Find a TenderAwardedContract award notice
Published 14 Apr 2026, 10:24 BST

Official UK procurement notice

UK_1131 Brand platform and brandactivation

Official notice

Authority: British Council (Local council)

ServicesCompetitive flexible procedureAbove thresholdSME suitableVCSE suitable
Published estimate£1,000,000≈ £500k / year · £1,000,000 inc. VAT
Submissions closed 11 May 2026awarded 19 Jun 2026
Awarded to VCCP Group LLP
Contract term 2 yrsends 9 Jun 2028 · up to 10 Jun 2029 with extensions · starts 10 Jun 2026

What is being bought

Published requirement description

The British Council is seeking to appoint a suitably qualified supplier to deliver brand activation services in support of its recently refreshed global brand. The project will focus on translating the new brand framework into a compelling, audience-focused brand platform and activation campaigns and assets that enhance engagement, strengthen emotional connection, and support organisational growth across priority markets. The appointed supplier will be expected to develop and deliver creative concepts, content, and activation approaches aligned to the organisation's purpose-led brand positioning, ensuring consistency, scalability, and impact across digital and offline channels.

  • How the procedure runs: Two stage process Stage 1: submission of answers to questions Stage 2: Top three bidders invited to deliver briefs Please see documentation for further details

CPV: Advertising and marketing services · Graphic design services · Services in connection with motion-picture and video-tape production

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewal 2 yrsSMEVCSEPublished value£1,000,000
Contract period: 10 Jun 2026 – 9 Jun 2028 (2 yrs) · up to 10 Jun 2029 with extensionsValue: £1,000,000 exc. VAT · £1,000,000 inc. VAT
Delivery: UKEligibility: SME eligibleVCSE eligible
Extensions: The Contract awarded will be for a duration of two years with an option for an extension for up to an additional one year.

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
  • Award Criteria: Please see award criteria in ITT document

Procedure terms & legal framework

From the official record
Procedure method
Competitive flexible procedure
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Awarded
Procurement threshold
Above threshold (FTS publication)
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
14 Apr 2026, 10:24 BST
Last source update
19 Jun 2026, 16:38 BST
Award evaluation window
Submission end – 28 May 2026
Authority reference
UK_1311
FTS notice number
2026/S 000-033600
Latest notice
Contract award notice (UK6)
Classification (CPV)
Advertising and marketing servicesGraphic design servicesServices in connection with motion-picture and video-tape production
Delivery area
UK
Official registry OCID
ocds-h6vhtk-0681a7 Find a Tender
How it runs

Two stage process

Stage 1: submission of answers to questions

Stage 2: Top three bidders invited to deliver briefs

Please see documentation for further details

How it was run

Official notice
Run through: TCS TAP eSourcing
Supplier login requiredElectronic submission allowedLanguage: EN
Access & registration note: Free
Submission deadline
11 May 2026, 10:00 BST
Clarification deadline
23 Apr 2026, 17:00 BST
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Accepted languages
en
Detailed submission instructions & authority contactsFrom official release

Timeline

14 Apr 2026 → 19 Jun 2026 · 7 dates
  1. Tender notice published197 days ago
    14 Apr 2026, 10:24 BST
  2. Clarification questions by188 days ago
    23 Apr 2026, 17:00 BST
  3. Submission deadline170 days ago
    11 May 2026, 10:00 BST
  4. Award decision expected by152 days ago
    28 May 2026, 23:59 BST
  5. Contract starts140 days ago
    10 Jun 2026, 00:00 BST
  6. Assessment summaries sent131 days ago
    19 Jun 2026, 00:00 BST
  7. Latest notice published131 days ago
    19 Jun 2026, 16:38 BST

Notice history

4 events · 2 releases on Find a Tender · since 14 Apr 2026
  1. Tender notice published
    14 Apr 2026, 10:24 BST
    UK4
  2. Contract award notice published
    19 Jun 2026, 16:38 BST
    UK6
  3. Status changed to complete
    19 Jun 2026, 16:38 BST
  4. Contract signature expected
    3 Jul 2026, 23:59 BST
    scheduled

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value (inc. VAT) £113,2901 award inc. VAT; no net value published
Bids received 1614 from SMEs
Awarded toValueDateStatus
VCCP Group LLP6 Jul 2026 – 5 Jul 2028 · up to 6 Jul 2029Extensions: The Contract awarded will be for a duration of two years with an option for an extension for up to an additional one year.£113,290 inc. VAT19 Jun 2026Awarded

Bid statistics published by the authority

BidsSMEVCSEValid bid range
16final-stage tenders140—

Contracting authority & participating public bodies

BRITISH COUNCIL(THE)

Contracting authorityPublic authority - sub-central government GB-COH: RC000060 · GB-PPON: PHTN-1551-GCQH 1 Redman Place, Stratford,, London, London, E20 1JQContact name, email

Bidders & participating suppliers

1 commercial party on the notice
  • VCCP GROUP LLPAwarded supplierGB-COH: OC370529GB-PPON: PGRD-5998-ZTWV 66 Berners Street, London, London, W1T 3NLContact email

Official documents & specifications (3)

Official links; attachments are not copied

Tender pack and attachments

Notices published for this procedure

  • Contract award notice awardContract award noticeUK6Contract award notice on Find a Tender
  • Tender notice tenderTender noticeUK4Tender notice on Find a Tender