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active
Official procurement procedure

HRP Media Buying Services

Advertising and marketing services
Advertising campaign services
Advertising management services
+1 more
Published value
£12,000,000
Submission deadline 8 Apr 2025, 13:00 BST
Lots published2
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Historic Royal Palaces: "HRP Media Buying Services". Published status: active. Published value: £12,000,000. 2 published lots. Recorded submission deadline: 8 Apr 2025, 13:00 BST. See the official notice for participation instructions.
Contracting AuthorityHistoric Royal PalacesScope & CategoriesNot publishedSubmission Window
Closed
8 Apr 2025, 13:00 BST
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)£12,000,000
Bidder Intelligence · Authority Profile: Historic Royal Palaces
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Historic Royal Palaces. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
8Bids / Report
0% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 0 active published awards; 2 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityHistoric Royal Palaces
Procedure methodNot published
Procurement categoryNot published
Statusactive
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published14 Mar 2025, 17:15 GMT
Last source update14 Mar 2025, 17:15 GMT
Recurring procurementNot published
ClassificationAdvertising and marketing services, Advertising campaign services, Advertising management services, Advertising services
OCIDocds-h6vhtk-04ed89
What is being bought
CONTRACT OPPORTUNITY – MEDIA BUYING Historic Royal Palaces (HRP) is a registered charity, responsible for the care, conservation, and presentation of HM Tower of London (TOL), Hampton Court Palace (HCP), Kensington Palace, (KP) the Banqueting House at Whitehall (BH), Kew Palace (KEW) and Hillsborough Castle and Gardens, (HCG) the official residence of HM The King in Northern Ireland and residence of the Secretary of State for Northern Ireland. HRP is an independent charity for everyone, receiving no regular government funding and derives its income principally from admissions, retail, licensing, commercial events, sponsorship and support from donors and members.   The palaces in our care are the setting for the stories that shape us all, and we’re bringing them to people in ways that mean more to them. We want everyone to find themselves in the spaces and stories we share. We will be running a Competitive Flexible Procedure tender process with the intention of awarding contracts for the provision of Media Planning and Buying Services. This tender will be run in accordance with the Procurement Act 2023. This procurement will be run as a two-stage tender process: Stage 1 – Expression of Interest and Procurement Specific Questionnaire (PSQ) Stage 2 – Invitation to Tender (ITT) (Shortlisted suppliers only) Requirements: We are seeking expressions of interest from suitably experienced / qualified organisations. The contract will be divided into two lots: Lot 1: Offline Media Lot 2: Digital Media One supplier will be appointed to each lot. Organisations may apply for one or both lots, and HRP reserves the right to appoint one supplier for both lots. Contract Value: Total expenditure is estimated at £2.4m per annum and based on a 3 + 2-year arrangement would represent £12m. Exclusion criteria: Please refer to the PSQ document for information on exclusion criteria. Tender Process: Stage 1 - Expressions of interest and Procurement Specific Questionnaire (PSQ): The tender process will be run through HRP’s e tendering system, Delta e-Sourcing. All expressions of interest and PSQ’s must be received by HRP by 8th April 2025 at midday and must be submitted electronically via Delta e-Sourcing. Stage 2 – Invitation to Tender (ITT): Tender documents will be made available on Delta to those suppliers who are shortlisted at PSQ stage. Please note that HRP reserves the right to refine award criteria during the tender process. Registrations: Suppliers will need to register on Delta E-Sourcing in order to participate in the tender process. Suppliers can register here https://www.delta-esourcing.com/register/ Suppliers must be registered with on the Central Digital Platform Supplier can register here www.gov.uk/find-tender Shortlisting: Suppliers will be shortlisted based on responses to the PSQ. There will be a maximum of 5 suppliers per lot invited to stage two of the tender. Anticipated contract start date: March 2026 Contract period: 3 years with the option of extending for an additional 2 years Contract location: UK with sites in London and Northern Ireland Additional information included: As part of our pre-tender research we conducted a session presenting outline details of the opportunity to potential tenderers that had previously expressed an interest in working with HRP. Details of this session can be found in the attached documents, including a recording of the presentation and the slide deck HRP reserves the right not to award a contract. HRP are at liberty to amend / refine the process and the evaluation criteria (subject to advising everyone via another transparency notice) For more information about this opportunity, please visit the Delta eSourcing portal at: https://www.delta-esourcing.com/tenders/UK-UK-East-Molesey:-Advertising-and-marketing-services./252867J49A To respond to this opportunity, please click here: https://www.delta-esourcing.com/respond/252867J49A
What changed
From the official release history
  1. Published value updated to £12,000,000
    14 Mar 2025, 17:15 GMT
  2. Status changed to active
    14 Mar 2025, 17:15 GMT
  3. Official notice release published
    14 Mar 2025, 17:15 GMT
  4. Buyer information updated
    14 Mar 2025, 17:15 GMT
Lots and requirements (2)
Published by the contracting authority
  • Lot 1 · #1
    Lot 1 – Offline Media
    active
    Published value£6,000,000
    The appointed offline media agency will be responsible for the strategic planning, buying, and delivery of offline media campaigns. This includes, but is not limited to, print, out-of-home, radio, and direct mail channels. The agency must demonstrate expertise in audience insight, media channel selection, and cost-efficient buying, with a proven ability to deliver campaigns that maximise reach, engagement, and return on investment. The agency will be required to work collaboratively, providing regular performance reporting, and aligning campaigns with the organisation's brand values, target audiences, and specific campaign objectives. Technical Proficiency (50-60%) Priorities and areas of assessment will include (but not be limited to): Media campaign strategy and planning Innovation and approach Insightful campaign evaluation Service Quality Research, analysis and media selection skills Budgeting strategy Contract management Reporting Commercial value and buying power Social Value (10-20%) Priorities and areas of assessment will include (but not be limited to): Sustainability Carbon Footprint
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
  • Lot 2 · #2
    Lot 2 - Digital Media
    active
    Published value£6,000,000
    The appointed digital media agency will be responsible for the strategic planning, buying, and delivery of digital marketing campaigns across key online channels, including display, paid social, paid search, video, programmatic and influencer marketing. The agency must demonstrate expertise in audience segmentation, performance marketing, and data-driven optimisation to maximise reach, engagement, and return on investment. Collaboration will be essential, with the agency expected to provide regular campaign performance reporting, actionable insights, and strategic recommendations aligned with the organisation's brand objectives and digital marketing goals. Award Criteria: Technical Proficiency (50-60%) Priorities and areas of assessment will include (but not be limited to): Media campaign strategy and planning Innovation and approach Insightful campaign evaluation Service Quality Research, analysis and media selection skills Budgeting strategy Contract management Reporting Commercial value and buying power Social Value (10-20%) Priorities and areas of assessment will include (but not be limited to): Sustainability Carbon Footprint
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    14 Mar 2025, 17:15 GMT
  2. Submission deadline
    8 Apr 2025, 13:00 BST
Commercial outcome and competition
AwardsNo award published
ContractsNo contract published
Bid statisticsNo aggregate bid statistics published
Buyer and organisations in this procedure

Historic Royal Palaces

Contracting authority GB-PPON-PMHC-9885-MMJV
View buyer profile
  • Historic Royal Palaces
    buyer

    GB-PPON: PMHC-9885-MMJV
    Hampton Court Palace, East Molesey, UKI75, KT8 9AU, GB
    0044 020 8132 9662
Documents (2)
Official links; attachments are not copied
Related procedures (0)
No data
No related procedures published