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Published 14 Feb 2022, 12:53 GMT

Official UK procurement notice

Creative Agency Services · UK public procurement notice

Official notice

Authority: University of Sunderland (Education)

ServicesOpen procedureSME suitable
Sectors: Business Services & Consultancy (79) Delivery: North East (UKC23)London (UKI4)
Published estimate£1,100,000exc. VAT
Submissions closed 17 Mar 2022awarded 23 May 2022
Awarded to Jaywing PLC

What is being bought

Published requirement description

AwardedThe University of Sunderland and its subsidiaries would like to invite tenderers to provide Creative Agency Services, the successful supplier will help the University promote its ‘life changing’ brand and ‘career-focused’ and ‘professions-facing’ courses to a global audience in a highly competitive and regulated market.Working with the University of Sunderland and its subsidiaries commencing approximately July 2022, the tender is for a period of 3 years’ with the option to extend for 2 years (in 12 monthly increments). The overall contract value is estimated at GBP £1,100,000 (excluding VAT) over 5 years’ (the maximum contract length) i.e. GBP £200,000 per annum approximately (excluding VAT where applicable) but with an additional sum in the first year - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award.

CPV: Advertising campaign services · Design consultancy services · Graphic design services · Marketing services

The lotProcurement structure

single lot · value published
Lot #1AwardedPublished value£1,100,000
Delivery: North East, London · Sunderland, Tyne & Wear, North East of England, Canary Wharf, London, and Hong Kong
Variant bids: not allowed
79341400 Advertising campaign services79342000 Marketing services79415200 Design consultancy services79822500 Graphic design services

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 60%Price: 40%
Published sub-criteria (2)
  • Qualitative: 60%
  • price: 40%
Published award criteria (2)
  • Qualitative: 60
  • Price: 40%
What this means for your bid
  • Price carries 40 of 100 points: a 10% discount moves about 4 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
14 Feb 2022, 12:53 GMT
Last source update
28 Jun 2022, 10:40 BST
Award evaluation window
17 Mar 2022 – …
Authority reference
UOS/Creative Agency Services/0122
FTS notice number
2022/S 000-017592
Classification (CPV)
Advertising campaign servicesDesign consultancy servicesGraphic design servicesMarketing services
Delivery area
North East (UKC23)London (UKI4)
Official registry OCID
ocds-h6vhtk-0316bd Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment

How it was run

Official notice
Run through: In-tend · Who buys & how to bid on In-tend
Supplier login requiredLanguage: EN
Access & registration note: Free · one account per buying organisation's portal · reCAPTCHA on signup
Submission deadline
17 Mar 2022, 12:00 GMT
Submission channel
{"electronicSubmission","written"}
Accepted languages
en
Bids opened
17 Mar 2022, 12:00 GMT
Detailed submission instructions & authority contactsFrom official release

in-tendhost.co.uk/universityofsunderla… ↗

Timeline

17 Mar 2022 → 18 Jul 2022 · 4 dates
  1. Submission deadline
    17 Mar 2022, 12:00 GMT
  2. Bids opened
    17 Mar 2022, 12:00 GMT
  3. Notice published
    28 Jun 2022, 10:40 BST
  4. Bids must remain valid until
    18 Jul 2022, 23:59 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    28 Jun 2022, 10:40 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £2,200,0001 contract exc. VAT
Bids received 1414 from SMEs
Contracts signed 1latest 23 May 2022
Awarded toValueDateStatus
Jaywing PLCSME£2,200,000 †—Awarded

Contracts

  • Contract 017592-2022-1 · Jaywing PLCSME

    Signed
    23 May 2022
    Value
    £2,200,000
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
14bids · 14 electronic14——

Contracting authority & participating public bodies

2 public bodies on the notice

University of Sunderland

Contracting authorityEducationBody governed by public lawEducation 3rd Floor Edinburgh Building, Chester Road, Sunderland, North East, SR1 3SDContact name, email Published organisation website ↗

Other public bodies

  • European UnionFunder

Bidders & participating suppliers

1 commercial party on the notice
  • Jaywing PLCAwarded supplier05935923 Albert Works, 71 Sidney Street, Sheffield, S1 4RG, Sheffield, Yorkshire & Humber, S1 4RG

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria