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AwardedFind a Tender · award

C1436 BTA2222 Anholt Nation Brands Index 2026

Buyer: British Tourist Authority t/a VisitBritain/VisitEngland →

BuyerBritish Tourist Authority t/a VisitBritain/VisitEngland
StatusAwarded
DeadlineNot published
ValueValue not published
Published17 Jun 2026

What is being bought

The Anholt Nation Brands Index is a unique proprietary survey and Earthspeak/Anholt are the sole supplier who can deliver the survey. The survey has been running for many years and VisitBritain has been participating since 2008.

Delivery location

UKG31

Categories

Economic research services 79311400

Lot details

Lot 1

This is a direct award contract

Statuscancelled

Award criteria
price

What is included

ItemCategoryQuantity
1Not publishedNot published

Comparable-procurement analytics

Benchmarked against retained Find a Tender procedures with CPV division 79. The category anchor is Economic research services (79311400); this is a deliberately broad market comparator. The comparison is shown at several levels rather than pretending one company or region is always the best benchmark.

Comparison setProceduresReported bids per procedureNamed award suppliersPrice evidence
Market: CPV division 795,3223 median · 34.1 average (1,638 of 5,322 with a bid count)3.2 average (1,834 of 5,322 with named award suppliers)Not published
Same buyer51 median · 2 average (5 of 5 with a bid count)1 average (5 of 5 with named award suppliers)Not published
Delivery region: UKG31333 median · 3.4 average (7 of 33 with a bid count)1 average (9 of 33 with named award suppliers)Not published

“Reported bids” is an official aggregate, sometimes reported per lot; it is the closest available competition measure. “Named award suppliers” are winners, not all applicants.

Price-outcome signal

Not enough comparable procedures currently publish both a GBP tender value and a usable lowest-valid-bid value to calculate a responsible price-reduction benchmark. Tenderline deliberately does not infer a saving from named award suppliers or from missing award values.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleCompetition is absent for technical reasons ✓<br/>The protection of exclusive rights, including intellectual property rights, but only where no reasonable alternative or substitute exists and the absence of competition is not the result of an artificial narrowing down of the parameters of the procurement;
Rationale classificationsThe procurement falls outside the scope of application of the directive
Special regimeNot published
Covered byGPA
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

057026-2026-1

Statusactive
Value£60,125

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-06b6cb
Latest release ID057026-2026
Latest release timestampWed Jun 17 2026 10:34:32 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statuscomplete
Procurement methodlimited
Procurement method detailsAward procedure without prior publication of a call for competition
Main procurement categoryservices
Above thresholdNot published
Legal basis32014L0024
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source1
Tender documents in source0
Awards in latest release1
Contracts in latest release1
Parties in latest release3

Notice history

DateEventReference
17 Jun 2026award, contract057026-2026

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
{
  "id": "057026-2026",
  "tag": [
    "award",
    "contract"
  ],
  "bids": {
    "statistics": [
      {
        "id": "1",
        "value": 1,
        "measure": "bids",
        "relatedLot": "1"
      }
    ]
  },
  "date": "2026-06-17T11:34:32+01:00",
  "ocid": "ocds-h6vhtk-06b6cb",
  "buyer": {
    "id": "GB-FTS-148655",
    "name": "British Tourist Authority t/a VisitBritain/VisitEngland"
  },
  "awards": [
    {
      "id": "057026-2026-1",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-183417",
          "name": "EARTHSPEAK LTD T/A ANHOLT and CO"
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "C1436 BTA2222 Anholt Nation Brands Index 2026",
    "lots": [
      {
        "id": "1",
        "status": "cancelled",
        "hasOptions": false,
        "description": "This is a direct award contract",
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryLocation": {
          "description": "UK & International"
        },
        "deliveryAddresses": [
          {
            "region": "UKG31"
          }
        ]
      }
    ],
    "title": "C1436 BTA2222 Anholt Nation Brands Index 2026",
    "status": "complete",
    "coveredBy": [
      "GPA"
    ],
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "description": "The Anholt Nation Brands Index is a unique proprietary survey and Earthspeak/Anholt are the sole supplier who can deliver the survey. The survey has been running for many years and VisitBritain has been participating since 2008.",
    "classification": {
      "id": "79311400",
      "scheme": "CPV",
      "description": "Economic research services"
    },
    "procurementMethod": "limited",
    "mainProcurementCategory": "services",
    "procurementMethodDetails": "Award procedure without prior publication of a call for competition",
    "procurementMethodRationale": "Competition is absent for technical reasons ✓<br/>The protection of exclusive rights, including intellectual property rights, but only where no reasonable alternative or substitute exists and the absence of competition is not the result of an artificial narrowing down of the parameters of the procurement;",
    "procurementMethodRationaleClassifications": [
      {
        "id": "D_OUTSIDE_SCOPE",
        "scheme": "TED_PT_AWARD_CONTRACT_WITHOUT_CALL",
        "description": "The procurement falls outside the scope of application of the directive"
      }
    ]
  },
  "parties": [
    {
      "id": "GB-FTS-148655",
      "name": "British Tourist Authority t/a VisitBritain/VisitEngland",
      "roles": [
        "buyer",
        "reviewBody"
      ],
      "address": {
        "region": "UKG31",
        "locality": "Birmingham",
        "postalCode": "B2 4AJ",
        "countryName": "United Kingdom",
        "streetAddress": "Victoria Square House, Victoria Square"
      },
      "details": {
        "url": "https://www.visitbritain.com/en",
        "buyerProfile": "https://visitbritain.force.com/s/Welcome",
        "classifications": [
          {
            "id": "BODY_PUBLIC",
            "scheme": "TED_CA_TYPE",
            "description": "Body governed by public law"
          },
          {
            "scheme": "COFOG",
            "description": "Tourism"
          }
        ]
      },
      "identifier": {
        "legalName": "British Tourist Authority t/a VisitBritain/VisitEngland"
      },
      "contactPoint": {
        "name": "Procurement Team",
        "email": "procurement@visitbritain.org"
      },
      "additionalContactPoints": [
        {
          "email": "procurement@visitbritain.org"
        }
      ]
    },
    {
      "id": "GB-FTS-183417",
      "name": "EARTHSPEAK LTD T/A ANHOLT and CO",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "WC2H 7DQ",
        "countryName": "United Kingdom",
        "streetAddress": "10 Orange St, London WC2H 7DQ,"
      },
      "details": {
        "scale": "sme"
      },
      "identifier": {
        "id": "08034827",
        "legalName": "EARTHSPEAK LTD T/A ANHOLT and CO"
      },
      "contactPoint": {
        "email": "simon@anholt.co"
      }
    },
    {
      "id": "GB-FTS-78442",
      "name": "Royal Court of Justice, The Strand",
      "roles": [
        "mediationBody"
      ],
      "address": {
        "locality": "London",
        "postalCode": "WC2A 2LL",
        "countryName": "United Kingdom",
        "streetAddress": "The High Court, Royal Court of Justice, The Strand, London, WC2A 2LL"
      },
      "details": {
        "url": "http://www.gov.uk/courts-tribunals"
      },
      "identifier": {
        "legalName": "Royal Court of Justice, The Strand"
      },
      "contactPoint": {
        "email": "generaloffice@administrativecourtoffice.justice.gov.uk"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "057026-2026-1",
      "value": {
        "amount": 60125,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "057026-2026-1",
      "dateSigned": "2026-06-01T00:00:00+01:00"
    }
  ],
  "initiationType": "tender"
}
Complete JSON history (1 releases)
