Unmodified official OCDS data retained by Tenderline for this procurement process.
Complete current OCDS release JSON
{
"id": "010716-2021",
"tag": [
"award",
"contract"
],
"bids": {
"statistics": [
{
"id": "1",
"value": 2,
"measure": "bids",
"relatedLot": "1"
}
]
},
"date": "2021-05-14T15:42:47+01:00",
"ocid": "ocds-h6vhtk-028aab",
"buyer": {
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE"
},
"awards": [
{
"id": "010716-2021-1",
"title": "Prospective Student Engagement and Conversion",
"status": "active",
"suppliers": [
{
"id": "GB-FTS-16283",
"name": "UniQuest Ltd"
}
],
"relatedLots": [
"1"
]
}
],
"tender": {
"id": "KU/289/LJE/CD/2020",
"lots": [
{
"id": "1",
"status": "cancelled",
"options": {
"description": "The contract will run for an initial period of twelve months from 1st October 2021 to 30th September 2022 with options to extend for a further two twelve-month periods, reviewed annually, with a final end date of 30th September 2024 if extensions are agreed."
},
"hasOptions": true,
"description": "Keele University is seeking to appoint a supplier for the provision of high quality and transparent prospective student engagement services. \nIt is also important that the appointed agency can demonstrate that it can continuously evaluate the performance of campaigns and support the University to achieve challenging student recruitment targets. \nThe University wishes to understand potential approaches to supporting the following digital marketing campaigns:\nFY and UG 2022 - Home and International markets \n• Apply to Keele for 2022/23 entry \n• Course specific advertising as requested \n• Brand level campaigns to raise awareness of Keele University and drive recruitment \n• Recruitment for 2023/24 entry \n• Conversion Phase - April to June 2022 \n• Clearing Phase - July to September 2022 \nPGT 2022 \n• Apply to Keele for 2022/23 entry \n• Course specific advertising as requested \n• Brand level campaigns to raise awareness of Keele University and drive recruitment \n• Recruitment for 2023 \n• Conversion Phase - April to September 2022 \n• Recruitment \"It's not too late to apply\" 2022",
"awardCriteria": {
"criteria": [
{
"name": "1.\tProposed Management Structure, Responsibilities and Skills",
"type": "quality",
"description": "30"
},
{
"name": "2.\tExplain how the Prospective Student Engagement agency can meet all of the Prospective Student Engagement and Conversion services requirements of the brief as outlined in Table C?",
"type": "quality",
"description": "60"
},
{
"name": "1.\tPlease explain how you would significantly improve rates of conversion from enquiry to application to enrolled student, within the University, resulting in an improved return on investment, better conversion rate and increase in student recruitment numbers?",
"type": "quality",
"description": "50"
},
{
"name": "Quality total of",
"type": "quality",
"description": "700 marks"
},
{
"type": "price",
"description": "300 marks"
}
]
}
}
],
"items": [
{
"id": "1",
"relatedLot": "1",
"deliveryLocation": {
"description": "Keele University Keele Staffordshire"
},
"deliveryAddresses": [
{
"region": "UKG"
}
],
"additionalClassifications": [
{
"id": "79342000",
"scheme": "CPV",
"description": "Marketing services"
}
]
}
],
"title": "Prospective Student Engagement and Conversion",
"status": "complete",
"coveredBy": [
"GPA"
],
"legalBasis": {
"id": "32014L0024",
"scheme": "CELEX"
},
"description": "Keele University wishes to appoint a supplier that has Higher Education experience in home and international markets and can demonstrate that it understands the student journey, The application funnel and the conversion activities required to meet challenging student recruitment targets across Foundation, UG and PGT levels for Home and international markets. The supplier should be able to provide sector insights and demonstrate an understanding of what is innovative in the marketplace and how it has transformed student engagement for Higher Education clients.",
"classification": {
"id": "79342000",
"scheme": "CPV",
"description": "Marketing services"
},
"procurementMethod": "selective",
"mainProcurementCategory": "services",
"procurementMethodDetails": "Restricted procedure"
},
"parties": [
{
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE",
"roles": [
"buyer"
],
"address": {
"region": "UKG",
"locality": "NEWCASTLE",
"postalCode": "ST55BG",
"countryName": "United Kingdom",
"streetAddress": "Keele Campus"
},
"details": {
"url": "https://www.keele.ac.uk",
"buyerProfile": "https://in-tendhost.co.uk/universityofkeele/aspx/Home",
"classifications": [
{
"id": "BODY_PUBLIC",
"scheme": "TED_CA_TYPE",
"description": "Body governed by public law"
},
{
"id": "09",
"scheme": "COFOG",
"description": "Education"
}
]
},
"identifier": {
"legalName": "UNIVERSITY OF KEELE"
},
"contactPoint": {
"name": "Lorraine Edwards",
"email": "l.j.edwards@keele.ac.uk",
"telephone": "+44 1782733255"
}
},
{
"id": "GB-FTS-16283",
"name": "UniQuest Ltd",
"roles": [
"supplier"
],
