Official UK procurement notice
Marketing Services · UK public procurement notice
Authority: Sunderland City Council (Local council)
Re-procurement plannedMarketing Services Framework · tender expected
What is being bought6 lots · detail below
Published requirement descriptionMarketing services that will include provision for the following:
- Strategy and planning: integrated marketing and communications strategies, translating the strategy into, and producing, actionable, effective, cost efficient and measurable communications plans across all relevant channels, including online, offline, owned and earned, as well as paid-for media.
- Creative development and delivery: full design service across all types of project.
- Photography: development and production services on a standalone basis.
- Editorial: a wide range of editorial services across multiple media.
- Media buying: advising on targeted paid for marketing and can provide all media buying services for the Councils communications campaigns.
- Specialist consultancy services: new and innovative communications ideas and consultancy on specific subjects.
CPV: Advertising and marketing services · Advertising photography services · Business and management consultancy and related services · Business services: law, marketing, consulting, recruitment, printing and security · Marketing services
How this framework works
From the published notice- Bids received
- 12 bids received · 16 suppliers appointed
Lots and requirements (6)Procurement structure
6 lots · no lot values published · evaluation weights differ by lotLot #1Strategy and PlanningAwardedRenewal
Integrated marketing and communications strategies, translating the strategy into, and producing, actionable, effective, cost efficient and measurable communications plans across all relevant channels, including online, offline, owned and earned, as well as paid-for media.
Lot #2Creative Development and DeliveryAwardedRenewal
Full design service across all types of project.
Lot #3PhotographyAwardedRenewal
Photography development and production services on a standalone basis.
Lot #4EditorialRenewal
A wide range of editorial services across multiple media
Lot #5Media BuyingAwardedRenewal
Advising on targeted paid for marketing and can provide all media buying services for the Councils communications campaigns.
Lot #6Specialist ConsultancyAwardedRenewal
New and innovative communications ideas and consultancy on specific subjects.
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Lots publish different evaluation splits; there is no single procedure weighting.
| Lot | Quality | Price | Social value | Split |
|---|---|---|---|---|
| 1 · Strategy and Planning | 60% | 30% | 10% | |
| 2 · Creative Development and Delivery | 60% | 30% | 10% | |
| 3 · Photography | 60% | 30% | 10% | |
| 4 · Editorial | 60% | 40% | — | |
| 5 · Media Buying | 60% | 30% | 10% | |
| 6 · Specialist Consultancy | 60% | 30% | 10% |
- Price carries 30–40 points depending on the lot; most lots put it at 30 points.
- “Marketing Services” is a framework: the contest is a place on its panel, not a single contract.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Open procedure
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Framework agreement
- Who may use this agreement
- Not stated in the notice; call-off rights may be limited to the establishing authority
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- Yes
- First published
- 10 Jun 2021, 16:44 BST
- Last source update
- 8 Nov 2021, 14:48 GMT
- Award evaluation window
- 12 Jul 2021 – …
- Authority reference
DN549344- FTS notice number
2021/S 000-027963- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-02ba9cFind a Tender
Publisher note: This is an electronic tender via the Council's ProContract eTender system. All organisations interested in this tender should register an expression of interest against this contract online at https://procontract.due-north.com/Home/ (Tender Reference DN549344). All tender documents are available via this portal. The Council will be using the open procurement procedure, tenders must be returned before 12.00 noon 12/07/2021 in accordance with the ITT instructions. As part of the tender process Sunderland City Council intend to hold a supplier briefing via Microsoft Teams on 22.06.2021 at 2.00pm. You should confirm your intention to attend direct to [email protected] by no later than 18.06.2021 and/or to confirm there have been no amendments to this schedule. The aim of the briefing is to provide advice on submitting an acceptable bid, there will also be opportunity to ask questions. The contracting authority does not bind itself to accept any tender and is not liable for any costs incurred by those expressing an interest in this opportunity..
How it was run
Official notice- Appointment period ends
- 12 Jul 2021, 12:00 BST
- Submission channel
- {"electronicSubmission"}
- Accepted languages
- en
- Bids opened
- 12 Jul 2021, 14:00 BST
Timeline
12 Jul 2021 → 8 Nov 2021 · 3 dates- Admission / appointment period endsperiod end, not a bid countdown12 Jul 2021, 12:00 BST
- Bids opened12 Jul 2021, 14:00 BST
- Notice published8 Nov 2021, 14:48 GMT
Notice history
1 event · 2 releases on Find a Tender- Status changed to complete8 Nov 2021, 14:48 GMT
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast6 suppliers are admitted to this framework without individual award values or dates, see the supplier list below.
Contracts
Strategy and Planning
- Signed
- 27 Aug 2021
- Value
- —
- Status
- active
Creative Development and Delivery
- Signed
- 27 Aug 2021
- Value
- —
- Status
- active
Photography
- Signed
- 27 Aug 2021
- Value
- —
- Status
- active
Editorial
- Signed
- 27 Aug 2021
- Value
- —
- Status
- active
Media Buying
- Signed
- 27 Aug 2021
- Value
- —
- Status
- active
Specialist Consultancy Services
- Signed
- 27 Aug 2021
- Value
- —
- Status
- active
Bid statistics published by the authority
| Lot | Bids | SME | VCSE | Valid bid range |
|---|---|---|---|---|
| 1 · Strategy and Planning | 5bids | — | — | £1 – £300,000 |
| 2 · Creative Development and Delivery | 13bids | — | — | £1 – £300,000 |
| 3 · Photography | 3bids | — | — | £1 – £300,000 |
| 5 · Media Buying | 5bids | — | — | £1 – £300,000 |
| 6 · Specialist Consultancy | 2bids | — | — | £1 – £300,000 |
| Whole notice | 12bids | — | — | £1 – £300,000 |
Contracting authority & participating public bodies
Framework contractors & participating bidders
16 commercial parties on the notice- Bread and Butter Creative LimitedFramework contractor
- Cool Blue Brand Communications LtdFramework contractor
- Creo Communications LimitedFramework contractor
- Creo Communnications LimitedFramework contractor
- Dan Prince Photography LimitedFramework contractor
- Davethedog Communications LtdFramework contractor
- Drummond Central LtdFramework contractor
- Edge AgencyFramework contractor
- Inspired Agency LtdFramework contractor
- Karol Marketing GroupFramework contractor
Show 6 more suppliers
- Narrative Integrated Communications LimitedFramework contractor
- Steve Davidson Advertising LtdFramework contractor
- Studio BlackburnFramework contractor
- The Campaign HouseFramework contractor
- The Works Design & Print LtdFramework contractor
- Up North Communications LimitedFramework contractor
Official documents & specifications
Official links; attachments are not copiedNo document links were published on the notice.