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planningFind a Tender · planning

BT406 - Advertising Consultancy Services

Buyer: Westminster City Council →

BuyerWestminster City Council
Statusplanning
DeadlineNot published
Value£50,000
Published24 Nov 2025

What is being bought

Westminster City Council (WCC) is looking to identify potential interest and appetite for an upcoming procurement exercise to contract a specialist consultant or organisation to advise and support the Council on the development and delivery of a new network of Out of Home (OOH) and/or Digital Out of Home (DOOH) advertising assets. We are looking for an individual or organisation with demonstrable experience in the following: 1. Identifying and delivering commercially viable OOH and DOOH advertising in cities that have complex and sensitive built environments. 2. Designing and integrating advertising structures within the public realm. 3. Securing planning permission for adverts within complex, built environments. If you feel this requirement can be deliver by your organisation, please register and complete the required response: https://wcc.ukp.app.jaggaer.com/go/05971493019AB5755201

Categories

Advertising services 79341000Advertising consultancy services 79341100Advertising management services 79341200Aeral advertising services 79341500

Lot details

Lot 1

No lot description published.

Statusplanning
Contract periodFrom 19 Jan 2026 to 31 Mar 2026
SME suitabilitySuitable for SMEs

What is included

ItemCategoryQuantity
1Advertising services, Advertising consultancy services, Advertising management services, Aeral advertising servicesNot published

Comparable-procurement analytics

Benchmarked against retained Find a Tender procedures with CPV division 79. The category anchor is Advertising services (79341000); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.

Comparison setProceduresReported bids per procedureNamed award suppliersPrice evidence
Market: CPV division 796,0314 median · 32.6 average (1,992 of 6,031 with a bid count)3.3 average (2,227 of 6,031 with named award suppliers)Not published
Same buyer21Not publishedNot publishedNot published
Similar published value (0.5×–2×)4807 median · 8.3 average (3 of 480 with a bid count)1 average (3 of 480 with named award suppliers)Not published

“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.

Price-outcome signal

Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byNot published
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetValue not published
No-engagement rationaleNot published
Planning documents1
Planning milestones1
MilestoneTypeDueStatus
We are looking for an individual or organisation with demonstrable experience in the following: 1. Identifying and delivering commercially viable OOH and DOOH advertising in cities that have complex and sensitive built environments. 2. Designing and integrating advertising structures within the public realm. 3. Securing planning permission for adverts within complex, built environments. If you feel this requirement can be deliver by your organisation, please register and provide a response.engagement1 Dec 2025scheduled

Related procurements

No linked framework, prior procurement or reprocurement published.

Documents & submission route

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-05e714
Latest release ID076352-2025
Latest release timestampMon Nov 24 2025 10:50:23 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statusplanning
Procurement methodNot published
Procurement method detailsNot published
Main procurement categoryservices
Above thresholdNo
Legal basis2023/54
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender value£50,000
Tender lots in source1
Tender items in source1
Tender documents in source0
Awards in latest release0
Contracts in latest release0
Parties in latest release1

Notice history

DateEventReference
24 Nov 2025planning076352-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
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  "id": "076352-2025",
  "tag": [
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  "date": "2025-11-24T10:50:23Z",
  "ocid": "ocds-h6vhtk-05e714",
  "buyer": {
    "id": "GB-PPON-PJVD-6261-BPPJ",
    "name": "Westminster City Council"
  },
  "tender": {
    "id": "BT406",
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          "startDate": "2026-01-19T00:00:00+00:00"
        }
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    ],
    "items": [
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          {
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          },
          {
            "id": "79341100",
            "scheme": "CPV",
            "description": "Advertising consultancy services"
          },
          {
            "id": "79341200",
            "scheme": "CPV",
            "description": "Advertising management services"
          },
          {
            "id": "79341500",
            "scheme": "CPV",
            "description": "Aeral advertising services"
          }
        ]
      }
    ],
    "title": "BT406 - Advertising Consultancy Services",
    "value": {
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      "currency": "GBP",
      "amountGross": 60000
    },
    "status": "planning",
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "description": "Westminster City Council (WCC) is looking to identify potential interest and appetite for an upcoming procurement exercise to contract a specialist consultant or organisation to advise and support the Council on the development and delivery of a new network of Out of Home (OOH) and/or Digital Out of Home (DOOH) advertising assets.\nWe are looking for an individual or organisation with demonstrable experience in the following:\n1.\tIdentifying and delivering commercially viable OOH and DOOH advertising in cities that have complex and sensitive built environments.\n2.\tDesigning and integrating advertising structures within the public realm. \n3.\tSecuring planning permission for adverts within complex, built environments. \nIf you feel this requirement can be deliver by your organisation, please register and complete the required response: https://wcc.ukp.app.jaggaer.com/go/05971493019AB5755201",
    "communication": {
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  "parties": [
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        "countryName": "United Kingdom",
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      },
      "details": {
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      "contactPoint": {
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  ],
  "language": "en",
  "planning": {
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        "id": "076352-2025",
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        "format": "text/html",
        "noticeType": "UK2",
        "description": "Preliminary market engagement notice on Find a Tender",
        "documentType": "marketEngagementNotice",
        "datePublished": "2025-11-24T10:50:23Z"
      }
    ],
    "milestones": [
      {
        "id": "engagement",
        "type": "engagement",
        "status": "scheduled",
        "dueDate": "2025-12-01T23:59:59+00:00",
        "description": "We are looking for an individual or organisation with demonstrable experience in the following:\n1.\tIdentifying and delivering commercially viable OOH and DOOH advertising in cities that have complex and sensitive built environments.\n2.\tDesigning and integrating advertising structures within the public realm. \n3.\tSecuring planning permission for adverts within complex, built environments. \nIf you feel this requirement can be deliver by your organisation, please register and provide a response."
      }
    ]
  },
  "initiationType": "tender"
}
Complete JSON history (1 releases)
24 Nov 2025 · 076352-2025 · planning
{
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    "name": "Westminster City Council"
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          "startDate": "2026-01-19T00:00:00+00:00"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "additionalClassifications": [
          {
            "id": "79341000",
            "scheme": "CPV",
            "description": "Advertising services"
          },
          {
            "id": "79341100",
            "scheme": "CPV",
            "description": "Advertising consultancy services"
          },
          {
            "id": "79341200",
            "scheme": "CPV",
            "description": "Advertising management services"
          },
          {
            "id": "79341500",
            "scheme": "CPV",
            "description": "Aeral advertising services"
          }
        ]
      }
    ],
    "title": "BT406 - Advertising Consultancy Services",
    "value": {
      "amount": 50000,
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    },
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    "communication": {
      "futureNoticeDate": "2025-12-02T23:59:59+00:00"
    },
    "aboveThreshold": false,
    "mainProcurementCategory": "services"
  },
  "parties": [
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      "id": "GB-PPON-PJVD-6261-BPPJ",
      "name": "Westminster City Council",
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      "address": {
        "region": "UKI32",
        "country": "GB",
        "locality": "London",
        "postalCode": "SW1E 6QP",
        "countryName": "United Kingdom",
        "streetAddress": "64 Victoria Street"
      },
      "details": {
        "url": "https://www.westminster.gov.uk/",
        "classifications": [
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            "id": "publicAuthoritySubCentralGovernment",
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    }
  ],
  "language": "en",
  "planning": {
    "documents": [
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        "id": "076352-2025",
        "url": "https://www.find-tender.service.gov.uk/Notice/076352-2025",
        "format": "text/html",
        "noticeType": "UK2",
        "description": "Preliminary market engagement notice on Find a Tender",
        "documentType": "marketEngagementNotice",
        "datePublished": "2025-11-24T10:50:23Z"
      }
    ],
    "milestones": [
      {
        "id": "engagement",
        "type": "engagement",
        "status": "scheduled",
        "dueDate": "2025-12-01T23:59:59+00:00",
        "description": "We are looking for an individual or organisation with demonstrable experience in the following:\n1.\tIdentifying and delivering commercially viable OOH and DOOH advertising in cities that have complex and sensitive built environments.\n2.\tDesigning and integrating advertising structures within the public realm. \n3.\tSecuring planning permission for adverts within complex, built environments. \nIf you feel this requirement can be deliver by your organisation, please register and provide a response."
      }
    ]
  },
  "initiationType": "tender"
}