Find a TenderOpen for tender Tender notice
Published 2 Oct 2026, 06:13 BST

Official UK procurement notice

Social Media Management Platform.

Authority: Sandwell Metropolitan Borough Council (Local council)

GoodsBelow threshold - open competitionBelow threshold
Published estimate£50,000≈ £13k / year · £60,000 inc. VAT
Submission deadline 12 Oct 202615:00 BST · 10d 8h left
Clarification cut-off 8 Oct 202617:00 BST · questions to the authority
Contract term 4 yrsstarts 8 Nov 2026
Bids per lot · this authority 4all categories · n=51 · competition analysis ↓

What is being bought

Published requirement description

TITLE Social Media Management Platform

Ref SMBC 26061

The Communications team began using a social media management tool in 2024 as part of broader changes to the way the team works. A social media management tool enables the council to:

• Understand what audiences and topics involving the council are trending on social media platforms

• Listen proactively to understand reputational issues and risks, and then go on to strategically plan content and campaigns to ensure the council’s communications function supports the delivery of the council’s strategic objectives and helps boost reputation to aid with recruitment of staff and improved customer experience

• Utilise marketing reports and analytics functions that are not available on native platforms to understand engagement across all channels

• Measure the impact of campaigns and test messaging to understand what resonates with citizens across each channel

• Regularly analyse data to make informed strategic decisions and identify opportunities to drive revenue for the council

In the long term, as a part of the council's customer journey planning, a social media management tool will allow for social media data to sit alongside other customer service channels to join up data and provide a holistic view of customer feedback and satisfaction levels. This will support the council’s corporate priorities linked to the Customer Journey programme.

Read the full description (1,155 more characters)

Can you also register on FTS which is a government website we use for all procurements over the value of £30,000. this give you the opportunity to see opportunities throughout the country also this will in turn help us to award on the website as per Procurement Act 2023.

supplier link- https://supplierregistration.cabinetoffice.gov.uk/organisation/register.

The Council will be using the In-tend e-Tendering System for this Procurement exercise, please visit https://in-tendhost.co.uk/sandwellmbc to access the Sandwell MBC In-tend Supplier Portal.

From here you will be able to register your company, express an interest in the opportunity, and gain immediate access to Quotation or other related documents.

To submit a quotation you will be required to "Opt In".

For a Step by Step user guide to the Sandwell MBC In-tend Supplier Portal please click on the `Guidance for Suppliers` section of the website. All procurement responses must be carried out via the Sandwell MBC In-tend Supplier Portal.

If you require further assistance in respect of the system please contact the In-tend support team on 0844 272 8810.

Closing date: 13th October 2026 at 15:00hrs

CPV: Media storage and reader devices · Multimedia networks · Telecommunications network

The lotProcurement structure

single lot · value published
Lot #1Lot 1 4 yrsPublished valueAED 50,000
Contract period: 8 Nov 2026 — 7 Nov 2030 (4 yrs)Turnover guideline: ~AED 24,983/yr≈ 2× annual value
Value
AED 50,000 exc. VAT · AED 60,000 inc. VAT
30233000 Media storage and reader devices32412100 Telecommunications network32417000 Multimedia networks

Who is likely to bid for this lot ↓

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published — the tender pack may add more
How bids are scored

60% Price 40% quality

No conditions of participation were published on the notice; check the tender documents.

Competition analysis · published record, not a forecast of who will bid

How Sandwell Metropolitan Borough Council buys Local area network (CPV 3241) — and who usually turns up

Sandwell Metropolitan Borough Council’s own published record, next to the West Midlands market for the same work. Frameworks and DPS are kept out: they attract a different number of bids. Whole-market view: Local area network (CPV 3241) →

1

How the contest usually goes

Left: this authority. Right: the market where the work is delivered. Bids and award-vs-estimate pairs are per lot, from contested contracts only — direct awards (including PA 2023 transparency notices) report one bid by definition and are left out. On Procurement Act 2023 notices the count is the tenders assessed at the final stage, not every submission received; pairs compare like with like (VAT-exclusive, or VAT-inclusive on both sides). Empty means nothing was published, not filled in from elsewhere.

This authority

Sandwell Metropolitan Borough Council

contract notices in 36 months: 148 in all categories (38 without competition · 10 route not published)

Bids per lot
i

How many companies usually bid for work like this.

Middle value of published bid counts, one per lot, for this buyer or this region in the same sector.

Based on this buyer’s tenders in all categories, last 36 months: 51 lots. 24 lots are from Procurement Act 2023 notices (bids assessed, middle 4) and 27 from older notices (bids received, middle 4).

