Find a TenderOpen admissionDynamic market intention notice
Published 8 Sept 2026, 13:15 BST

Official UK procurement notice

Marketing & Communications - Dynamic Market Intention

Authority: Southern Water Services Limited (Public body)

Dynamic market7 lotsServicesUtilitiesSME suitableVCSE suitable
Dynamic market estimateValue not publishedmarket-wide estimate, not attributable revenue
Submission deadline Not published
Lots 7see the lot list below

What is being bought7 lots · detail below

Published requirement description

A Marketing & Communications Dynamic Market Scope designed to provide access to a comprehensive range of specialist marketing, communications, digital, branding, reporting, and stakeholder engagement services. This will be split into 7 Lots (parts).

CPV: Advertising and marketing services · Advertising campaign services · Advertising management services · Advertising services · Direct marketing services · Industry specific software development services · Marketing services · Performance review services · Printing and related services · Public relations consultancy services · Public relations management services · Public relations services · +2 more

How this dynamic market works

From the published notice
Type
Dynamic market · pending
Market period
9 Sept 2026 – …
Buyer types
utilities
Supplier levy on call-offs (max %)
None

Lots and requirements (7)Procurement structure

7 lots · no lot values published · same conditions of participation on every lot
Lot #1Full service marketing and creativeSMEVCSE

End-to-end marketing and creative delivery, covering strategy, campaign development, content, media buying, and production. Includes full-service agency capability across digital, print, OOH, partnerships, and TV/film production, either in-house or via supply chain.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

Lot #2Digital StrategySMEVCSE

Strategic digital consultancy supporting management of digital channels, including digital strategy, web design, and development planning. Focused on shaping and guiding digital direction.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet.
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

Lot #3Digital ServicesSMEVCSE

Delivery of technical digital services including SEO/AEO, UX/UI design, web/app development, analytics, and accessibility. Focused on execution and optimisation of digital platforms.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

Lot #4Employer BrandingSMEVCSE

Development and delivery of employer brand strategy, including employee insight, EVP creation, internal campaign execution, and recruitment marketing content.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

Lot #5Regulatory reporting consultancy and creative servicesSMEVCSE

Consultancy and creative services for corporate reporting, including best-practice reviews, document design, structure recommendations, and digital collateral/microsite development.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet.
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

Lot #6Public Affairs and Stakeholder EngagementSMEVCSE

Strategic public affairs advisory and delivery, including political and press monitoring, stakeholder engagement, briefings, and events to support engagement with political organisations including government, regulators, local authorities, campaigners and NGOs and industry bodies.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

Lot #7Strategic CommunicationsSMEVCSE

Broad strategic communications support including corporate comms strategy, reputation management, stakeholder engagement, crisis comms, internal comms, and PR/media relations.

Delivery: South EastEligibility: SME eligibleVCSE eligible
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.

Who is likely to bid for this lot ↓

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
Conditions of participation · identical on every lot2
  • Economic & financial standing

    There are no financial conditions to join the market, although financial capacity will be reviewed for each requirement based on individual contract limit.

    Verified by: Financial capacity will be verified using Creditsafe or Dun & Bradstreet
  • Technical & professional ability

    Applicants must answer all questions within the Dynamic Market PQQ. These confirm the applicants ability to provide the services required within each part of the Dynamic Market. Applicants are not required to cover all services and partial coverage will be accepted and listed accordingly.

    Verified by: Each application will be assessed by Southern Water using the applicants response to the Dynamic Market PQQ.
What this means for your bid
  • “Marketing & Communications - Dynamic Market Intention” is a dynamic market: the contest is a place on its panel, not a single contract.

Competition analysis · published record, not a forecast of who will bid

How Southern Water Services Limited buys Advertising and marketing services (CPV 7934), and who usually turns up

Southern Water Services Limited’s published record next to the market for the same work. Compared with other frameworks and DPS only. Whole-market view: Advertising and marketing services (CPV 7934) →

1

How the contest usually goes

Winner shares use published awards; bid and price charts use contested lots.

Question for the bid
This buyerSouthern Water Services Limited · all categories
The marketAdvertising and marketing services (CPV 7934) · South East England
What to do with it
How often do SMEs win?
i

How often small and medium firms win.

Share of awards where the winner’s size is known.

The counts under this question show how many awards have a known supplier size.

Last 36 months.

Buyer: 13 of 67 known-size awards · market: CPV 7934 · South East England, n=11
19%36%

Small firms have won here. Neither number says whether you qualify; it describes who has been winning.

