Official UK procurement notice
SC22166 - Road Safety – Crown Commercial Services Framework
Authority: Kent County Council (Local council)
What is being bought
Published requirement descriptionThe campaigns focus on creating awareness of improved behaviour across all road users and on using behavioural change techniques and informative education to deliver key messages to road users. We use mass messaging techniques countywide but can also be specific to area or district. These messages communicate effectively across a wide area within a short timescale, ensuring there is consistency and enabling local education or training activity to benefit from the credibility of association with a bigger message. The campaigns are an annual programme that coincide with the National Policing Calendar, consequently our campaigns run alongside the issues the police are enforcing. An annual campaign calendar also ensures that we work collaboratively with our partner agencies on the same issues at the same time, ensuring consistent messaging across the county. Having a programme of campaigns throughout the year gives us the opportunity to continuously target specific road users and their behaviours. We are able, across the year, to target specific areas that occur highly in the crash stats and can not only target online audiences but also within town centres, radio, TV and pubs.
CPV: Transport equipment and auxiliary products to transportation · Transport services (excl. Waste transport)
The lotProcurement structure
single lot · no lot value publishedLot #1All of our campaign creative has been developed, our requirement for this procurement…Awarded
All of our campaign creative has been developed, our requirement for this procurement exercise is for media buying, exclusively; if we require further development of creative, this would fall outside of this framework and procurement regulations apply. Most campaigns, dependent on the total cost of the campaign, undertake a pre and post and often midterm research exercise with a market research company; this helps us to understand where the campaigns are being well received and if the public are reacting in a positive way and their behaviours have changed. It is particularly reassuring when public behaviours and opinions have clearly changed, but if they have not, it can give us a clear indication of where we still need to campaign and increase our messaging.
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
- Price
- “SC22166 - Road Safety – Crown Commercial Services Framework” is a framework: the contest is a place on its panel, not a single contract.
Procedure terms & legal framework
From the official record- Procedure method
- Restricted procedure
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Framework agreement
- Who may use this agreement
- Not stated in the notice; call-off rights may be limited to the establishing authority
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- Yes
- First published
- 7 Dec 2022, 15:17 GMT
- Last source update
- 9 Dec 2022, 10:49 GMT
- Authority reference
DN644983- FTS notice number
2022/S 000-034891- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-038b7cFind a Tender
How it was run
Official notice- Appointment period ends
- 8 Dec 2022, 12:00 GMT
- Submission channel
- {"electronicSubmission"}
- Accepted languages
- en
- Supplier levy on call-offs (max %)
- document
Timeline
8 Dec 2022 → 9 Dec 2022 · 2 dates- Admission / appointment period endsperiod end, not a bid countdown8 Dec 2022, 12:00 GMT
- Notice published9 Dec 2022, 10:49 GMT
Notice history
1 event · 2 releases on Find a Tender- Status changed to complete9 Dec 2022, 10:49 GMT
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast1 suppliers are admitted to this framework without individual award values or dates, see the supplier list below.
Contracts
SC22166 - Road Safety – Crown Commercial Services Framework
- Signed
- 26 Sept 2022
- Value
- —
- Status
- active
Bid statistics published by the authority
| Lot | Bids | SME | VCSE | Valid bid range |
|---|---|---|---|---|
| All of our campaign creative has been developed, our requirement for this procurement… | 1bids · 1 electronic · 1 from abroad | 1 | — | £150,000 – £400,000 |
| Whole notice | — | — | — | £150,000 – £400,000 |
Contracting authority & participating public bodies
Framework contractors & participating bidders
1 commercial party on the notice- Manning Gottlieb OMDFramework contractor
Official documents & specifications
Official links; attachments are not copiedNo document links were published on the notice.