Nothing is filled in from UK-wide numbers. An empty tile means nothing usable was published.

4all categories · 36m · n=51 lots
Single-bid lots
i

How often only one company bid.

Share of lots that received exactly one bid, on the same competitions as the bids figure.

Based on this buyer’s tenders in all categories, last 36 months: 51 lots.

High means a thin market or an incumbent that is hard to beat.

14%all categories · 36m · n=51 lots
Award vs estimate
i

Do awards for work like this land above or below the estimate.

Estimate against award per lot, for this buyer or this region in the same sector.

Based on this buyer’s tenders in all categories, last 36 months: 28 pairs.

A past pattern, not a price to bid.

at estimateall categories · 36m · n=28 pairs
Deadline → award date
i

How long buyers here take to decide after bids close.

Middle value in days from the deadline to the first award notice, on competitions that published both dates.

Based on this buyer’s tenders in all categories, last 36 months: 17 notices.

Only decided tenders count, so slow ones still waiting are not in.

Last 36 months.

35dall categories · 36m · n=17 notices
Notice updates
i

How often this buyer changes a notice after publishing it.

Middle number of amendments per notice. Deadline extensions and corrections both count.

Based on this buyer’s tenders in all categories, last 24 months: 184 notices.

Last 24 months.

0all categories · 24m · n=184 notices
Awarded without competition
i

How often this buyer awards without a competition.

Direct or limited awards as a share of its notices that say which procedure was used. These routes are legal in defined cases. This is just the record.

Based on this buyer’s tenders in all categories, last 36 months: 138 notices.

Last 36 months.

28%all categories · 36m · n=138 notices
Bids per lot robust · n=51
i

How the number of bidders is spread across lots.

Each lot with a published bid count is put in a band: one bid, two to three, four to six, seven or more. Real competitions only.

Based on 51 lots on 41 contested notices · all categories, last 36 months.

  • 1 bid 14%
  • 2–3 33%
  • 4–6 25%
  • 7+ 27%

Middle value 4 · 51 lots on 41 contested notices · all categories.

Winning award vs estimate robust · n=28
i

How often winners come in below, near or above the estimate.

Each lot with both an estimate and an award is placed by how far the award sat from the estimate.

Based on 28 lot pairs · all categories, last 36 months.

A past pattern, not a price to bid.

  • Below estimate 32%
  • Within ±2% 46%
  • Above estimate 21%

28 lot pairs · all categories.

The market · authority’s region

West Midlands · Local area network (CPV 3241)

contract notices delivered in West Midlands in 36 months: 21 in CPV 3241 (16 competed, 4 route not published) · 107 in division 32 (62 competed, 20 route not published) · the notice publishes no delivery location, so the authority’s registered region is used

Bids per lot
i

How many companies usually bid for work like this.

Middle value of published bid counts, one per lot, for this buyer or this region in the same sector.

Based on this region’s tenders in this sector (CPV 3241), last 36 months: 9 lots. 8 lots are from Procurement Act 2023 notices (bids assessed, middle 5.5) and 1 from older notices (bids received, middle 4).

Nothing is filled in from UK-wide numbers. An empty tile means nothing usable was published.

5CPV 3241 · 36m · n=9 lots
Single-bid lots
i

How often only one company bid.

Share of lots that received exactly one bid, on the same competitions as the bids figure.

Based on this region’s tenders in this sector (CPV 3241), last 36 months: 9 lots.

High means a thin market or an incumbent that is hard to beat.

0%CPV 3241 · 36m · n=9 lots
Award vs estimate
i

Do awards for work like this land above or below the estimate.

Estimate against award per lot, for this buyer or this region in the same sector.

Based on this region’s tenders in this sector (CPV 3241), last 36 months: 5 pairs.

A past pattern, not a price to bid.

at estimateCPV 3241 · 36m · n=5 pairs
Deadline → award date
i

How long buyers here take to decide after bids close.

Middle value in days from the deadline to the first award notice, on competitions that published both dates.

Based on this region’s tenders in this sector (CPV 3241), last 36 months: 9 notices.

Only decided tenders count, so slow ones still waiting are not in.

Last 36 months.

78dCPV 3241 · 36m · n=9 notices
SME bidders
i

How much of this market goes to small and medium firms.

SME bidders where buyers published the split, otherwise SME winners.

Based on this region’s tenders in this sector (CPV 3241), last 36 months: 8 lots.

Last 36 months.

75%CPV 3241 · 36m · n=8 lots
Winners based in the region
i

How much work like this goes to companies based in the delivery region.

Awards in this category delivered here where the winner’s registered address is in the region.

Based on this region’s tenders in this sector (CPV 3241), last 36 months: 8 awards.

Registered address, so a national firm with a local branch counts as outside.

Last 36 months.

100%CPV 3241 · 36m · n=8 awards
Bids per lot robust · n=9
i

How the number of bidders is spread across lots.

Each lot with a published bid count is put in a band: one bid, two to three, four to six, seven or more. Real competitions only.

Based on 9 lots on 9 contested notices · CPV 3241, last 36 months.

  • 1 bid 0%
  • 2–3 0%
  • 4–6 67%
  • 7+ 33%

Middle value 5 · 9 lots on 9 contested notices · CPV 3241.

Winning award vs estimate robust · n=5
i

How often winners come in below, near or above the estimate.

Each lot with both an estimate and an award is placed by how far the award sat from the estimate.

Based on 5 lot pairs · CPV 3241, last 36 months.

A past pattern, not a price to bid.

  • Below estimate 0%
  • Within ±2% 80%
  • Above estimate 20%

5 lot pairs · CPV 3241.

robust · n=28
i

Where this tender’s estimate would land if the usual pattern repeats.

We apply the buyer’s usual movement between estimate and award (or the region’s) to the estimate on this notice.

Based on this buyer’s own usual movement over 28 lots (all categories), applied to the £50,000 estimate on this notice.

A benchmark, not a price to bid.

The middle award in Sandwell Metropolitan Borough Council (all categories, n=28 pairs) lands at estimate: on this notice’s £50,000 that is about £49,950. Context for a bid, not a recommended price.
Coverage and what to read with care
  • Each tile explains itself. The on a figure says what it is, how it is counted and which scope this notice’s own record came from (class, division, all categories, or the authority’s 24-month row). The two columns are never blended and nothing is filled from a UK-wide figure; an empty tile means the source published nothing usable. Long form: Methodology.
  • Coverage. Roughly 40 % of notices publish a bid count; about half publish an ITL1 delivery location, so the market column reads the authority’s registered region when the notice has none (labelled). About 30 % of award-vs-estimate pairs are exact matches — the buyer published the award at the estimate. n is on every figure; a thin sample is muted, never hidden.
  • “Match” and “relevance” are model scores from the nightly matcher, not published facts. Find a Tender does not publish who is bidding. Never shown: contact details, payment behaviour, or a recommended price.

Procedure terms & legal framework

From the official record
Procedure method
Below threshold - open competition
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Goods
Notice status
Open for tender
Procurement threshold
Below threshold
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
No (one-off requirement)
First published
2 Oct 2026, 06:13 BST
Last source update
2 Oct 2026, 06:13 BST
Authority reference
SMBC 26061
Latest notice
Tender notice (UK4)
Classification (CPV)
Media storage and reader devicesMultimedia networksTelecommunications network
Delivery area
Not published
Official registry OCID
ocds-h6vhtk-077f1f Find a Tender

How to participate & submission route

Official notice Submit via In-tend
Submission portal named on this notice: In-tend · Who buys & how to bid on In-tend
Supplier login requiredElectronic submission allowed
Access & registration note: Free · one account per buying organisation's portal · reCAPTCHA on signup
Expression of interest (EOI)
—
Tender submission deadline
12 Oct 2026, 15:00 BST
Clarification deadline
8 Oct 2026, 17:00 BST
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Detailed submission instructions & authority contactsFrom official release
Published estimate £50,000 excludes VAT (£60,000 including VAT).

Timeline

4 published dates · Europe/London
  1. Tender notice publishedjust passed
    2 Oct 2026, 06:13 BST
  2. Clarification questions byin 6 days
    8 Oct 2026, 17:00 BST
  3. Submission deadlinein 10 days
    12 Oct 2026, 15:00 BST
  4. Contract startsin 37 days
    8 Nov 2026, 00:00 GMT

Commercial outcome & contract awards

Nothing awarded yet
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Notice history

1 event · 1 release on Find a Tender
  1. Tender notice published
    2 Oct 2026, 06:13 BSTUK4

Contracting authority & participating public bodies

Sandwell Metropolitan Borough Council

Contracting authorityPublic authority - sub-central government GB-PPON: PJHD-8764-YRJJ Sandwell Council House, Freeth Street, Oldbury, West Midlands, B69 3DE

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Bidding documents and specifications tenderBidding documents and specificationsThe Communications team began using a social media management tool in 2024 as part of broader changes to the way the team works. A social media management tool enables the council to: • Understand what audiences and topics involving the council are trending on social media platfo…

Notices published for this procedure

  • Tender notice tenderTender noticeUK4Tender notice on Find a Tender