West Yorkshire District Centre Mode Share Counts

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    "title": "West Yorkshire District Centre Mode Share Counts",
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    "description": "Policy Context The West Yorkshire Combined Authority (WYCA) is issuing this Planned Procurement Notice to inform potential Consultants of an upcoming procurement opportunity for the provision of robust, consistent monitoring data for district centre traffic mode share counts within West Yorkshire region to measure progress against ambitious transport targets related to walking, cycling, public transport use, and future mass transit investment. West Yorkshire faces significant challenges including the climate emergency, low physical activity levels, congestion, and transport-related social exclusion. In response, the Combined Authority and partner districts have set strong targets for increasing sustainable travel. Monitoring progress against these targets requires reliable local data. Existing sources such as the National Travel Survey lack sufficient local sample sizes, while proprietary data solutions are considered unsuitable due to their lack of transparency. Although district councils have historically collected cordon counts around major centres (Bradford, Halifax, Huddersfield, Leeds, Wakefield, and Dewsbury), inconsistencies in methods limit their value. While district centre cordon counts do not provide a complete picture of all travel movements, they are an established, relatively cost effective method for assessing modal share, particularly for travel to work. As such, they will play a key role in monitoring the Local Transport Plan and evaluating major transport programmes. Scope of Work and Survey Design The commission covers annual cordon counts undertaken simultaneously across West Yorkshire. The contract will be awarded on a 2+1-year basis, with a guaranteed two years and an optional third year subject to the Consultant being successful after annual performance review. Key survey requirements include: • Counts conducted in both directions • A full 7 day period, excluding bank and school holidays • Coverage from 7am to 7pm • Data recorded in 15 minute intervals Simultaneity across modes and locations is strongly preferred to ensure comparability. Count locations are based on historical cordons for continuity, with flexibility for relocation or additions where needed. Each site must be individually assessed, as resource requirements may vary. Data Collection Elements i. Bus, Traffic, and Active Mode Counts Counts must classify a wide range of transport modes, including several categories of buses, cars, taxis, pedal cycles, powered two wheelers, pedestrians, and goods vehicles (LGVs, OGV1, and OGV2). Consultants may choose the most appropriate technology, including CCTV or video based solutions, provided methodological robustness is demonstrated. ii. Vehicle Occupancy Counts Occupancy data is required for cars, taxis, powered two wheelers, and all public service vehicles (PSVs) at designated sites. Occupancy is expected to be recorded visually, with defined classification bands for each mode (e.g. 1–4+ occupants for cars; varying fullness levels for PSVs). iii. Rail Station Usage Counts Rail demand is to be measured using station usage as a proxy, by counting passengers passing through ticket barriers in both directions. This applies to eight stations across the district centres. Multiple count points may be needed at stations with more than one barrier line. The document acknowledges limitations, particularly the inability to capture through travel, and encourages Consultants to propose alternative cost effective methods if appropriate. Consultants must arrange access permissions for stations. Consultants must identify rail replacement buses during the survey period and count passengers boarding and alighting. iv. Re survey Criteria Any non trivial disruption must be reported immediately and rectified as soon as possible on the same day of the week after the survey period. Data Format and Methodological Standards All data must be delivered in machine readable CSV format, free from merged cells or formatting inconsistencies. Methodologies must be: • Industry recognised and repeatable • Future proof and based on stable, replaceable technology • Accurate across all weather and lighting conditions Strict data protection and privacy requirements apply. No personal or identifiable data may be collected, number plates and facial recognition are prohibited, and any video footage must be deleted once verification is complete. Privacy notices must be clearly displayed and available to the public. Budget The maximum budget for the full three-year contract is £750,000 (excluding VAT). Estimated Date of Publication of Tender Notice 25th May 2026 Additional Information Please Note: 1. This Planned Procurement Notice is for Prior Information Only and is not a ‘Call for Competition’. 2. Following the review of the feedback received from the Preliminary Market Engagement (PME) in April 2026, the undermentioned changes were made to the information provided in the PME Notice: a. The maximum estimated budget has been changed from £775,000 to £750,000 b. The maximum contract period has been changed from four years to three years 3. The link to the Preliminary Market Engagement Notice of 2nd April 2026 is here https://www.find-tender.service.gov.uk/Notice/040009-2024?origin=SearchResults&p=1. Any future opportunity, where advertised, will be available through the YORtender portal at https://yortender.eu-supply.com/pub/registercompany.asp?OID=9&B=YORTENDER and Consultants are encouraged to register in readiness for this. Please, see the attached updated draft Statement of Requirements for more details of the requirements and cordon count maps (this may be subject to change).",
