Official UK procurement notice
VSEH25001 - Social Media China
Authority: VisitScotland
Sectors: Business Services & Consultancy (79) Delivery: China (CN)
Published estimate£405,000exc. VAT0.9% below published estimate
Submissions closed 2 May 2025awarded 11 Aug 2025
Awarded to Dragon Trail International
What is being bought
Published requirement descriptionVisitScotland is seeking to appoint a suitably qualified vendor for the provision of Social Media Representation in China.
CPV: Marketing services
The lotProcurement structure
single lot · value publishedLot #1VisitScotland is seeking to appoint a suitably qualified agency for the provision of…AwardedRenewalPublished value£405,000
VisitScotland is seeking to appoint a suitably qualified agency for the provision of Social Media Representation in China.
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
How bids were scored
Published sub-criteria (6)
- Applied understanding of the specific requirements of the contract: 20%
- Demonstrable experience of delivering organic growth and engagement as well as paid activity: 15%
- Applied knowledge and experience of the tourism sector: 10%
- Account mgmt, inc demonstrable ability to support in UK, strategic planning and reporting. Provision for consistency in personnel and handover if changes. CVs and experience of proposed team.: 10%
- price: 40%
- Sustainability: 5%
Published award criteria (6)
- Applied understanding of the specific requirements of the contract: 20
- Demonstrable experience of delivering organic growth and engagement as well as paid activity: 15
- Applied knowledge and experience of the tourism sector: 10
- Account mgmt, inc demonstrable ability to support in UK, strategic planning and reporting. Provision for consistency in personnel and handover if changes. CVs and experience of proposed team.: 10
- Sustainability: 5
- Price: 40
What this means for your bid
- Price carries 40 of 100 points: a 10% discount moves about 4 points. The method statement decides this lot, not the discount.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Open procedure
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- No (one-off requirement)
- First published
- 27 Mar 2025, 16:31 GMT
- Last source update
- 23 Dec 2025, 12:55 GMT
- Award evaluation window
- 2 May 2025 – …
- Authority reference
VSEH25001- FTS notice number
2025/S 000-085824- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-04f9b9Find a Tender
Contract terms
- Electronic trading
- e-invoicing allowed · electronic ordering · electronic payment
Publisher note: (SC Ref:809760)
How it was run
Official noticeRun through: Public Contracts Scotland · Who buys & how to bid on PCS
Access & registration note: Free single registration for Scotland; PCS-Tender (Jaggaer) for full bidding
Tender documents are also served through a separate tool: https://www.publiccontractsscotland.gov.uk ↗
- Submission deadline
- 2 May 2025, 12:00 BST
- Submission channel
- {"electronicSubmission"}
- Accepted languages
- en
- Bid validity
- 180 days from the deadline
- Bids opened
- 2 May 2025, 12:00 BST
Detailed submission instructions & authority contactsFrom official release
Timeline
2 May 2025 → 23 Dec 2025 · 3 dates- Submission deadline2 May 2025, 12:00 BST
- Bids opened2 May 2025, 12:00 BST
- Notice published303 days ago23 Dec 2025, 12:55 GMT
Notice history
1 event · 2 releases on Find a Tender- Status changed to complete23 Dec 2025, 12:55 GMT
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecastAwards 1
Awarded value £401,4001 contract exc. VAT
Bids received 1515 from SMEs
Contracts signed 1latest 11 Aug 2025
| Awarded to | Value | Date | Status |
|---|---|---|---|
| Dragon Trail InternationalSME | £401,400 † | — | Awarded |
Contracts
Contract 085824-2025-1 · Dragon Trail InternationalSME
- Signed
- 11 Aug 2025
- Value
- £401,400
- Status
- active
Bid statistics published by the authority
| Bids | SME | VCSE | Valid bid range |
|---|---|---|---|
| 15bids · 15 electronic · 15 from abroad | 15 | — | — |
Contracting authority & participating public bodies
Dispute resolution & review bodies
- Edinburgh Sheriff CourtReview body
Bidders & participating suppliers
1 commercial party on the notice- Dragon Trail InternationalAwarded supplier
Official documents & specifications
Official links; attachments are not copiedNo document links were published on the notice.