How often do local suppliers win?
i

How often local firms win similar work.

Winners with a registered address in the delivery region, out of awards with a known address.

Local means the winner is registered in the region where that award was delivered. The market figure counts awards delivered in South East England.

A local branch does not count if the registered address is elsewhere.

Last 36 months.

Buyer: 20 of 66 known-location awards · market: CPV 7934 · South East England, n=23
30%9%

Most of this buyer’s recorded winners were registered outside the region where that award was delivered.

How long to a decision?
i

How long buyers here take to decide after bids close.

Middle value in days from the bid deadline to the award date, on competitions that published both.

Only decided tenders count, so slow ones still waiting are not in.

Last 36 months.

Buyer: 7 decided notices · market: CPV 7934 · South East England, n=7
138 days32 days

Half of these awards have an award date within 138 days of the bid deadline.

How often single-bid or direct?
i

How often work is awarded with no recorded rival.

Direct awards and tenders where every published lot count shows one bid.

Both shares are minimums: some awards have no bid count.

Thin markets produce this too; it is not proof of a tailored specification.

Last 36 months.

Buyer: at least 1 of 11 procurements with awards had no recorded rival · market: CPV 7934 · South East England, n=6
9%17%

Missing bid counts may hide more single-bid awards. This share is a minimum.

How many bids did past lots attract?

i

How many bids past lots received.

Each colour is a bid-count range. Only competed lots with a published count are included.

Past bids do not predict this tender.

Last 36 months.

This buyer33 lots with bid counts · all categories
12% had one bid
The market11 lots with bid counts · CPV 7934 · South East England
0% had one bid
Buyer / market · select a colour for counts
1 bid12% / 0%
Buyer: 4 of 33 lots with published bid counts. Market: 0 of 11 lots with published bid counts.
2–355% / 0%
Buyer: 18 of 33 lots with published bid counts. Market: 0 of 11 lots with published bid counts.
4–627% / 27%
Buyer: 9 of 33 lots with published bid counts. Market: 3 of 11 lots with published bid counts.
7+6% / 73%
Buyer: 2 of 33 lots with published bid counts. Market: 8 of 11 lots with published bid counts.

How did awards compare with estimates?

i

Where winning prices landed against estimates.

Each colour shows awards below, close to or above the published estimate, one lot at a time.

On a framework or DPS, prices are agreed when work is called off.

Past prices are a guide, not a bid price.

Last 36 months.

Not comparable on a framework or DPS: the price is set later, on each call-off.

2

Assess each lot
i

What past awards tell you about each lot.

See the forecast, this buyer’s earlier suppliers and firms with relevant wins.

No supplier is confirmed as a bidder.

Open a lot for its forecast, this buyer’s previous supplier and possible competitors, from published award history, not a bid list

Lot #1Full service marketing and creativeCPV 79SME suitableEstimate not published

This lot lists more than one class in CPV 79. The comparison uses that group.

Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–333%
Chance this lot gets 2–3: 33%. This is a forecast.
4–617%
Chance this lot gets 4–6: 17%. This is a forecast.
7+49%
Chance this lot gets 7+: 49%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

SupplierThis buyer’s earlier contractLotAward valueWhy listed
Oliver and Graimes Design Associates LimitedWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Full Service Campaign Support—Similar wording and category
Built Environment Communications Group LimitedWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Full Service Campaign Support—Similar wording and category
Impero Design LtdWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Full Service Campaign Support—Similar wording and category
Bold Content Video LimitedWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Televesion and Film Creative & Production—Similar wording and category

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
3 wins in South East England2 panel places
£18m8 awards in 36m · last 1 months ago2 live · £5.1m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=7
4 wins in South East England6 panel places
£15m11 awards in 36m · last 1 months ago7 live · £35m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=3
1 win in South East England3 panel places
£5.1m6 awards in 36m · last 7 months ago3 live · £4.5m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=1
1 win in South East England3 panel places
£2.5m3 awards in 36m · last 8 months ago2 live · £2.0m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=3
£750k2 awards in 36m · last 2 months ago1 live · £7.3m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

no comparable pairs
Lot #2Digital StrategyCPV 7934SME suitableEstimate not published
Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–335%
Chance this lot gets 2–3: 35%. This is a forecast.
4–618%
Chance this lot gets 4–6: 18%. This is a forecast.
7+45%
Chance this lot gets 7+: 45%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
KPMGLarge
10 wins in South East England35 panel places
£570m147 awards in 36m · last 1 months ago39 live · £100m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=23
3 wins in South East England29 panel places
£168m76 awards in 36m · last this month15 live · £25m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

8% below n=11
1 win in South East England17 panel places
£121m52 awards in 36m · last this month13 live · £180m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

6% below n=16
3 wins in South East England2 panel places
£18m8 awards in 36m · last 1 months ago2 live · £5.1m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=7
4 wins in South East England6 panel places
£15m11 awards in 36m · last 1 months ago7 live · £35m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=3
Lot #3Digital ServicesCPV 7221SME suitableEstimate not published

This lot is listed as CPV 7221. The table above uses the notice category.

Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–335%
Chance this lot gets 2–3: 35%. This is a forecast.
4–618%
Chance this lot gets 4–6: 18%. This is a forecast.
7+45%
Chance this lot gets 7+: 45%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
3 wins in South East England2 panel places
£18m8 awards in 36m · last 1 months ago2 live · £5.1m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=7
4 wins in South East England6 panel places
£15m11 awards in 36m · last 1 months ago7 live · £35m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=3
4 wins in South East England3 panel places
£149m22 awards in 36m · last 5 months ago11 live · £144m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=8
3 panel places
£90m9 awards in 36m · last 3 months ago4 live · £24m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=2
1 win in South East England3 panel places
£5.1m6 awards in 36m · last 7 months ago3 live · £4.5m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=1
Lot #4Employer BrandingCPV 79SME suitableEstimate not published

This lot lists more than one class in CPV 79. The comparison uses that group.

Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–329%
Chance this lot gets 2–3: 29%. This is a forecast.
4–618%
Chance this lot gets 4–6: 18%. This is a forecast.
7+52%
Chance this lot gets 7+: 52%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
3 wins in South East England2 panel places
£18m8 awards in 36m · last 1 months ago2 live · £5.1m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=7
4 wins in South East England6 panel places
£15m11 awards in 36m · last 1 months ago7 live · £35m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=3
2 wins in South East England3 panel places
£6.4m26 awards in 36m · last this month5 live · £1.8m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

15% below n=2
5 wins in South East England1 panel places
£5.4m58 awards in 36m · last 1 months ago40 live · £3.8m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

10% above n=1
8 wins in South East England1 panel places
£3.2m37 awards in 36m · last 2 months ago14 live · £1.9m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=1
Lot #5Regulatory reporting consultancy and creative servicesCPV 7221SME suitableEstimate not published

This lot is listed as CPV 7221. The table above uses the notice category.

Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–339%
Chance this lot gets 2–3: 39%. This is a forecast.
4–617%
Chance this lot gets 4–6: 17%. This is a forecast.
7+43%
Chance this lot gets 7+: 43%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
KPMGLarge
10 wins in South East England35 panel places
£570m147 awards in 36m · last 1 months ago39 live · £100m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=23
3 wins in South East England30 panel places
£277m110 awards in 36m · last 1 months ago24 live · £237m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

3% below n=14
2 wins in South East England9 panel places
£24m43 awards in 36m · last this month18 live · £15m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=10
1 win in South East England24 panel places
£20m86 awards in 36m · last this month20 live · £6.5m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

3% below n=2
3 wins in South East England2 panel places
£18m8 awards in 36m · last 1 months ago2 live · £5.1m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=7
Lot #6Public Affairs and Stakeholder EngagementCPV 79SME suitableEstimate not published

This lot lists more than one class in CPV 79. The comparison uses that group.

Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–327%
Chance this lot gets 2–3: 27%. This is a forecast.
4–620%
Chance this lot gets 4–6: 20%. This is a forecast.
7+52%
Chance this lot gets 7+: 52%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
Buyer regular1 win in South East England44 panel places
£58m127 awards in 36m · last this month28 live · £38m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

8% below n=26
£99k3 awards in 36m · last 4 months ago2 live · £53k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=1
1 panel places
1 awards in 36m · last 21 months agoNone on fileno comparable pairs
3 wins in South East England30 panel places
£277m110 awards in 36m · last 1 months ago24 live · £237m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

3% below n=14
1 win in South East England4 panel places
£909k21 awards in 36m · last 1 months ago13 live · £371k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

4% below n=3
Lot #7Strategic CommunicationsCPV 79SME suitableEstimate not published

This lot lists more than one class in CPV 79. The comparison uses that group.

Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids1% chance of a single bid
similar past contests in this category: 12
Forecast chances for this lot
1 bid1%
Chance this lot gets 1 bid: 1%. This is a forecast.
2–333%
Chance this lot gets 2–3: 33%. This is a forecast.
4–619%
Chance this lot gets 4–6: 19%. This is a forecast.
7+47%
Chance this lot gets 7+: 47%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

SupplierThis buyer’s earlier contractLotAward valueWhy listed
Portland PR LimitedWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Strategic Communications—Similar wording and category
Built Environment Communications Group LimitedWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Strategic Communications—Similar wording and category
Dentons Global Advisors UK ltdWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Strategic Communications—Similar wording and category
Create 51 LtdWorked for this buyerCommunications and Advertising Frameworknotice published Dec 2022Strategic Communications—Similar wording and category

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
Buyer regular1 panel places
—None on fileat estimate n=1
KPMGLarge
10 wins in South East England35 panel places
£570m147 awards in 36m · last 1 months ago39 live · £100m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=23
3 panel places
£90m9 awards in 36m · last 3 months ago4 live · £24m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=2
1 win in South East England4 panel places
£1.9m4 awards in 36m · last 6 months ago2 live · £308k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

no comparable pairs
1 win in South East England
£1.2m2 awards in 36m · last 3 months agoNone on fileno comparable pairs
About this data
  • Source. Official UK public procurement notices (Find a Tender), reused under the Open Government Licence v3.0. New notices arrive through the day; the figures are rebuilt nightly.
  • Two views, kept apart. The authority’s own track record and the wider market for the same kind of work sit side by side and are never mixed. Where the local picture is too thin, a figure widens to a broader market and says which one it used.
  • Forecasts are labelled. The price forecast and its range, possible competitors and the earlier-work matches are our estimates from past awards: not published facts, not win chances and not price advice. Official notices do not say who is bidding.
  • Every figure shows what it rests on. Not every notice publishes a bid count, a value or a delivery region, so each figure carries the number of records behind it, and one built on few records is marked as such. The on a figure explains it; the counting rules are in the methodology. Spotted something wrong? Tell us.

Procedure terms & legal framework

From the official record
Procedure method
Dynamic market
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Open admission
Procurement threshold
Unspecified in notice
Regulatory regime
Utilities
Commercial structure
Dynamic market
Who may use this agreement
Any qualifying supplier may apply while the market is open
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
8 Sept 2026, 13:15 BST
Last source update
8 Sept 2026, 13:15 BST
FTS notice number
2026/S 000-084870
Latest notice
Dynamic market intention notice (UK13)
Classification (CPV)
Advertising and marketing servicesAdvertising campaign servicesAdvertising management servicesAdvertising servicesDirect marketing servicesIndustry specific software development servicesMarketing servicesPerformance review servicesPrinting and related servicesPublic relations consultancy services
+4 morePublic relations management servicesPublic relations services
Delivery area
South East (UKJ)
Official registry OCID
ocds-h6vhtk-06f47b Find a Tender

How to participate & submission route

Official notice Apply via Jaggaer
Submission portal named on this notice: Jaggaer · Who buys & how to bid on JAGGAER
Supplier login requiredElectronic submission allowed
Access & registration note: Free; latest Chrome/Edge/Firefox only — corporate browsers fail
Requests to participate (first stage)
—
Admission period ends
—
Clarification deadline
—
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Supplier levy on call-offs (max %)
submission fee · None
Detailed submission instructions & authority contactsFrom official release

The procurement documents are available for unrestricted and full direct access, free of charge, at

southernwater.bravosolution.co.uk ↗

Additional information can be obtained from the above-mentioned address

Tenders or requests to participate must be submitted electronically via

southernwater.bravosolution.co.uk ↗

Tenders or requests to participate must be submitted to the above-mentioned address

If you are interested in bidding for this tender, please be aware that you will need to have registered on the central digital platform before you will be able to bid. This will require you to complete some information and then you will be provided with a unique identifier. For more information on how to register, please follow the below link:

how to register on the CDP

Timeline

1 published date
  1. Tender notice published45 days ago
    8 Sept 2026, 13:15 BST

Notice history

1 event · 1 release on Find a Tender
  1. Dynamic market intention notice published
    8 Sept 2026, 13:15 BST
    UK13

Commercial outcome & contract awards

Nothing awarded yet
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Contracting authority & participating public bodies

Southern Water Services Limited

Contracting authorityPrivate utility GB-PPON: PBJQ-2231-ZRPG Southern Water, Southern House, Worthing, South East, BN13 3NXContact email

Official documents & specifications (1)

Official links; attachments are not copied

Notices published for this procedure