Official UK procurement notice
SEO and GEO Services and Consultancy
Authority: University of Kent (Education)
Sectors: IT Services & Software (72) Delivery: South East (UKJ)
Published estimate£170,000≈ £57k / year · £204,000 inc. VAT
Submissions closed 27 Apr 2026awarded 1 May 2026
Awarded to Totally Digital Performance Ltd
Contract term 3 yrsends 30 Jun 2029 · up to 30 Jun 2030 with extensions · starts 1 Jul 2026
What is being bought
Published requirement descriptionUniversity of Greenwich has awarded a contract for consultancy and strategic guidance on content optimisation, as well as improved SEO and GEO performance.
The aim of this contract is to enhance the visibility, reach, and performance of our digital ecosystem, ensuring prospective students can easily find and engage with our key offerings.
CPV: IT services: consulting, software development, Internet and support
The lotProcurement structure
single lot · value publishedLot #1AwardedRenewalPublished value£170,000
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
How bids were scored
Published sub-criteria (2)
- Technical questions: 70%
- Commercial questions: 30%
Published award criteria (2)
- Commercial questions
- Technical questions
What this means for your bid
- Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record- Procedure method
- Below threshold - open competition
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Below threshold
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Unspecified in notice
- Recurring procurement
- Unspecified in notice
- First published
- 12 Mar 2026, 16:02 GMT
- Last source update
- 5 Jun 2026, 15:31 BST
- FTS notice number
2026/S 000-029218- Latest notice
- Contract details notice (UK7)
- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-0668c8Find a Tender
How it was run
Official noticeRun through: Delta eSourcing · Who buys & how to bid on Delta
Access & registration note: Free Select account; no DUNS asked at signup
- Submission deadline
- 27 Apr 2026, 16:00 BST
- Clarification deadline
- 17 Apr 2026, 00:00 BST
- Submission channel
- Official e-sourcing portal
- Electronic submission
- Allowed
Detailed submission instructions & authority contactsFrom official release
Timeline
12 Mar 2026 → 1 Jul 2026 · 7 dates- Planning notice published225 days ago12 Mar 2026, 16:02 GMT
- Market engagement210 days ago26 Mar 2026, 23:59 GMT
Companies who are interested in this project should continue to monitor the Central Digital Platform for the Tender Notice.
- Tender notice published207 days ago30 Mar 2026, 15:35 BST
- Clarification questions by189 days ago17 Apr 2026, 00:00 BST
- Submission deadline179 days ago27 Apr 2026, 16:00 BST
- Latest notice published140 days ago5 Jun 2026, 15:31 BST
- Contract starts114 days ago1 Jul 2026, 00:00 BST
Notice history
9 events · 4 releases on Find a Tender · since 12 Mar 2026- Preliminary market engagement notice published12 Mar 2026, 16:02 GMTUK2
- Tender notice published30 Mar 2026, 15:35 BSTUK4
- Status changed to active30 Mar 2026, 15:35 BST
- Procurement method changed30 Mar 2026, 15:35 BST
- Deadline published: 27 Apr 2026, 16:00 BST30 Mar 2026, 15:35 BST
- Contract award notice published8 May 2026, 15:21 BSTUK6
- Status changed to complete8 May 2026, 15:21 BST
- Contract signature expected1 Jun 2026, 23:59 BSTscheduled
- Contract details notice published5 Jun 2026, 15:31 BSTUK7
Routine re-releases (4)
- 2026-03: 1 release · 12 Mar 2026
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecastAwards 1
Awarded value £170,0001 award exc. VAT
Bids received 3
Contracts signed 1latest 4 Jun 2026
| Awarded to | Value | Date | Status |
|---|---|---|---|
| Totally Digital Performance Ltd1 Jul 2026 – 30 Jun 2029 · up to 30 Jun 2030Extensions: The Contract may be extended beyond the Initial Term on a maximum of 1 occasion, for a period of up to 1 year at the Authority’s sole discretion. | £170,000 | 1 May 2026 | Awarded |
Contracts
Contract 1 · Totally Digital Performance Ltd
- Signed
- 4 Jun 2026
- Value
- £170,000
- Period
- 1 Jul 2026 – 30 Jun 2029 · up to 30 Jun 2030 with extensions
- Status
- active
- Extensions
- The Contract may be extended beyond the Initial Term on a maximum of 1 occasion, for a period of up to 1 year at the Authority’s sole discretion.
Bid statistics published by the authority
| Bids | SME | VCSE | Valid bid range |
|---|---|---|---|
| 3final-stage tenders | 0 | 0 | — |
Contracting authority & participating public bodies
Bidders & participating suppliers
1 commercial party on the notice- Totally Digital Performance LtdAwarded supplier
Official documents & specifications (4)
Official links; attachments are not copiedNotices published for this procedure
- Contract details notice Contract details notice on Find a Tender
- Contract award notice Contract award notice on Find a Tender
- Tender notice Tender notice on Find a Tender
- Preliminary market engagement notice Preliminary market engagement notice on Find a Tender