Find a TenderAwarded
Published 13 Jan 2022, 11:03 GMT

Official UK procurement notice

Media Planning and Buying Services

Official notice

Authority: University of Sunderland (Education)

ServicesOpen procedureSME suitable
Published estimate£3,000,000exc. VAT
Submissions closed 14 Feb 2022awarded 8 Apr 2022
Awarded to RH Advertising

What is being bought

Published requirement description

Awarded The University of Sunderland and its subsidiaries would like to invite tenders to provide planning, sourcing and purchasing of media, using different media channels for its student recruitment and brand awareness campaigns and other advertising requirements, including B2B media buying.Working with the University of Sunderland and its subsidiaries commencing approximately April 2022, the tender is for a period of 3 years’ with the option to extend for 2 years’ in 12 monthly increments. The overall contract value is estimated at GBP £3 million over 5 years’ (the maximum contract length) i.e. GBP £600,000 per annum (excluding VAT where applicable) - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award, and purchase some elements of local media directly where we have existing contracts.

CPV: Advertising and marketing services · Advertising campaign services · Advertising consultancy services · Advertising management services · Advertising services

The lotProcurement structure

single lot · value published
Lot #1AwardedThe University of Sunderland and its subsidiaries would like to invite tenders…AwardedPublished value£3,000,000

AwardedThe University of Sunderland and its subsidiaries would like to invite tenders to provide planning, sourcing and purchasing of media, using different media channels for its student recruitment and brand awareness campaigns and other advertising requirements, including B2B media buying.Working with the University of Sunderland and its subsidiaries commencing approximately April 2022, the tender is for a period of 3 years’ with the option to extend for 2 years’ in annual increments. The overall contract value is estimated at GBP £3 million over 5 years’ (the maximum contract length) i.e. GBP £600,000 per annum (excluding VAT where applicable) - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award, and purchase some elements of local media directly where we have existing contracts.Expressions of interest and tender documents are available via In-Tend in-tendhost.co.uk/universityofsunderla… ↗ closing date for return of tenders and documents is 12 noon - Monday 14th February 2022. Additional information: Any commissions under this contract or framework maybe subject to external funding from bodies such as DfE, Arts Council, Heritage Lottery Fund, LEP, etc and the successful suppliers will be expected to work with the University on any funding applications where appropriate. This list of funding bodies is not exhaustive

Delivery: North East, London · Sunderland, Tyne & Wear, North East of England, Canary Wharf, London, and Hong Kong
Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 60%Price: 40%
Published sub-criteria (2)
  • Qualitative: 60%
  • Costing: 40%
Published award criteria (2)
  • Qualitative: 60%
  • Costing: 40%
What this means for your bid
  • Price carries 40 of 100 points: a 10% discount moves about 4 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
13 Jan 2022, 11:03 GMT
Last source update
20 Apr 2022, 16:47 BST
Award evaluation window
14 Feb 2022 – …
Authority reference
UoS/Media Planning and Buying/1021
FTS notice number
2022/S 000-010320
Classification (CPV)
Advertising and marketing servicesAdvertising campaign servicesAdvertising consultancy servicesAdvertising management servicesAdvertising services
Delivery area
North East (UKC23)London (UKI4)
Official registry OCID
ocds-h6vhtk-030a76 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment

How it was run

Official notice
Run through: In-tend · Who buys & how to bid on In-tend
Supplier login requiredLanguage: EN
Access & registration note: Free · one account per buying organisation's portal · reCAPTCHA on signup
Submission deadline
14 Feb 2022, 12:00 GMT
Submission channel
{"electronicSubmission","written"}
Accepted languages
en
Bids opened
14 Feb 2022, 12:00 GMT
Detailed submission instructions & authority contactsFrom official release

Timeline

14 Feb 2022 → 14 Jun 2022 · 4 dates
  1. Submission deadline
    14 Feb 2022, 12:00 GMT
  2. Bids opened
    14 Feb 2022, 12:00 GMT
  3. Notice published
    20 Apr 2022, 16:47 BST
  4. Bids must remain valid until
    14 Jun 2022, 23:59 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    20 Apr 2022, 16:47 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £3,000,0001 contract exc. VAT
Bids received 1010 from SMEs
Contracts signed 1latest 8 Apr 2022
Awarded toValueDateStatus
RH AdvertisingSMEMedia Planning & Buying Services£3,000,000 †—Awarded

Contracts

  • Media Planning & Buying Services · RH AdvertisingSME

    Signed
    8 Apr 2022
    Value
    £3,000,000
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
10bids · 10 electronic10——

Contracting authority & participating public bodies

2 public bodies on the notice

University of Sunderland

Contracting authorityEducationBody governed by public lawEducation 3rd Floor Edinburgh Building, Chester Road, Sunderland, North East, SR1 3SDContact name, email Published organisation website ↗

Other public bodies

  • European UnionFunder

Dispute resolution & review bodies

  • University of Sunderland, Legal Services, 4th Floor, Edinburgh BuildingMediation body SunderlandContact email

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria