Find a TenderAwarded
Published 9 Sept 2024, 08:39 BST

Official UK procurement notice

T1087 CER Advertising and Marketing

Official notice

Authority: University of Essex (Education)·Consortium: 2 public authorities

ServicesRestricted procedure
Published estimate£10,000,000exc. VAT
Submissions closed 9 Oct 2024awarded 10 Apr 2025
Awarded to SMRS Limited

What is being bought

Published requirement description

The University of Essex runs numerous advertising campaigns each year to attract students

to study with us. These are run through the Marketing and Student Recruitment office who

are responsible for the University’s student recruitment marketing. Focus of this marketing

is across UK and international priority markets, for attracting undergraduate, postgraduate

taught and postgraduate research students.

CPV: Advertising campaign services · Advertising services

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewalPublished value£10,000,000
Delivery: UK, East of England
Extensions: The initial contract length will be three years with subsequent options to extend by two years, twice. (3 + 2 + 2).Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 75%Price: 25%
Published award criteria (2)
  • Quality: 75
  • Price: 25
What this means for your bid
  • Price carries 25 of 100 points: a 10% discount moves about 2.5 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Restricted procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Yes
First published
9 Sept 2024, 08:39 BST
Last source update
14 Apr 2025, 10:53 BST
Authority reference
DN2792
FTS notice number
2025/S 000-014861
Classification (CPV)
Advertising campaign servicesAdvertising services
Delivery area
UKEast of England (UKH3)
Official registry OCID
ocds-h6vhtk-049909 Find a Tender

How it was run

Official notice
Run through: ProContract (Due North) · Who buys & how to bid on ProContract
Supplier login requiredLanguage: EN
Access & registration note: Free · short registration with manual review; public opportunity list
Submission deadline
9 Oct 2024, 12:00 BST
Submission channel
{"electronicSubmission"}
Accepted languages
en
Detailed submission instructions & authority contactsFrom official release

Timeline

9 Sept 2024 → 14 Apr 2025 · 3 dates
  1. Invitations to tender expected
    9 Sept 2024, 00:00 BST
  2. Submission deadline
    9 Oct 2024, 12:00 BST
  3. Notice published
    14 Apr 2025, 10:53 BST

Notice history

2 events · 2 releases on Find a Tender · since 14 Apr 2025
  1. Status changed to complete
    14 Apr 2025, 10:53 BST
  2. Buyer details updated
    14 Apr 2025, 10:53 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Bids received 15
Contracts signed 1latest 10 Apr 2025
Awarded toValueDateStatus
SMRS LimitedSME——Awarded

Contracts

  • Contract 014861-2025-T1087-1 · SMRS LimitedSME

    Signed
    10 Apr 2025
    Value
    —
    Status
    active

Bid statistics published by the authority

LotBidsSMEVCSEValid bid range
The University of Essex runs numerous advertising campaigns each year to attract students15bids · 15 electronic——£5,000,000 – £10,000,000
Whole notice———£5,000,000 – £10,000,000

Contracting authority & participating public bodies

2 public bodies on the notice

University of Essex

Contracting authorityEducationBody governed by public lawEducation Wivenhoe Park, Colchester, East of England, CO4 3SQContact email

Dispute resolution & review bodies

  • Royal Courts of JusticeReview body London

Bidders & participating suppliers

1 commercial party on the notice
  • SMRS LtdAwarded supplier 2 Express, 3 George Leigh Street, Manchester, North West, M4 6BD

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.