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Published 14 Aug 2026, 10:58 BST

Official UK procurement notice

Loughborough University - Performance Analysis Software

Official notice

Authority: Loughborough University (Education)

Direct award
Sectors: Software Packages & ERP (48) Delivery: East Midlands (UKF22)
Awarded value£955,000published award · exc. VAT
Award in standstill 12 Oct 2026no call for competition
Award (standstill) to Hudl

What is being bought

Published requirement description

Performance analysis software, video capture and data insights technology for performance sports metrics.

The lotProcurement structure

single lot · no lot value published
Lot #1Awarded
Delivery: East Midlands
48000000 Software package and information systems48100000 Industry specific software package

Procedure terms & legal framework

From the official record
Procedure method
Direct award
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Notice status
Awarded without competition
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Direct award (no call for competition)
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
14 Aug 2026, 10:58 BST
Last source update
13 Oct 2026, 15:45 BST
Authority reference
LU01048
FTS notice number
2026/S 000-096677
Latest notice
Contract award notice (UK6)
Delivery area
East Midlands (UKF22)
Official registry OCID
ocds-h6vhtk-06e45f Find a Tender
Why no open competition
Additional Repeat Extension Partial Replacement
Published justification

The current HUDL system is extensively integrated with the University’s existing technology landscape and supports a range of critical business processes across multiple departments. The software interfaces with numerous internal systems, workflows, data repositories and user authentication services.

Replacing the incumbent solution would require substantial technical redevelopment, system reconfiguration, data migration, retraining of users and the modification of multiple dependent systems.

Accordingly, the direct award is justified on the basis that changing supplier would result in disproportionate costs and technical incompatibility in the operation and maintenance of the University’s existing systems.

How it was run

Official notice
Submission deadline
—

Timeline

13 Oct 2026 → 22 Oct 2026 · 2 dates
  1. Notice published7 days ago
    13 Oct 2026, 15:45 BST
  2. Today
    21 Oct 2026
  3. Standstill endsin 2 days
    22 Oct 2026, 23:59 BST

Notice history

3 events · 2 releases on Find a Tender · since 14 Aug 2026
  1. Transparency notice published
    14 Aug 2026, 10:58 BST
    UK5
  2. Contract award notice published
    13 Oct 2026, 15:45 BST
    UK6
  3. Contract signature expected
    23 Oct 2026, 23:59 BST
    scheduled

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1some still in standstill
Awarded value £955,0001 award exc. VAT
Awarded toValueDateStatus
HudlSports Performance Analysis Software24 Oct 2026 – 31 Aug 2030£955,00012 Oct 2026standstill to 22 Oct 2026Standstill

Contracting authority & participating public bodies

Loughborough University

Contracting authorityPublic authority - sub-central government GB-PPON: PRGT-9932-PLJN Epinal Way, Loughborough, East Midlands, LE11 3TUContact name, email, phone

Bidders & participating suppliers

1 commercial party on the notice
  • Hudl UK LimitedAwarded supplierGB-COH: 06962812 Suncourt House, 2nd Floor, 18-26 Essex Road, London, London, N18LNContact name, email

Official documents & specifications (2)

Official links; attachments are not copied

Notices published for this procedure

  • Contract award notice awardContract award noticeUK6Contract award notice on Find a Tender
  • Transparency notice awardTransparency noticeUK5Transparency notice on Find a Tender