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Contract for the Provision of Customer Relationship Management System

Customer Relation Management software development services
Customer Relation Management software package
Customer services
+2 more
Scotland (UKM50)
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Robert Gordon University: "Contract for the Provision of Customer Relationship Management System". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityRobert Gordon UniversityScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: Robert Gordon University
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Robert Gordon University. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
4.4Bids / Report
30% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 11 active published awards; 10 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityRobert Gordon University
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published26 Feb 2026, 16:00 GMT
Last source update26 Feb 2026, 16:00 GMT
Recurring procurementNot published
ClassificationCustomer Relation Management software development services, Customer Relation Management software package, Customer services, Industry specific software package, Software package and information systems
Delivery area
Scotland (UKM50)
OCIDocds-h6vhtk-0520de
What is being bought
The University is aiming to implement a comprehensive Customer Relationship Management (CRM) system, ideally built on Microsoft Dynamics CRM, as part of a broader strategic initiative to drive growth and improve conversion rates. The overarching ambition is not just to streamline the admissions process but to enhance the entire student recruitment journey. This includes efficiently managing interactions with prospective students, optimizing marketing and communication strategies, and ensuring a seamless experience from first contact to enrolment.
What changed
From the official release history
  1. tender value changed
    26 Feb 2026, 16:00 GMT
  2. Status changed to complete
    26 Feb 2026, 16:00 GMT
  3. Official notice release published
    26 Feb 2026, 16:00 GMT
  4. Submission deadline changed to published date
    26 Feb 2026, 16:00 GMT
  5. Published value updated to £300,000
    23 May 2025, 10:05 BST
  6. Status changed to active
    23 May 2025, 10:05 BST
  7. Official notice release published
    23 May 2025, 10:05 BST
  8. Submission deadline changed to 2 Jul 2025, 12:00 BST
    23 May 2025, 10:05 BST
  9. Buyer information updated
    23 May 2025, 10:05 BST
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    The University is aiming to implement a comprehensive Customer Relationship Management (CRM) system, ideally built on Microsoft Dynamics CRM, as part of a broader strategic initiative to drive growth and improve conversion rates. The overarching ambition is not just to streamline the admissions process but to enhance the entire student recruitment journey. This includes efficiently managing interactions with prospective students, optimizing marketing and communication strategies, and ensuring a seamless experience from first contact to enrolment.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    26 Feb 2026, 16:00 GMT
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 26 Feb 2026, 00:00 GMT · £288,060
Commercial outcome and competition
Awards
Tribal Dynamics Ltd
Not published · Not published · active
Contracts
Contract
£288,060 · signed 26 Feb 2026, 00:00 GMT · active
Bid statistics
bids: 3 (lot 1)
electronicBids: 3 (lot 1)
foreignBidsFromEU: 0 (lot 1)
foreignBidsFromNonEU: 3 (lot 1)
smeBids: 0 (lot 1)
Buyer and organisations in this procedure

Robert Gordon University

Contracting authority GB-FTS-20757
View buyer profile

  • Robert Gordon University
    buyer
    centralPurchasingBody

    Central Services Building, Garthdee Road, Aberdeen, UKM50, AB10 7FY
    procurement@rgu.ac.uk
    +44 1224262000

  • Aberdeen Sheriff Court
    reviewBody

    Aberdeen

  • Tribal Dynamics Ltd
    supplier

    6 Prospect Place, Swansea, UK, SA1 1QP
    +44 8453133151
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published