Find a TenderAwarded
Published 12 Jan 2023, 11:43 GMT

Official UK procurement notice

The Provision of Digital Marketing Services

Official notice

Authority: City of Glasgow College (Education)

ServicesOpen procedureSME suitable
Published estimate£400,000exc. VAT
Submissions closed 29 Feb 2024awarded 22 May 2024
Awarded to Big Think Agency

What is being bought

Published requirement description

The College’s Marketing Department develops, implements and evaluates strategic marketing activities to position and promote City of Glasgow College locally, regionally, nationally and internationally.

The main focus of this activity is student recruitment, supporting commercial income generation, and building brand awareness with key audience groups.

To support the College’s in-house team in delivering their marketing strategy, they are seeking to appoint a Digital Marketing Partner to work with their in-house team to deliver on college priority areas.

CPV: Marketing services

The lotProcurement structure

single lot · no lot value published
Lot #1AwardedRenewal
Delivery: Scotland
Extensions: The contract has an option to extend for a further 12 monthsVariant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 58%Price: 40%Environmental: 2%
Published sub-criteria (9)
  • Case Study: 15%
  • Staffing: 10%
  • Exit Strategy: 10%
  • Community Benefits: 4%
  • Fair Work Practices: 2%
  • Equality & Diversity: 2%
  • Presentation: 15%
  • price: 40%
  • Carbon Emissions - Net Zero by 2040: 2%
Published award criteria (9)
  • Case Study: 15
  • Staffing: 10
  • Exit Strategy: 10
  • Community Benefits: 4
  • Fair Work Practices: 2
  • Equality & Diversity: 2
  • Carbon Emissions - Net Zero by 2040: 2
  • Presentation: 15
  • Price: 40
Conditions of participation2
  • Economic & financial standing

    Please refer to Part 4 B Economic and Financial Standing of the SPD

    The College will use the following ratios to evaluate a bidder's financial status.

    Bidders must confirm within their response to the relevant question within the 'Qualification envelope' that as a minimum, 2 out of the 3 ratios can be met and what the value of each ratio is.

    Where 2 out of the 3 ratios cannot be met, the College may take the undernoted into consideration when assessing financial viability and the risk to the College, providing that the Bidder can supply evidence to substantiate any of the mitigating criteria. This list is not exhaustive and other criteria may be considered where proposed by a bidder as mitigating factors:

    Would the bidder have passed the checks if prior year accounts had been used?

    Were any of the poor appraisal outcomes 'marginal'?

    Does the bidder operate in a market which, traditionally, requires lower liquidity or higher debt finance?

    Does the bidder have sufficient reserves to sustain losses for a number of years?

    Does the bidder have a healthy cash-flow?

    Is the bidder profitable enough to finance the interest on its debt?

    Is most of the bidder's debt owed to group companies?

    Is the bidder's debt due to be repaid over a number of years, and affordable?

    Have the bidder's results been adversely affected by ‘one off costs’ and / or ‘one off accounting treatments’?

    Do the bidder's auditors (where applicable) consider it to be a ‘going concern’?

    Will the bidder provide a Paren…

    Minimum: The 3 financial ratios to be evaluated are: Profitability - this is taken as profit after tax but before dividends and minority interests. If a company makes a profit then it is a pass for this ratio; Liquidity - this is calculated as current assets less stock and work in progres…
  • Technical & professional ability

    Selection criteria as stated in the procurement documents

Staff
Names and qualifications of delivery staff must be submitted
What this means for your bid
  • Price carries 40 of 100 points: a 10% discount moves about 4 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
12 Jan 2023, 11:43 GMT
Last source update
23 May 2024, 11:47 BST
Award evaluation window
29 Feb 2024 – …
Authority reference
CS/COGC/22/33
FTS notice number
2024/S 000-016299
Classification (CPV)
Marketing services
Delivery area
Scotland (UKM82)
Official registry OCID
ocds-h6vhtk-0396d9 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment

Publisher note: (SC Ref:767377)

How it was run

Official notice
Run through: Public Contracts Scotland · Who buys & how to bid on PCS
Supplier login requiredLanguage: EN
Access & registration note: Free single registration for Scotland; PCS-Tender (Jaggaer) for full bidding
Submission deadline
29 Feb 2024, 17:00 GMT
Submission channel
{"electronicSubmission"}
Accepted languages
en
Participation fee
document
Bids opened
29 Feb 2024, 17:00 GMT
Detailed submission instructions & authority contactsFrom official release

Timeline

31 Mar 2023 → 23 May 2024 · 4 dates
  1. Next notice expected
    31 Mar 2023, 00:00 BST
  2. Submission deadline
    29 Feb 2024, 17:00 GMT
  3. Bids opened
    29 Feb 2024, 17:00 GMT
  4. Notice published
    23 May 2024, 11:47 BST

Notice history

4 events · 3 releases on Find a Tender · since 30 Jan 2024
  1. Status changed to active
    30 Jan 2024, 15:59 GMT
  2. Procurement method changed
    30 Jan 2024, 15:59 GMT
  3. Deadline published: 29 Feb 2024, 17:00 GMT
    30 Jan 2024, 15:59 GMT
  4. Status changed to complete
    23 May 2024, 11:47 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £400,0001 contract exc. VAT
Bids received 1010 from SMEs
Contracts signed 1latest 22 May 2024
Awarded toValueDateStatus
Big Think AgencySME£400,000 †—Awarded

Contracts

  • Contract 016299-2024-CS/COGC/22/33-1 · Big Think AgencySME

    Signed
    22 May 2024
    Value
    £400,000
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
10bids · 10 electronic · 10 from abroad10——

Contracting authority & participating public bodies

City of Glasgow College

Contracting authorityEducationBody governed by public lawEducation 190 Cathedral Street, Glasgow, Scotland, G4 0RFContact name, email, phone Published organisation website ↗

Dispute resolution & review bodies

  • Glasgow Sherriff and Justice of the Peace CourtReview body GlasgowContact email

Bidders & participating suppliers

1 commercial party on the notice
  • Big Think AgencyAwarded supplier 5th Floor, The Wheatsheaf Building, 52 Speirs Wharf, Glasgow, Scotland, G4 9TJ

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.