Official UK procurement notice
Provision of branded merchandise for onsite shop
Authority: THE UNIVERSITY OF BIRMINGHAM (Education)
What is being bought
Published requirement descriptionInfinity was the approved supplier for branded merchandise for the University's on-campus gift shop, which was operated externally by Unique. Infinity also operated the online merchandise store, with fulfilment of online orders managed by Unique. All merchandise supplied by Infinity to Unique was approved by the University's brand team, with under signed Heads of Terms for use of branding valid until July 2027.
Following Unique's unexpected liquidation last week, both the physical gift shop and the online store ceased operations immediately. This has resulted in a complete halt in the availability of official University merchandise, which is considered as negatively impacting the student experience and posing a risk to brand reputation.
To mitigate this disruption, the University is implementing a contingency plan to bring all aspect of the gift shop including merchandise operations in-house. To ensure continuity and maintain brand integrity, immediate access to branded stock is required - stock that aligns with previously approved designs and possibly stock items acquired from the liquidator. Infinity is uniquely positioned to supply this merchandise without delay, given their existing approvals, familiarity with our brand standards and arrangements that were in place for the University Campus.
Conducting a full competitive tender at this stage would introduce a significant delay, during which the University would remain unable to offer official merchandise. This direct award until the expiry of the Heads of Terms enables the University to restore both physical and online merchandise availability within 10-14 days, ensuring continuity of service and safeguarding the University's brand presence and integrity.
The lotProcurement structure
single lot · no lot value publishedLot #1Awarded
Procedure terms & legal framework
From the official record- Procedure method
- Direct award
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Notice status
- Awarded without competition
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Direct award (no call for competition)
- GPA / WTO covered
- Unspecified in notice
- Recurring procurement
- Unspecified in notice
- First published
- 20 Oct 2025, 11:58 BST
- Last source update
- 20 Oct 2025, 11:58 BST
- FTS notice number
2025/S 000-066651- Latest notice
- Transparency notice (UK5)
- Delivery area
- Official registry OCID
ocds-h6vhtk-05cf9eFind a Tender
- Why no open competition
- Urgency
- Published justification
Infinity was the approved supplier for branded merchandise for the University's on-campus gift shop, which was operated externally by Unique. Infinity also operated the online merchandise store, with fulfilment of online orders managed by Unique. All merchandise supplied by Infinity to Unique was approved by the University's brand team, with under signed Heads of Terms for use of branding valid until July 2027.
Following Unique's unexpected liquidation last week, both the physical gift shop and the online store ceased operations immediately. This has resulted in a complete halt in the availability of official University merchandise, which is considered as negatively impacting the student experience and posing a risk to brand reputation.
To mitigate this disruption, the University is implementing a contingency plan to bring all aspect of the gift shop including merchandise operations in-house. To ensure continuity and maintain brand integrity, immediate access to branded stock is required - stock that aligns with previously approved designs and possibly stock items acquired from the liquidator. Infinity is uniquely positioned to supply this merchandise without delay, given their existing approvals, familiarity with our brand standards and arrangements that were in place for the University Campus.
Conducting a full competitive tender at this stage would introduce a significant delay, during which the University would remain unable to offer official merchandise. This direct award until the expiry of the Heads of Terms enables the University to restore both physical and online merchandise availability within 10-14 days, ensuring continuity of service and safeguarding the University's brand presence and integrity.
Notice history
2 events · 1 release on Find a Tender · since 20 Oct 2025- Transparency notice published20 Oct 2025, 11:58 BSTUK5
- Contract signature expected31 Oct 2025, 23:59 GMTscheduled
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| Infinity Incorporated31 Oct 2025 – 18 Aug 2027 | £350,000 | — | Standstill |
Contracting authority & participating public bodies
Bidders & participating suppliers
1 commercial party on the notice- Infinity Incorporated LimitedAwarded supplier
Official documents & specifications (1)
Official links; attachments are not copiedNotices published for this procedure
- Transparency notice Transparency notice on Find a Tender