Find a TenderAwarded
Published 20 Jan 2025, 16:34 GMT

Official UK procurement notice

Digital Advertising Services · UK public procurement notice

Official notice

Authority: University of Keele (Charity / VCSE)

ServicesRestricted procedure
Published estimate£1,600,000≈ £711k / year
Submissions closed 20 Feb 2025awarded 4 Aug 2025
Awarded to Education Cubed Ltd
Contract term 2 yrs 3 moends 30 Sept 2027 · extension options published · starts 1 Jul 2025

What is being bought

Published requirement description

Provision of Digital Advertising Services at Keele University in accordance with the Tender Specification in section 2 of the ITT.

CPV: Advertising services

The lotProcurement structure

single lot · value published
Lot #1Provision of Digital Advertising Services at Keele University in accordance with the…AwardedRenewal 2 yrs 3 moPublished value£1,600,000

Provision of Digital Advertising Services at Keele University in accordance with the Tender Specification in Section 2 of the ITT.

Contract period: 1 Jul 2025 – 30 Sept 2027 (2 yrs 3 mo)
Extensions: Options to extend for 2 further 12 month periods · Options to extend for two further periods of one year until 30/09/2029.Second stage: up to 5 candidates invited to tenderVariant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
  • Strategic Digital Advertising: 400 marks
  • Clearing Media Plan: 300 marks
  • Price: 300 marks

Procedure terms & legal framework

From the official record
Procedure method
Restricted procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
20 Jan 2025, 16:34 GMT
Last source update
13 Aug 2025, 15:43 BST
Authority reference
KU/644/LF/SM/2024
FTS notice number
2025/S 000-048494
Classification (CPV)
Advertising services
Delivery area
UKNorth East (UKC)North West (UKD)Yorkshire & Humber (UKE)East Midlands (UKF)West Midlands (UKG)East of England (UKH)London (UKI)
+2 moreSouth East (UKJ)South West (UKK)
Official registry OCID
ocds-h6vhtk-04d4d2 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment
Performance terms

The conditions for performance of the contract and technical specifications are as stated in the procurement documents.

Review and risk notes
Review procedure

Any review proceedings should be promptly brought to the attention of the Chief Financial Officer of the University at the address provided above and will be dealt with in accordance with the requirements of the Public Contracts Regulations 2015 ('PCRs 2015'). Any review proceedings must be brought within the timescales specified by the applicable law, including, without limitation, the PCRs 2015. In accordance with the PCRs 2015, the

University will incorporate a minimum 10-calendar day standstill period from the date information on the award of the contract is communicated to tenderers.

How it was run

Official notice
Run through: In-tend · Who buys & how to bid on In-tend
Supplier login requiredLanguage: EN
Access & registration note: Free · one account per buying organisation's portal · reCAPTCHA on signup
Submission deadline
20 Feb 2025, 12:00 GMT
Submission channel
{"electronicSubmission"}
Accepted languages
en
Bid validity
120 days from the deadline
Detailed submission instructions & authority contactsFrom official release

Timeline

20 Feb 2025 → 13 Aug 2025 · 4 dates
  1. Submission deadline
    20 Feb 2025, 12:00 GMT
  2. Invitations to tender expected
    18 Mar 2025
  3. Contract starts
    1 Jul 2025, 00:00 BST
  4. Notice published
    13 Aug 2025, 15:43 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    13 Aug 2025, 15:43 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £1,600,0001 contract exc. VAT
Bids received 5
Contracts signed 1latest 4 Aug 2025
Awarded toValueDateStatus
Education Cubed LtdSME£1,600,000 †—Awarded

Contracts

  • Digital Advertising Services · Education Cubed LtdSME

    Signed
    4 Aug 2025
    Value
    £1,600,000
    Period
    … – 30 Sept 2027
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
5bids · 5 electronic———

Contracting authority & participating public bodies

University of Keele

Contracting authorityCharity / VCSEBody governed by public lawEducation GB-COH: RC000655 Keele University,, Staffordshire, West Midlands, ST55BGContact name, email, phone Published organisation website ↗

Dispute resolution & review bodies

  • High Court of England and WalesReview body LondonContact phone
  • The University of KeeleMediation bodyReview contact point Keele, StaffordshireContact email, phone

Bidders & participating suppliers

1 commercial party on the notice
  • Education Cubed Ltd.Awarded supplierGB-COH: 08045459 Level 4, North Unit B-E, New England House, New England Street, Brighton, West Midlands, BN1 4GH

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria