Genesis Advertising Ltd: UK Public Sector Contracts Won & Awards

SMEBelfastNorthern IrelandMain market: Advertising and marketing services

Official UK PPONPMTW-7821-GMZY

Procedures with an award89 award records
i

How many tenders this supplier has won.

Tenders with at least one award to it. Award records are shown too, because one framework can carry many call-offs.

Public authorities8named on published awards
i

How many different public bodies have awarded to this supplier.

Buyers named on its awards, with duplicate names merged.

Attributable award value£27mnet · on 8 of 9 award records · single-supplier, no ceilings
i

How much this supplier has won, by published values.

Sum of award values where it was the only winner, VAT excluded, framework ceilings left out.

Not turnover. Not every award publishes a value.

Last 12 months2awards · 1 in the prior 24 months · last 14 Jan 2026
i

Awards to this supplier in the last 12 months.

Award records dated in the last 12 months, against the two years before.

Contracts ending ≤18 months1end date published on 1 of 9 awards
i

Contracts that finish in the next 18 months.

Published contracts with an end date in that window. No end date, not counted.

A likely retender, not a certain one.

Delivery regions1most often Northern Ireland
i

Where this supplier has delivered.

Delivery regions published on its awarded tenders. A tender with several regions counts in each.

Where the work was, not where the company is based.

Where they win
i

What kind of work is bought here.

Notices by procurement category (CPV). A notice with several categories counts in each.

9 lot-level observations (9 awarded lots, 100%, plus 0 envelope awards without lot links; pending awards included) · top CPV classes

Attributable award value
i

How much this supplier has won, by published values.

Sum of award values where it was the only winner, VAT excluded, framework ceilings left out.

Not turnover. Not every award publishes a value.

£27mOn 8 of 9 award records; the five largest make 89%. Largest rows below.
Typical attributable award
i

What one of this supplier’s wins is usually worth.

Middle value of the same awards as the total above.

£2.5m medianrobust · n=8
Award vs estimate
i

Does this supplier usually win above or below the buyer’s estimate.

Its own wins, estimate against award per lot, in its sector.

Based on 6 wins in its industry (CPV division 79).

A past pattern, not a margin and not a price to bid.

0% at estimaterobust · n=6scoped to CPV division 79
Largest published awards
i

The biggest published awards.

Awards to a single supplier with a published value, largest first, so you can check the totals against the notice.

A repeated framework total can appear here. Open the notice to check.

AuthorityAwardedTermPublished value
ContractDoH - Public Health Agency£6,800,000
ID 44665246 - Brand, Design and Media Services – Northern Ireland AudienceInvest Northern Ireland£6,000,000
ID 4466524 - Brand, Design and Media Services – International AudienceInvest Northern Ireland£6,000,000
ContractNI Water and its subsidiaries£2,950,000
ID 3351409 TEO - COVID Public Information CampaignThe Executive Office£2,000,000

Where they deliver
i

Where this supplier has delivered.

Delivery regions published on its awarded tenders. A tender with several regions counts in each.

Where the work was, not where the company is based.

ITL1 delivery regions on the notice · 7 of 8 awarded procedures publish one · a procedure with several regions counts in each

Northern Ireland7 procedures · 100%

Bidding record
i

Competitions this supplier is known to have bid in.

Procurement Act 2023 award notices that name it as a bidder, split into won and lost.

Procurement Act 2023 award notices name every bidder · 1 notices name this supplier since 16 Sept 2025 · observed bids, not an estimate

Contract contests
i

Competitions this supplier is known to have bid in.

Procurement Act 2023 award notices that name it as a bidder, split into won and lost.

0 won · 1 lostindicative · n=1Fewer than three decided contests — no rate is claimed.
Authorities bid for
i

How many public bodies this supplier has bid to.

Buyers on notices that name it as a bidder, win or lose.

1Bid for and never won with 1 of them on contract notices.

Source: bids.details[].tenderers on Procurement Act 2023 notices (from 2025). PCR 2015 notices name no bidders, so earlier contests are invisible here. Latest ten notices shown.

Who they sell to
i

Which buyers publish the most notices here.

Buyers ranked by the number of notices, duplicate names merged.

Authorities named on this supplier’s published awards · ranked by distinct procedures · award records explode on framework and DPS panels

Authority type · official UK type when published, else name/id class, else not classified · by award records (a single panel can dominate)
i

What kinds of public bodies buy here.

Notices by the buyer’s type as published, otherwise by its name.

  • Type not classified 89% (8 awards)
  • Central government 11% (1 awards)
AuthorityProceduresShareAward recordsLast activity
Invest Northern Ireland112.5%29 May 2023
Northern Ireland Screen112.5%114 Jan 2026
Northern Ireland Electricity Networks Limitedframework/DPS on 1112.5%116 Oct 2025
The Executive Office112.5%118 Mar 2021
Health and Safety Executive for Northern Ireland112.5%17 Jun 2022
DoH - Public Health Agency112.5%121 Sept 2022
NI Water and its subsidiaries112.5%130 Aug 2022
Livestock and Meat Comission for Northern Ireland112.5%17 Nov 2023

Share = of the 8 procedures with an award naming this supplier. Last activity = award date, or notice publication when no award date was published.

Contracts ending
i

Contracts that finish in the next 18 months.

Published contracts with an end date in that window. No end date, not counted.

A likely retender, not a certain one.

Published end dates only · 1 of 9 awards carry one · not a retender forecast

Recent awards

Latest 9 of 9 award records naming this supplier

Data coverage & method
  • Source: Find a Tender OCDS award and contract releases. An award record is one award × this supplier; a procedure can carry many (panels, call-offs).
  • Market observations are awarded lots, or one envelope award when the notice publishes no lot links. Region = delivery ITL1 on the notice, not the supplier’s registered address.
  • Authority type: official OCDS UK contracting-authority type when the notice publishes one; otherwise a Tenderline name/id class; otherwise “not classified”. Purchasing hubs with no published type stay unclassified.
  • Published value attributable to this supplier alone: £27m across single-supplier awards, framework / DPS ceilings excluded. Coverage is partial and the figure is not turnover, so it is not shown as a headline.
  • Contract end dates: published on 1 of 9 awards; 1 end within 18 months.
  • Each figure’s own method and sample is behind its ; the long form is on Methodology.
  • Never shown: contact details, reliability or payment scores, affiliations, predicted wins.
Identifiers consolidated into this page (3 historical Find a Tender publication identifiers)

Official notices referenced this supplier under these publication identifiers. Alias URLs are not separate pages.

GB-COH:NI026336GB-FTS-164087GB-FTS-9357

Canonical page id: GB-PPON:PMTW-7821-GMZY