Find a Tender
planning
Official procurement procedure
London Transport Museum Annual Visitor and Market Research
Market research services
Research services
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: London Transport Museum Limited: "London Transport Museum Annual Visitor and Market Research". Published status: planning. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
| Contracting Authority | London Transport Museum Limited | Scope & Categories | Not published | Submission Window | planning No deadline published |
|---|---|---|---|---|---|
| Submission Gateway | Direct notice route | Legal Basis & Regime | Standard procurement | Estimated Value (exc. VAT) | Not published |
Bidder Intelligence · Authority Profile: London Transport Museum Limited
Market Analytics
Derived from OCDS awards & bid statistics
Published history for London Transport Museum Limited. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Competition Density
Not availableNo published reports
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate availablePayment Terms
Check noticePublished terms
Coverage: 0 active published awards; 0 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityLondon Transport Museum Limited | Procedure methodNot published | Procurement categoryNot published |
Statusplanning | Framework / DPSNot published | CompetitionNot published |
Above thresholdNot published | Legal basisNot published | Tender period startsNot published |
Clarification deadlineNot published | Electronic submissionNot published | Submission languagesNot published |
Published27 Mar 2026, 10:20 GMT | Last source update27 Mar 2026, 10:20 GMT | Recurring procurementNot published |
ClassificationMarket research services, Research services | ||
Delivery area | ||
OCIDocds-h6vhtk-06761b | ||
What is being bought
For the past decade, London Transport Museum has conducted regular onsite customer satisfaction research to understand the experiences and motivations of visitors, retail shoppers and café customers. This long running programme has provided essential insights into satisfaction, visitor demographics, operational performance and brand awareness, enabling the Museum to track trends, benchmark performance and support annual planning. The Museum is now entering a new phase. Following a recent total market survey and segmentation refresh, and with a new CRM system enabling post visit email surveys from 2027/28, we are updating our approach to ensure continued robustness while reflecting changing organisational needs.
Upcoming capital developments will also require more frequent insights into visitor experiences as spaces evolve, and this piece of ongoing research will be required help test themes and ideas with audiences during this period of change. We are therefore seeking a research partner who can, for the next three to five years, deliver reliable, unbiased audience insight while embracing innovations such as AI and best practice methodologies.
The supplier will help us understand motivations, expectations, experiences and profiles across Museum, Retail and Catering audiences; keep our segmentation framework active and insightful; and provide timely reporting to support internal decision making, planning and stakeholder reporting. The purpose of this preliminary market engagement is to source a research partner who can contribute to developing the most effective method for delivering the research.
What changed
From the official release history
- Status changed to planning
27 Mar 2026, 10:20 GMT - Official notice release published
27 Mar 2026, 10:20 GMT - Buyer information updated
27 Mar 2026, 10:20 GMT
Lots and requirements (1)
Published by the contracting authority
- Lot 1 · #1Individual lot title not publishedplanningPublished valueNot publishedThe source published no individual title or description for this lot.Contract periodNot publishedEligibilityNot publishedOptions / renewalNot published
Timeline
- Pipeline notice
27 Mar 2026, 10:20 GMT - Procedure published
27 Mar 2026, 10:20 GMT - engagement
10 Apr 2026, 23:59 BST · scheduledThis engagement notice is being published by TfL on behalf of London Transport Museum and seeks to obtain insight, feedback and market perspectives from potential research partners on how our future audience insight programme could best be delivered. London Transport Museum is carrying out this early market engagement to help shape the next phase of its audience insight programme. For the past ten years, the Museum has relied on regular onsite research to understand who our visitors are, what motivates them, and how they experience our Museum, shop and café. This work has been central to our planning and has helped us track trends over time. With updated segmentation, a recent market wide survey and a new CRM system on the horizon that will allow for post visit surveys from 2027/28, it now feels like the right moment to review and refresh our approach. We also have several major capital projects coming up, which means we'll need more frequent and flexible insight as our spaces change and develop. That's why we're asking the market for views on how a future three to five year research programme could be delivered in a way that stays robust but also makes the most of new ideas, including the use of AI. Your feedback at this stage will help us test our assumptions and refine our specification before we move to tender. This exercise does not form part of any formal procurement process. All responses will be carefully considered but will not bind TfL to any approach to the procurement, nor will responses be treated as conveying any promise or commitment on the part of the respondent. This Early Market Engagement (EME) is to inform the market of LTM's potential upcoming business requirements. Prior to commencing any procurement activities, we wish to better understand the market appetite by requesting you register your interest by completing the MS forms questionnaire: https://forms.cloud.microsoft/e/sJvrc3xR2E by the deadline of 5pm on Friday 10th April 2026. Please email emeliawilson@tfl.gov.uk and bediakilic@tfl.gov.uk to obtain a copy of the draft specification and/ or if you have any questions in regards to this opportunity. TfL reserves the right to conduct further market engagement in the future if required.
Commercial outcome and competition
AwardsNo award published |
ContractsNo contract published |
Bid statisticsNo aggregate bid statistics published |
Buyer and organisations in this procedure
London Transport Museum Limited
Contracting authority GB-COH-06495761Documents (1)
Official links; attachments are not copied
- 27 Mar 2026, 10:20 GMT
Related procedures (0)
No related procedures published
Planning and rationale
Planning budgetNot published |
No-engagement rationaleNot published |
Procedure rationaleNot published |