17 Jun 2026 · 057026-2026 · award, contract
{
  "id": "057026-2026",
  "tag": [
    "award",
    "contract"
  ],
  "bids": {
    "statistics": [
      {
        "id": "1",
        "value": 1,
        "measure": "bids",
        "relatedLot": "1"
      }
    ]
  },
  "date": "2026-06-17T11:34:32+01:00",
  "ocid": "ocds-h6vhtk-06b6cb",
  "buyer": {
    "id": "GB-FTS-148655",
    "name": "British Tourist Authority t/a VisitBritain/VisitEngland"
  },
  "awards": [
    {
      "id": "057026-2026-1",
      "status": "active",
      "suppliers": [
        {
          "id": "GB-FTS-183417",
          "name": "EARTHSPEAK LTD T/A ANHOLT and CO"
        }
      ],
      "relatedLots": [
        "1"
      ]
    }
  ],
  "tender": {
    "id": "C1436 BTA2222 Anholt Nation Brands Index 2026",
    "lots": [
      {
        "id": "1",
        "status": "cancelled",
        "hasOptions": false,
        "description": "This is a direct award contract",
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryLocation": {
          "description": "UK & International"
        },
        "deliveryAddresses": [
          {
            "region": "UKG31"
          }
        ]
      }
    ],
    "title": "C1436 BTA2222 Anholt Nation Brands Index 2026",
    "status": "complete",
    "coveredBy": [
      "GPA"
    ],
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "description": "The Anholt Nation Brands Index is a unique proprietary survey and Earthspeak/Anholt are the sole supplier who can deliver the survey. The survey has been running for many years and VisitBritain has been participating since 2008.",
    "classification": {
      "id": "79311400",
      "scheme": "CPV",
      "description": "Economic research services"
    },
    "procurementMethod": "limited",
    "mainProcurementCategory": "services",
    "procurementMethodDetails": "Award procedure without prior publication of a call for competition",
    "procurementMethodRationale": "Competition is absent for technical reasons ✓<br/>The protection of exclusive rights, including intellectual property rights, but only where no reasonable alternative or substitute exists and the absence of competition is not the result of an artificial narrowing down of the parameters of the procurement;",
    "procurementMethodRationaleClassifications": [
      {
        "id": "D_OUTSIDE_SCOPE",
        "scheme": "TED_PT_AWARD_CONTRACT_WITHOUT_CALL",
        "description": "The procurement falls outside the scope of application of the directive"
      }
    ]
  },
  "parties": [
    {
      "id": "GB-FTS-148655",
      "name": "British Tourist Authority t/a VisitBritain/VisitEngland",
      "roles": [
        "buyer",
        "reviewBody"
      ],
      "address": {
        "region": "UKG31",
        "locality": "Birmingham",
        "postalCode": "B2 4AJ",
        "countryName": "United Kingdom",
        "streetAddress": "Victoria Square House, Victoria Square"
      },
      "details": {
        "url": "https://www.visitbritain.com/en",
        "buyerProfile": "https://visitbritain.force.com/s/Welcome",
        "classifications": [
          {
            "id": "BODY_PUBLIC",
            "scheme": "TED_CA_TYPE",
            "description": "Body governed by public law"
          },
          {
            "scheme": "COFOG",
            "description": "Tourism"
          }
        ]
      },
      "identifier": {
        "legalName": "British Tourist Authority t/a VisitBritain/VisitEngland"
      },
      "contactPoint": {
        "name": "Procurement Team",
        "email": "procurement@visitbritain.org"
      },
      "additionalContactPoints": [
        {
          "email": "procurement@visitbritain.org"
        }
      ]
    },
    {
      "id": "GB-FTS-183417",
      "name": "EARTHSPEAK LTD T/A ANHOLT and CO",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UK",
        "locality": "London",
        "postalCode": "WC2H 7DQ",
        "countryName": "United Kingdom",
        "streetAddress": "10 Orange St, London WC2H 7DQ,"
      },
      "details": {
        "scale": "sme"
      },
      "identifier": {
        "id": "08034827",
        "legalName": "EARTHSPEAK LTD T/A ANHOLT and CO"
      },
      "contactPoint": {
        "email": "simon@anholt.co"
      }
    },
    {
      "id": "GB-FTS-78442",
      "name": "Royal Court of Justice, The Strand",
      "roles": [
        "mediationBody"
      ],
      "address": {
        "locality": "London",
        "postalCode": "WC2A 2LL",
        "countryName": "United Kingdom",
        "streetAddress": "The High Court, Royal Court of Justice, The Strand, London, WC2A 2LL"
      },
      "details": {
        "url": "http://www.gov.uk/courts-tribunals"
      },
      "identifier": {
        "legalName": "Royal Court of Justice, The Strand"
      },
      "contactPoint": {
        "email": "generaloffice@administrativecourtoffice.justice.gov.uk"
      }
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "057026-2026-1",
      "value": {
        "amount": 60125,
        "currency": "GBP"
      },
      "status": "active",
      "awardID": "057026-2026-1",
      "dateSigned": "2026-06-01T00:00:00+01:00"
    }
  ],
  "initiationType": "tender"
}