl: UK Public Sector Contracts Won & Awards
Group company·Companies House: Private Limited Company·Islington·Greater London·Main market: Industry specific software package
Official UK PPONPDJJ-5281-DYCGCompanies House06962812 ↗ · Active
Where they wini
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6 awards (6 for a named lot, 100%, 0 for a whole procedure with no lot named) · top CPV classes, shares of all 6 awards. An award may cover more than one class.
4810 Industry specific software package2 awards · 33% · awards naming a lot3811 Navigational instruments1 award · 17% · awards naming a lot7221 Programming services of packaged software products1 award · 17% · awards naming a lot7999 Miscellaneous business-related services1 award · 17% · awards naming a lotAttributable award value
£1.7mOn 5 of 6 award records; the five largest make 100%. Largest rows below.i
Typical attributable award
£141k middle valuerobust · n=5i
Largest published awards i | Authority | Awarded | Term | Published value |
|---|---|---|---|---|
| Sports Performance Analysis Software | Loughborough University | 12 Oct 2026 | 3.8 yrs | £955,000 ≈ £249k/yr |
| HUDL Sports Performance and Analysis Software (Enhanced) | UNIVERSITY OF DERBY | — | 3 yrs | £524,732 ≈ £175k/yr |
| Hudl Sports Performance Analysis Software | Cardiff Metropolitan University | — | 2 yrs | £140,973 † ≈ £70k/yr |
| 26-49 Sports Performance Analysis | University of Wolverhampton | 28 Jul 2026 | 1 yrs | £40,873 ≈ £41k/yr |
| UE28899515092026 | University of Exeter | — | 1 yrs | £39,446 † ≈ £39k/yr |
Where their buyers arei
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ITL1 region of the buyer office · known for 6 of 6 awarded procedures · each procedure counts once
East Midlands2 procedures · 33%
West Midlands2 procedures · 33%
South West England1 procedure · 17%
Wales (Cymru)1 procedure · 17%
Who they sell toi
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Authorities named on this supplier’s published awards · ranked by distinct procedures · a framework or DPS adds one award record per appointed supplier
Authority type · official UK type when published, else name/id class, else not classified · by award records (a single panel can dominate)
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Education100%(6 awards)
6 of 6 awards are Education (100%).
| Authority | Procedures | Share | Award records | Last activity |
|---|---|---|---|---|
| Loughborough University | 1 | 16.7% | 1 | 12 Oct 2026 |
| UNIVERSITY OF DERBY | 1 | 16.7% | 1 | 26 Jun 2026 |
| Cardiff Metropolitan University | 1 | 16.7% | 1 | 4 Jul 2025 |
| University of Wolverhampton | 1 | 16.7% | 1 | 28 Jul 2026 |
| University of Exeter | 1 | 16.7% | 1 | 26 Aug 2026 |
| University of Worcester | 1 | 16.7% | 1 | 19 May 2026 |
Share = of the 6 procedures with an award naming this supplier. Last activity = award date, or notice publication when no award date was published.
Contracts endingi
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3 of 6 awards carry an end date · not a retender forecast
| Contract | Ends | Published value |
|---|---|---|
| 26-49 Sports Performance Analysis | 9 Aug 2027 | £40,873 |
| Hudl Sport Performance Analysis Software | 31 Aug 2027 | £140,973 |
| UE28899515092026 | 1 Sept 2027 | £39,446 |
Recent awards
Latest 6 of 6 award records naming this supplier
| Award / procedure | Authority | Awarded | Published value |
|---|---|---|---|
| Sports Performance Analysis Software | Loughborough University | 12 Oct 2026 | £955,000 |
| 26-49 Sports Performance Analysis | University of Wolverhampton | 28 Jul 2026 | £40,873 |
| Sports Software & GPS trackers | University of Worcester | 19 May 2026 | £403,575 joint award · 2 suppliers |
| UE28899515092026 | University of Exeter | Not published | £39,446 † from the contract notice |
| HUDL Sports Performance and Analysis Software (Enhanced) | UNIVERSITY OF DERBY | Not published | £524,732 |
| Hudl Sports Performance Analysis Software | Cardiff Metropolitan University | Not published | £140,973 † from the contract notice |
About this data
- One profile per supplier. Built from award and contract notices that name this supplier; different spellings and registration numbers of the same company are merged into this profile.
- Values are published values. The table mirrors what the notice published: framework ceilings and joint awards are labelled and never counted as this supplier's money, and † marks a value taken from the contract notice when the award published none. Only awards made to this supplier alone count towards its value, excluding VAT. It is not turnover.
- Regions in the buyer chart describe the buyer office, not where the work is delivered or the supplier’s registered address.
- Contract end dates. Published on 3 of 6 awards, estimated from the published duration on 0 more (marked “estimated”); those feed “Contracts ending”. Published values in that list come from either source; Contracts Finder figures are shown as published and stay out of this profile’s money totals.
- Source. Official UK public procurement notices (Find a Tender and Contracts Finder), reused under the Open Government Licence v3.0, updated through the day and rebuilt nightly. Not every figure uses both feeds, and each one shows how many records it rests on: see the methodology. Spotted something wrong? Tell us.