Find a TenderAwarded
Published 27 Nov 2024, 14:47 GMT

Official UK procurement notice

PURCON 2049 - Creative Services Framework

Official notice

Authority: University of East Anglia (Education)

Framework agreement19 lotsServicesOpen procedure
Framework ceiling (notional)Value not publishedframework ceiling, not attributable revenue
Submissions closed 29 Jan 2025awarded 7 Jul 2025
Lots 19see the lot list below

What is being bought19 lots · detail below

Published requirement description

The University of East Anglia (UEA) is seeking to appoint suppliers to form a Creative Supplier Framework to work with the University. This framework will be managed by ARM in conjunction with Procurement, or associated specialist UEA managers. In addition to it being used across the ARM department, it will also be open for use across the entire university. This tender covers multiple creative skillsets and suppliers may participate in offering services across multiple skillsets, including full-service offerings both skillset specific and multi-specialism:

Creative Strategy

Storyboarding

Artworking

Graphic Design

Illustration

Copywriting

Proofreading

Videography

Photography

Animation

Social Media Consultancy

Podcasts + Broadcasting

Full service

CPV: Advertising and marketing services · Advertising campaign services · Graphic design services · Marketing services · Motion picture and video services · Photographic and ancillary services · Proofreading services

How this framework works

From the published notice
Bids received
70 bids on the busiest of 19 lots · 34 suppliers appointed

Lots and requirements (19)Procurement structure

19 lots · no lot values published · same evaluation weights on every lot
Lot #1Creative StrategyCancelled

Delivers innovative, strategic insights that captivate audiences and drives engagement across various platforms. Experts in interpreting complex briefs into impactful creative strategies, suppliers excel at crafting unique and effective plans that align with brand guidelines and resonate deeply with target audiences.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #2StoryboardingCancelled

Expert storyboarding services transform concepts into visually compelling narratives, bridging the gap between the idea and the creative output. Their understanding of cinematic techniques ensure ideas are distilled into clear sequences, streamlining the production process for multimedia projects.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #3ArtworkingCancelled

Artworking ensures that creative outputs are flawlessly translated into print-ready and digital-ready files. Meticulous attention to detail guarantees that all artwork meets exact specifications for various production methods and platforms.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #4Graphic DesignCancelled

Graphic design services transform concepts into creative solutions, crafting compelling visuals that amplify brand identity, messages and engage target audiences. With mastery of typography, colour theory, and composition, they deliver polished designs that elevate brand recognition and user engagement across all channels.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #5IllustrationCancelled

Skilled illustrators breathe life into ideas through captivating visual storytelling. Their versatile styles range from hand-drawn to digital techniques, adapting to diverse project needs.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #6CopywritingCancelled

Exhibits unparalleled proficiency in the creation and refinement of written content, showcasing mastery in both the art of compelling storytelling and the precision of grammatical accuracy. With a keen understanding of target audiences and brand tone of voice, they adeptly craft engaging, accessible and inclusive copy that resonates with readers and drives desired actions.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #7ProofreadingCancelled

Meticulous proofreading skills ensure the clarity, coherence, and correctness of written materials, enhancing readability and professionalism. Proficient in a variety of writing styles and formats, they excel in adapting content to suit diverse platforms and purposes, from marketing collateral to web copy and beyond.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #8VideographyCancelled

Demonstrates mastery in visual storytelling. Proficient across various styles, from commercial to editorial and beyond, they adapt their approach to suit the needs and objectives of each project. Additionally, they demonstrate expertise in managing shoots, coordinating logistics, and directing subjects to ensure the seamless execution of commissions.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #9PhotographyCancelled

Skilled in capturing powerful images that tell stories and grab attention. They're great at making photos that look good and fit a brand's style. Whether it's products, people, or everyday life, they can handle different types of shoots. They know how to use lighting and set up shots well and can manage image processing needs. The result? High-quality pictures that show off brands in the best way and connect with people across all channels.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #10AnimationCancelled

Animators bring ideas to life through moving images - making characters, objects, and scenes come alive on screen. Whether it's 2D cartoons, 3D computer graphics, or stop-motion, they can work in different styles. Animators know how to tell stories through movement and can create short clips or longer videos that explain ideas and entertain viewers.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #11Social Media ConsultancyCancelled

Social media experts help businesses make the most of available platforms. They know how to create content that people want to see and share - and can plan out what to post and when, to reach the right audience. They are great at responding to not only trends, but also external factors, and know how to use tools to see what's working well and what could be better. Keeping on top of platform changes, they can also teach others how to use these platforms effectively.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #12Podcasts and BroadcastingCancelled

Podcast and broadcasting experts are good at planning shows, interviewing guests, and telling stories through content. For podcasts, they can help choose topics, write scripts, and get the finished show onto listening platforms. In broadcasting, they know how to run live shows and work with radio or TV equipment. They can also train others in speaking clearly and confidently.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #13Full-Service - Creative contentCancelled

Comprehensive end-to-end solutions across multiple creative disciplines or production stages, seamlessly managing entire projects relating to all creative content that is not specifically listed in the below series of 'full-service' specialisms. Does not relate to performance marketing campaigns.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #14Full-Service - Video productionCancelled

Comprehensive end-to-end solutions, seamlessly managing entire projects relating to video production.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #15Full-Service - Animation productionCancelled

Comprehensive end-to-end solutions, seamlessly managing entire projects relating to animation production.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #16Full Service - Creative campaignsCancelled

Comprehensive end-to-end solutions, seamlessly managing entire projects relating to creative performance marketing campaigns.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #17Full Service - Social Media campaignsCancelled

Comprehensive end-to-end solutions, seamlessly managing entire projects relating to social media campaigns.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #18Full Service - Podcast productionCancelled

Comprehensive end-to-end solutions, seamlessly managing entire projects relating to podcast production.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed
Lot #19Full Service - Broadcast productionCancelled

Comprehensive end-to-end solutions, seamlessly managing entire projects relating to broadcast production.

Delivery: East of England
Extensions: Extension years will be determined at the discretion of the UEA, and suppliers will be contacted three months prior to current term expiration to agree to extend.Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored · same split on all 19 lots
Quality: 80%Price: 20%
Published award criteria (2)
  • Quality: 80
  • Price: 20
What this means for your bid
  • Price carries 20 of 100 points: a 10% discount moves about 2 points. The method statement decides this lot, not the discount.
  • “PURCON 2049 - Creative Services Framework” is a framework: the contest is a place on its panel, not a single contract.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Framework agreement
Who may use this agreement
Not stated in the notice; call-off rights may be limited to the establishing authority
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
No (one-off requirement)
First published
27 Nov 2024, 14:47 GMT
Last source update
20 Aug 2025, 11:33 BST
Award evaluation window
29 Jan 2025 – …
Authority reference
PURCON 2049
FTS notice number
2025/S 000-050101
Classification (CPV)
Advertising and marketing servicesAdvertising campaign servicesGraphic design servicesMarketing servicesMotion picture and video servicesPhotographic and ancillary servicesProofreading services
Delivery area
East of England (UKH)
Official registry OCID
ocds-h6vhtk-04c07d Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment
Review and risk notes
Review procedure

The University will incorporate a minimum of 10 calendar days standstill period at the point the information on the award of contract is communicated to tenderers. If an appeal regarding the award of contract has not been successfully resolved, then the Public Contracts Regulations 2015 provide for aggrieved parties who have been harmed or are at risk of harm by breach of the rules to take action in the High Court. Any such action must be brought promptly and within the limitation period described in the Public Contracts Regulations 2015.

Publisher note: Please note this procurement will be conducted via InTend, our e-tendering portal. You will need to register with InTend free of charge if you wish to access the tender documents. To register, please got to https://in-tendhost.co.uk/universityofeastanglia/aspx/Home and follow the instructions on the system.

How it was run

Official notice
Run through: In-tend · Who buys & how to bid on In-tend
Supplier login requiredLanguage: EN
Access & registration note: Free · one account per buying organisation's portal · reCAPTCHA on signup
Appointment period ends
29 Jan 2025, 12:00 GMT
Submission channel
{"electronicSubmission"}
Accepted languages
en
Bid validity
90 days from the deadline
Bids opened
29 Jan 2025, 13:00 GMT
Detailed submission instructions & authority contactsFrom official release

Timeline

29 Jan 2025 → 20 Aug 2025 · 3 dates
  1. Admission / appointment period endsperiod end, not a bid countdown
    29 Jan 2025, 12:00 GMT
  2. Bids opened
    29 Jan 2025, 13:00 GMT
  3. Notice published
    20 Aug 2025, 11:33 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    20 Aug 2025, 11:33 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Suppliers appointed 34admitted to the panel · see the list ↓
Bids received 70busiest of 19 lots
Contracts signed 19latest 7 Jul 2025

19 suppliers are admitted to this framework without individual award values or dates, see the supplier list below.

Contracts

  • Creative Strategy

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Animation

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Social Media Consultancy

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Podcasts and Broadcasting

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service A - Creative Content

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service B - Video Production

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service C - Animation Production

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service D - Creative Campaigns

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service E - Social Media Campaigns

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service F - Podcast Production

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Full-Service G Broadcast Production

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Storyboarding

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Artworking

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Graphic Design

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Illustration

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Copywriting

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Proofreading

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Videography

    Signed
    7 Jul 2025
    Value
    —
    Status
    active
  • Photography

    Signed
    7 Jul 2025
    Value
    —
    Status
    active

Bid statistics published by the authority

LotBidsSMEVCSEValid bid range
1 · Creative Strategy51bids——£1 – £4,247,309
2 · Storyboarding38bids——£1 – £4,247,309
3 · Artworking60bids——£1 – £4,247,309
4 · Graphic Design70bids——£1 – £4,247,309
5 · Illustration39bids——£1 – £4,247,309
6 · Copywriting42bids——£1 – £4,247,309
7 · Proofreading24bids——£1 – £4,247,309
8 · Videography51bids——£1 – £4,247,309
9 · Photography37bids——£1 – £4,247,309
10 · Animation53bids——£1 – £4,247,309
11 · Social Media Consultancy23bids——£1 – £4,247,309
12 · Podcasts and Broadcasting17bids——£1 – £4,247,309
13 · Full-Service - Creative content39bids——£1 – £4,247,309
14 · Full-Service - Video production44bids——£1 – £4,247,309
15 · Full-Service - Animation production38bids——£1 – £4,247,309
16 · Full Service - Creative campaigns30bids——£1 – £4,247,309
17 · Full Service - Social Media campaigns17bids——£1 – £4,247,309
18 · Full Service - Podcast production17bids——£1 – £4,247,309
19 · Full Service - Broadcast production13bids——£1 – £4,247,309
Whole notice———£927,270 – £4,247,309

Contracting authority & participating public bodies

UNIVERSITY OF EAST ANGLIA

Contracting authorityEducationBody governed by public lawEducation GB-COH: RC000651 Norwich Research Park, Norwich, East of England, NR47TJContact name, email Published organisation website ↗

Framework contractors & participating bidders

35 commercial parties on the notice
Show 25 more suppliers

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.