Official UK procurement notice
Provision of Student Recruitment Intelligence and Advertising Services
Authority: University of Sussex (Education)
What is being bought
Published requirement descriptionThe University seeks to award a contract for the provision of student recruitment intelligence and subsequent student recruitment advertising services. UCAS Media Ltd is the sole holder of the data required to enable this proven and sophisticated approach to student recruitment (pre-applicant database, UCAS application patterns and number, University admission behaviours and numbers, etc.) as they alone handle UK undergraduate university applications.
This contract is for a 5 year period.
In line with The Public Contracts Regulations 2015 32(2)(b) competition is absent for technical reasons.
CPV: Advertising campaign services · Data services
The lotProcurement structure
single lot · no lot value publishedProcedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Negotiated without publication of a contract notice
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- Unspecified in notice
- First published
- 19 Feb 2025, 15:31 GMT
- Last source update
- 19 Feb 2025, 15:31 GMT
- FTS notice number
2025/S 000-005915- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-04e431Find a Tender
- Why no open competition
The works, supplies or services can be provided only by a particular economic operator due to absence of competition for technical reasons
- Published justification
The University seeks to award a contract for the provision of student recruitment intelligence and subsequent student recruitment advertising services. UCAS Media Ltd is the sole holder of the data required to enable this proven and sophisticated approach to student recruitment (pre-applicant database, UCAS application patterns and number, University admission behaviours and numbers, etc.) as they alone handle UK undergraduate university applications.
This contract is for a 5 year period.
In line with The Public Contracts Regulations 2015 32(2)(b) competition is absent for technical reasons.
Publisher note: The University will commence a voluntary ten day standstill period from the dispatch date of the VEAT Notice prior to the award of any contract. Interested parties who have grounds to object against the award of this contract must contact the University to raise such grounds prior to the expiry of the standstill period.
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| UCAS Media LtdSME | £3,750,000 † | — | Awarded |
Contracts
Contract 005915-2025-1 · UCAS Media LtdSME
- Signed
- 19 Feb 2025
- Value
- £3,750,000
- Status
- active
Contracting authority & participating public bodies
Dispute resolution & review bodies
- University of SussexReview body
Bidders & participating suppliers
1 commercial party on the notice- UCAS MEDIA LIMITEDAwarded supplier
Official documents & specifications
Official links; attachments are not copiedNo document links were published on the notice.