"address": {
"region": "UKJ",
"locality": "Kent",
"countryName": "United Kingdom"
},
"details": {
"scale": "large"
},
"identifier": {
"legalName": "UniQuest Ltd"
}
},
{
"id": "GB-FTS-16284",
"name": "High Court of England and Wales",
"roles": [
"reviewBody"
],
"address": {
"locality": "Strand London",
"postalCode": "WCA2 2LL",
"countryName": "United Kingdom",
"streetAddress": "Royal Courts of Justice"
},
"identifier": {
"legalName": "High Court of England and Wales"
},
"contactPoint": {
"telephone": "+44 2079477882"
}
}
],
"language": "en",
"contracts": [
{
"id": "010716-2021-1",
"title": "Prospective Student Engagement and Conversion",
"value": {
"amount": 792000,
"currency": "GBP"
},
"status": "active",
"awardID": "010716-2021-1",
"dateSigned": "2021-04-27T00:00:00+01:00"
}
],
"initiationType": "tender"
}Complete JSON history (3 releases)
14 May 2021 · 010716-2021 · award, contract
{
"id": "010716-2021",
"tag": [
"award",
"contract"
],
"bids": {
"statistics": [
{
"id": "1",
"value": 2,
"measure": "bids",
"relatedLot": "1"
}
]
},
"date": "2021-05-14T15:42:47+01:00",
"ocid": "ocds-h6vhtk-028aab",
"buyer": {
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE"
},
"awards": [
{
"id": "010716-2021-1",
"title": "Prospective Student Engagement and Conversion",
"status": "active",
"suppliers": [
{
"id": "GB-FTS-16283",
"name": "UniQuest Ltd"
}
],
"relatedLots": [
"1"
]
}
],
"tender": {
"id": "KU/289/LJE/CD/2020",
"lots": [
{
"id": "1",
"status": "cancelled",
"options": {
"description": "The contract will run for an initial period of twelve months from 1st October 2021 to 30th September 2022 with options to extend for a further two twelve-month periods, reviewed annually, with a final end date of 30th September 2024 if extensions are agreed."
},
"hasOptions": true,
"description": "Keele University is seeking to appoint a supplier for the provision of high quality and transparent prospective student engagement services. \nIt is also important that the appointed agency can demonstrate that it can continuously evaluate the performance of campaigns and support the University to achieve challenging student recruitment targets. \nThe University wishes to understand potential approaches to supporting the following digital marketing campaigns:\nFY and UG 2022 - Home and International markets \n• Apply to Keele for 2022/23 entry \n• Course specific advertising as requested \n• Brand level campaigns to raise awareness of Keele University and drive recruitment \n• Recruitment for 2023/24 entry \n• Conversion Phase - April to June 2022 \n• Clearing Phase - July to September 2022 \nPGT 2022 \n• Apply to Keele for 2022/23 entry \n• Course specific advertising as requested \n• Brand level campaigns to raise awareness of Keele University and drive recruitment \n• Recruitment for 2023 \n• Conversion Phase - April to September 2022 \n• Recruitment \"It's not too late to apply\" 2022",
"awardCriteria": {
"criteria": [
{
"name": "1.\tProposed Management Structure, Responsibilities and Skills",
"type": "quality",
"description": "30"
},
{
"name": "2.\tExplain how the Prospective Student Engagement agency can meet all of the Prospective Student Engagement and Conversion services requirements of the brief as outlined in Table C?",
"type": "quality",
"description": "60"
},
{
"name": "1.\tPlease explain how you would significantly improve rates of conversion from enquiry to application to enrolled student, within the University, resulting in an improved return on investment, better conversion rate and increase in student recruitment numbers?",
"type": "quality",
"description": "50"
},
{
"name": "Quality total of",
"type": "quality",
"description": "700 marks"
},
{
"type": "price",
"description": "300 marks"
}
]
}
}
],
"items": [
{
"id": "1",
"relatedLot": "1",
"deliveryLocation": {
"description": "Keele University Keele Staffordshire"
},
"deliveryAddresses": [
{
"region": "UKG"
}
],
"additionalClassifications": [
{
"id": "79342000",
"scheme": "CPV",
"description": "Marketing services"
}
]
}
],
"title": "Prospective Student Engagement and Conversion",
"status": "complete",
"coveredBy": [
"GPA"
],
"legalBasis": {
"id": "32014L0024",
"scheme": "CELEX"
},
"description": "Keele University wishes to appoint a supplier that has Higher Education experience in home and international markets and can demonstrate that it understands the student journey, The application funnel and the conversion activities required to meet challenging student recruitment targets across Foundation, UG and PGT levels for Home and international markets. The supplier should be able to provide sector insights and demonstrate an understanding of what is innovative in the marketplace and how it has transformed student engagement for Higher Education clients.",
"classification": {
"id": "79342000",
"scheme": "CPV",
"description": "Marketing services"
},
"procurementMethod": "selective",
"mainProcurementCategory": "services",
"procurementMethodDetails": "Restricted procedure"
},
"parties": [
{
