The Audience Agency: UK Public Sector Contracts Won & Awards

SMEWarringtonNorth West EnglandMain market: Business and management consultancy services

Official UK PPONPWXQ-6344-QLZP

Procedures with an award1010 award records
i

How many tenders this supplier has won.

Tenders with at least one award to it. Award records are shown too, because one framework can carry many call-offs.

Public authorities10named on published awards
i

How many different public bodies have awarded to this supplier.

Buyers named on its awards, with duplicate names merged.

Attributable award value£295knet · on 6 of 10 award records · single-supplier, no ceilings
i

How much this supplier has won, by published values.

Sum of award values where it was the only winner, VAT excluded, framework ceilings left out.

Not turnover. Not every award publishes a value.

Last 12 months6awards · 2 in the prior 24 months · last 14 Aug 2026
i

Awards to this supplier in the last 12 months.

Award records dated in the last 12 months, against the two years before.

Contracts ending ≤18 months2end date published on 7 of 10 awards
i

Contracts that finish in the next 18 months.

Published contracts with an end date in that window. No end date, not counted.

A likely retender, not a certain one.

Delivery regions13most often Nationwide (UK)
i

Where this supplier has delivered.

Delivery regions published on its awarded tenders. A tender with several regions counts in each.

Where the work was, not where the company is based.

Where they win
i

What kind of work is bought here.

Notices by procurement category (CPV). A notice with several categories counts in each.

10 lot-level observations (10 awarded lots, 100%, plus 0 envelope awards without lot links; pending awards included) · top CPV classes

7162 Analysis services1 observations · 11% · lots
7311 Research services1 observations · 11% · lots
7931 Market research services1 observations · 11% · lots
8050 Training services1 observations · 11% · lots
Attributable award value
i

How much this supplier has won, by published values.

Sum of award values where it was the only winner, VAT excluded, framework ceilings left out.

Not turnover. Not every award publishes a value.

£295kOn 6 of 10 award records; the five largest make 94%. Largest rows below.
Typical attributable award
i

What one of this supplier’s wins is usually worth.

Middle value of the same awards as the total above.

£49k medianrobust · n=6
Award vs estimate
i

Does this supplier usually win above or below the buyer’s estimate.

Its own wins, estimate against award per lot, in its sector.

Based on 1 wins across all categories. Small sample.

A past pattern, not a margin and not a price to bid.

3% below estimateindicative · n=1scoped to all comparable wins
Largest published awards
i

The biggest published awards.

Awards to a single supplier with a published value, largest first, so you can check the totals against the notice.

A repeated framework total can appear here. Open the notice to check.

AuthorityAwardedTermPublished value
ACE 1081 DCA Audience Agency Postcode AnalysisThe Arts Council of England—3 yrs£84,278 †
≈ £28k/yr
Fashion Museum - Evaluation ConsultantBath & North East Somerset Council—5.1 yrs£77,070 †
≈ £15k/yr
Digital Skills Training for Cultural Organisations in WalesLlywodraeth Cymru / Welsh Government—4 mo · up to 0.4 yrs£58,200 †
PAN3389 - LMAG Voices of Leicester Evaluation ConsultantLeicester City Council—4.6 yrs · up to 4.8 yrs£38,806 †
≈ £8k/yr
Living Knowledge Network exhibition evaluationBritish Library Board—7 mo£19,938 †

Where they deliver
i

Where this supplier has delivered.

Delivery regions published on its awarded tenders. A tender with several regions counts in each.

Where the work was, not where the company is based.

ITL1 delivery regions on the notice · 9 of 10 awarded procedures publish one · a procedure with several regions counts in each

Nationwide (UK)3 procedures · 33%
East Midlands3 procedures · 33%
West Midlands3 procedures · 33%
South West England3 procedures · 33%
North East England2 procedures · 22%
North West England2 procedures · 22%
East of England2 procedures · 22%
South East England2 procedures · 22%

Bidding record
i

Competitions this supplier is known to have bid in.

Procurement Act 2023 award notices that name it as a bidder, split into won and lost.

Procurement Act 2023 award notices name every bidder · 1 notices name this supplier since 15 Aug 2026 · observed bids, not an estimate

Contract contests
i

Competitions this supplier is known to have bid in.

Procurement Act 2023 award notices that name it as a bidder, split into won and lost.

0 won · 0 lostFewer than three decided contests — no rate is claimed.
Framework / DPS places
i

Frameworks and DPS this supplier got onto.

Appointed out of applied. Kept apart from contract wins because almost every compliant bidder gets a place.

0 of 1
Authorities bid for
i

How many public bodies this supplier has bid to.

Buyers on notices that name it as a bidder, win or lose.

1
NoticeAuthorityOutcomeBiddersPublished
UK_1003 Global Evaluation Framework Retender 2026framework/DPSBritish Councilnot appointed9215 Aug 2026

Source: bids.details[].tenderers on Procurement Act 2023 notices (from 2025). PCR 2015 notices name no bidders, so earlier contests are invisible here. Latest ten notices shown.

Who they sell to
i

Which buyers publish the most notices here.

Buyers ranked by the number of notices, duplicate names merged.

Authorities named on this supplier’s published awards · ranked by distinct procedures · award records explode on framework and DPS panels

Authority type · official UK type when published, else name/id class, else not classified · by award records (a single panel can dominate)
i

What kinds of public bodies buy here.

Notices by the buyer’s type as published, otherwise by its name.

  • Central government 40% (4 awards)
  • Local authority 40% (4 awards)
  • Type not classified 20% (2 awards)
AuthorityProceduresShareAward recordsLast activity
Festival 2022 Limitedframework/DPS on 1110%129 Jan 2022
National Memorial Heritage Fundframework/DPS on 1110%18 May 2024
The Arts Council of England110%119 Mar 2026
British Library Board110%120 Mar 2025
East Lindsey District Council110%117 Jun 2026
British Councilframework/DPS on 1110%114 Aug 2026
Bath & North East Somerset Council110%116 Dec 2025
Llywodraeth Cymru / Welsh Government110%116 Dec 2025

Share = of the 10 procedures with an award naming this supplier. Last activity = award date, or notice publication when no award date was published.

Contracts ending
i

Contracts that finish in the next 18 months.

Published contracts with an end date in that window. No end date, not counted.

A likely retender, not a certain one.

Published end dates only · 7 of 10 awards carry one · not a retender forecast

Recent awards

Latest 10 of 10 award records naming this supplier

Data coverage & method
  • Source: Find a Tender OCDS award and contract releases. An award record is one award × this supplier; a procedure can carry many (panels, call-offs).
  • Market observations are awarded lots, or one envelope award when the notice publishes no lot links. Region = delivery ITL1 on the notice, not the supplier’s registered address.
  • Authority type: official OCDS UK contracting-authority type when the notice publishes one; otherwise a Tenderline name/id class; otherwise “not classified”. Purchasing hubs with no published type stay unclassified.
  • Published value attributable to this supplier alone: £295k across single-supplier awards, framework / DPS ceilings excluded. Coverage is partial and the figure is not turnover, so it is not shown as a headline.
  • Contract end dates: published on 7 of 10 awards; 2 end within 18 months.
  • Each figure’s own method and sample is behind its ; the long form is on Methodology.
  • Never shown: contact details, reliability or payment scores, affiliations, predicted wins.
Identifiers consolidated into this page (4 historical Find a Tender publication identifiers)

Official notices referenced this supplier under these publication identifiers. Alias URLs are not separate pages.

GB-COH:08117915GB-FTS-113130GB-FTS-177817GB-FTS-42541

Canonical page id: GB-PPON:PWXQ-6344-QLZP