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        "postalCode": "LS1 2DE",
        "countryName": "United Kingdom",
        "streetAddress": "Wellington House, 40-50 Wellington Street"
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        "name": "St David Deji-Adams",
        "email": "david.deji-adams@westyorks-ca.gov.uk"
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    "title": "West Yorkshire District Centre Mode Share Counts",
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    "description": "* PME ONLY* In the face of the climate emergency, low physical activity rates, a congested highway network, and high rates of transport related social exclusion, the Combined Authority and partner districts have ambitious targets for walking and cycling, as well as rail and bus patronage. In the future, our plans include a new Mass Transit network. To track progress against these targets it is necessary to have robust monitoring data to measure the impact of the significant investment the Combined Authority are making in sustainable transport. Existing data sources, such as the National Travel Survey, have significant limitations at a local and regional level due to inadequate sample sizes. Data from proprietary systems is undesirable for this purpose as the underlying models and assumptions are hidden. Local authority districts have been collecting ‘cordon count’ data around the five West Yorkshire district centres (Bradford, Halifax, Huddersfield, Leeds, and Wakefield) as well as Dewsbury for several years. However, the Combined Authority and district partners agree that a consistent approach is needed across the region. Market engagement has revealed that employing the most detailed Local Authority method across the West Yorkshire region, with enhanced “water-tight” cordons, would be prohibitively expensive. Deviation from the existing methodology is therefore unavoidable. The advantage of a consistent region-wide method introduced in time to see the impacts of major interventions will outweigh the disbenefits breaking the time series, especially when the existing data is deemed to be of low value following the inconsistencies found in the 2024 review. Whilst travel into and out of district centres does not provide a full picture, district centre cordon counts are an established and relatively cost-effective way to monitor modal share, particularly for travel to work trips. This will be used as a key metric for monitoring West Yorkshire’s Local Transport Plan, as well as for monitoring and evaluating major transport programmes delivered by the Combined Authority. We have undertaken benchmarking against other Combined Authority data collection programmes and have amended the requirements in the attached draft Statement of Requirements (SoR) to reflect feedback and advice from experts in other Authority areas, balancing cost versus the need to obtain an appropriate level of insight. WYCA invites interested Tenderers to complete the attached Market Engagement Feedback Form and return by 2:00 pm on the 17th of April 2026 via YORtender. A draft Statement of Requirements is being uploaded with this Preliminary Market Engagement (PME) Notice as well as the cordon count maps. Please Note the following: 1. This is a further updated PME following a previous one in December 2024. The project was then paused pending approvals from partner organisations. Now that approvals have been received, we are re-issuing revised PME questions for your consideration. This is to ensure a successful procurement exercise following substantial changes to the previous shared requirements. These changes include: i. Occupancy counts not required at most sites ii. Count site relocations iii. Data collection to occur simultaneously, and iv. Making the budget position clearer. Combined with lesser tweaks, we felt these changes form a notable departure from our original ask and wanted to offer the opportunity to revise any comments on this basis. Any final specification may be further tweaked as we work through the responses in the PME Feedback Forms and further engagement with our local authority partners, but we expect any further changes to be relatively minor prior to going to market. 2. This PME Notice is for preliminary market engagement only and is not a ‘Call for Competition’. Whilst we encourage your participation in this PME, failure to respond to this request will not prohibit your involvement in any future procurement exercise if progressed via a publicly advertised tender opportunity. 3. This new exercise will not disadvantage any Tenderer who did not participate in previous PMEs. Any future procurement opportunity will be advertised through our tender portal at https://yortender.eu-supply.com and Consultancies are encouraged to register in readiness for this.",
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