Find a Tender
Open for tender
Official procurement procedure
Media Buying Services for Guildhall School
Published value
£900,000
Submission deadline 22 Sept 2026, 12:00 BST
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: The Mayor and Commonalty and Citizens of the City of London: "Media Buying Services for Guildhall School". Published status: active. Published value: £900,000. 1 published lot. Recorded submission deadline: 22 Sept 2026, 12:00 BST. Published submission portal: cityoflondon.ukp.app.jaggaer.com.
| Contracting Authority | The Mayor and Commonalty and Citizens of the City of London | Scope & Categories | SERVICES (1 lot) | Submission Window | 15d 4h left 22 Sept 2026, 12:00 BST |
|---|---|---|---|---|---|
| Submission Gateway | Legal Basis & Regime | 2023/54 · Competitive flexible procedure · Above threshold | Estimated Value (exc. VAT) | £900,000 |
Bidder Intelligence · Authority Profile: The Mayor and Commonalty and Citizens of the City of London
Market Analytics
Derived from OCDS awards & bid statistics
Published history for The Mayor and Commonalty and Citizens of the City of London. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
7.9%Historical Average
Competition Density
7.3Bids / Report
Supplier ConcentrationLow Concentration
STONE TICKET LIMITEDTop vendor: 19.2% of attributable valuePayment Terms
Check noticePublished terms
Coverage: 486 active published awards; 29 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Historical Awarded Suppliers With This Authority:
| Supplier Name | Historic Awards | Attributable GBP Value |
|---|---|---|
| STONE TICKET LIMITED | 1 win | £702,893 |
| PAYE Stonework & Restoration Ltd | 1 win | £509,234 |
| Firebrand Training Limited | 1 win | £500,000 |
| Her Centre Ltd | 1 win | £466,937 |
| Currie & Brown UK Limited | 1 win | £269,200 |
Procedure terms
Contracting AuthorityThe Mayor and Commonalty and Citizens of the City of London | Procedure methodCompetitive flexible procedure | Procurement categoryservices |
Statusactive | Framework / DPSNot published | CompetitionNot published |
Above thresholdYes | Legal basisUKPGA · 2023/54 | Tender period startsNot published |
Clarification deadline10 Sept 2026, 12:00 BST | Electronic submissionallowed | Submission languagesen |
Published27 Aug 2026, 18:13 BST | Last source update27 Aug 2026, 18:13 BST | Recurring procurementYes |
ClassificationAdvertising campaign services | ||
Delivery area | ||
OCIDocds-h6vhtk-069670 | ||
How to participate
Submission methodNot published | Electronic submissionallowed | Clarification deadline10 Sept 2026, 12:00 BST |
Submission languagesen | Expression of interest deadline22 Sept 2026, 12:00 BST | E-Sourcing Portal |
Submission instructions This tendering exercise is being undertaken using the electronic tendering system ‘City of London Corporation Sourcing & Contracts Portal’ (https://cityoflondon.ukp.app.jaggaer.com/) Suppliers will need to register an interest on the system in order to participate and registration is free.
Once registered, Suppliers can access the opportunity by clicking on th following link: https://cityoflondon.ukp.app.jaggaer.com/go/0096284401A044319E51 | ||
What is being bought
The City invites Bidders to complete and submit a request to participate in the Procurement for the provision of Media Buying Services for the Guildhall School.
Guildhall School is where passion meets purpose. We deliver world-class professional training in music, drama, production and design across our iconic, state-of-the-art facilities in the heart of the City of London.
The School is seeking an experienced supplier to provide strategic digital media planning and buying services to support the recruitment of students, programme participants and audiences across the full range of the School’s activities.
The successful supplier will be responsible for developing and delivering effective paid media strategies, ensuring that the School’s media budget is used in the most creative, efficient and impactful way possible. This will include strategic planning, media buying, campaign optimisation, performance monitoring and reporting.
Suppliers with a strong track record in digital media planning and buying, particularly within the higher education sector, are invited to participate in the Invitation to Participate (ITP) stage of this procurement process.
This tendering exercise is being undertaken using the electronic tendering system ‘City of London Corporation Sourcing & Contracts Portal’ (https://cityoflondon.ukp.app.jaggaer.com/) Suppliers will need to register an interest on the system in order to participate and registration is free.
The estimated contract value given at sections 31 and 32 is for the full duration of the contract including the maximum possible extensions. The estimated annual contract value is therefore £225,000 exc. VAT)
What changed
From the official release history
- Published value updated to £900,000
27 Aug 2026, 18:13 BST - Status changed to active
27 Aug 2026, 18:13 BST - Official notice release published
27 Aug 2026, 18:13 BST - Published value updated to £850,000
12 May 2026, 10:48 BST - Status changed to planning
12 May 2026, 10:48 BST - Official notice release published
12 May 2026, 10:48 BST - Buyer information updated
12 May 2026, 10:48 BST
Lots and requirements (1)
Published by the contracting authority
- Lot 1 · #1Individual lot title not publishedactiveRenewalPublished value£900,000The source published no individual title or description for this lot.Contract period27 Apr 2027, 00:00 BST — 26 Apr 2029, 23:59 BSTEligibilitySME eligibleVCSE eligibleOptions / renewalThe duration of the Contract is two years, subject to the City’s right, at its sole discretion, to extend the Contract by up to a further two years. The maximum duration of the Contract is therefore four years.
Timeline
- Pipeline notice
12 May 2026, 10:48 BST - Procedure published
27 Aug 2026, 18:13 BST - engagement
4 Jun 2026, 23:59 BST · scheduledThis is a Preliminary Marketing Engagement (PME) exercise for digital paid media agency services for Guildhall School of Music & Drama, a department of the City of London Corporation (“the City”). If you feel that your organisation is able to contribute to this exercise, suppliers shall register free of charge via the https://cityoflondon.ukp.app.jaggaer.com/ portal. Once registered, the supplier can access the questionnaire by clicking on the following link: https://cityoflondon.ukp.app.jaggaer.com/go/77396695019E1B850250 Please note that this is not a call for competition. The following are pertinent to this Preliminary Market Engagement (PME) Questionnaire. Suppliers responding must have; • An understanding of what the City of London Corporation and Guildhall School are aiming to deliver • An experience of working with higher education institutions, arts and cultural organisations, or comparable purpose-driven clients • Capability to comply with the Corporation’s requirements for the provision of digital paid media agency services, including campaign planning, media buying, performance measurement and strategic advisory • An excellent approach to customer service For the avoidance of doubt, this notice is for the purpose of conducting a Preliminary Market Engagement (PME) exercise and will not formally begin the procurement or constitute any commitment by the City of London Corporation to undertake any procurement exercise. Participation in the PME will be at each organisations own cost. No expense in responding to this PME will be reimbursed by the City. The PME will run from 12th May 2026 to 4th June 2026 at midday. - Submission deadline
22 Sept 2026, 12:00 BST
Commercial outcome and competition
AwardsNo award published |
ContractsNo contract published |
Bid statisticsNo aggregate bid statistics published |
Buyer and organisations in this procedure
The Mayor and Commonalty and Citizens of the City of London
Contracting authority GB-PPON-PYQD-1693-MYXRDocuments (4)
Official links; attachments are not copied
- 27 Aug 2026, 18:13 BST
- 12 May 2026, 10:48 BST
Related procedures (0)
No related procedures published
Planning and rationale
Planning budgetNot published |
No-engagement rationaleNot published |
Procedure rationaleNot published |