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE",
"roles": [
"buyer"
],
"address": {
"region": "UKG",
"locality": "NEWCASTLE",
"postalCode": "ST55BG",
"countryName": "United Kingdom",
"streetAddress": "Keele Campus"
},
"details": {
"url": "https://www.keele.ac.uk",
"buyerProfile": "https://in-tendhost.co.uk/universityofkeele/aspx/Home",
"classifications": [
{
"id": "BODY_PUBLIC",
"scheme": "TED_CA_TYPE",
"description": "Body governed by public law"
},
{
"id": "09",
"scheme": "COFOG",
"description": "Education"
}
]
},
"identifier": {
"legalName": "UNIVERSITY OF KEELE"
},
"contactPoint": {
"name": "Lorraine Edwards",
"email": "l.j.edwards@keele.ac.uk",
"telephone": "+44 1782733255"
}
},
{
"id": "GB-FTS-16283",
"name": "UniQuest Ltd",
"roles": [
"supplier"
],
"address": {
"region": "UKJ",
"locality": "Kent",
"countryName": "United Kingdom"
},
"details": {
"scale": "large"
},
"identifier": {
"legalName": "UniQuest Ltd"
}
},
{
"id": "GB-FTS-16284",
"name": "High Court of England and Wales",
"roles": [
"reviewBody"
],
"address": {
"locality": "Strand London",
"postalCode": "WCA2 2LL",
"countryName": "United Kingdom",
"streetAddress": "Royal Courts of Justice"
},
"identifier": {
"legalName": "High Court of England and Wales"
},
"contactPoint": {
"telephone": "+44 2079477882"
}
}
],
"language": "en",
"contracts": [
{
"id": "010716-2021-1",
"title": "Prospective Student Engagement and Conversion",
"value": {
"amount": 792000,
"currency": "GBP"
},
"status": "active",
"awardID": "010716-2021-1",
"dateSigned": "2021-04-27T00:00:00+01:00"
}
],
"initiationType": "tender"
}18 Jan 2021 · 000972-2021 · tenderUpdate
{
"id": "000972-2021",
"tag": [
"tenderUpdate"
],
"date": "2021-01-18T14:35:13Z",
"ocid": "ocds-h6vhtk-028aab",
"buyer": {
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE"
},
"tender": {
"id": "KU/289/LJE/CD/2020",
"title": "Prospective Student Engagement and Conversion",
"amendments": [
{
"id": "1",
"unstructuredChanges": [
{
"where": {
"label": "Start Date and Description of renewals",
"section": "II.2.7"
},
"newValue": {
"text": "1 October 2021\nThe contract will run for an initial period of twelve months from 1st October 2021 to 30th September 2022 with options to extend for a further two twelve-month periods, reviewed annually, with a final end date of 30th September 2024 if extensions are agreed."
},
"oldValue": {
"text": "1 August 2021\nThe contract will run for an initial period of thirteen months from 1st August 2021 to 30th\nSeptember 2022 with options to extend for a further three thirteen months period, reviewed\nannually, with a final end date of 30th September 2025."
}
}
]
}
],
"legalBasis": {
"id": "32014L0024",
"scheme": "CELEX"
},
"description": "Keele University wishes to appoint a supplier that has Higher Education experience in home and international markets and can demonstrate that it understands the student journey, the application funnel and the conversion activities required to meet challenging student recruitment targets across Foundation, UG and PGT levels for Home and international markets. The supplier should be able to provide sector insights and demonstrate an understanding of what is innovative in the marketplace and how it has transformed student engagement for Higher Education clients.",
"classification": {
"id": "79342000",
"scheme": "CPV",
"description": "Marketing services"
},
"mainProcurementCategory": "services"
},
"parties": [
{
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE",
"roles": [
"buyer"
],
"address": {
"region": "UKG",
"locality": "NEWCASTLE",
"postalCode": "ST55BG",
"countryName": "United Kingdom",
"streetAddress": "Keele Campus"
},
"details": {
"url": "https://www.keele.ac.uk"
},
"identifier": {
"legalName": "UNIVERSITY OF KEELE"
},
"contactPoint": {
"name": "Lorraine Edwards",
"email": "l.j.edwards@keele.ac.uk",
"telephone": "+44 7812734327"
}
}
],
"language": "en",
"initiationType": "tender"
}15 Jan 2021 · 000853-2021 · tender
{
"id": "000853-2021",
"tag": [
"tender"
],
"date": "2021-01-15T11:54:48Z",
"ocid": "ocds-h6vhtk-028aab",
"buyer": {
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE"
},
"tender": {
"id": "KU/289/LJE/CD/2020",
"lots": [
{
"id": "1",
"status": "active",
"renewal": {
"description": "The contract will run for an initial period of thirteen months from 1st August 2021 to 30th September 2022 with options to extend for a further three thirteen months period, reviewed annually, with a final end date of 30th September 2025."
},
"hasOptions": false,
"hasRenewal": true,
"description": "Keele University is seeking to appoint a supplier for the provision of high quality and transparent prospective student engagement services. \nIt is also important that the appointed agency can demonstrate that it can continuously evaluate the performance of campaigns and support the University to achieve challenging student recruitment targets. \nThe University wishes to understand potential approaches to supporting the following digital marketing campaigns:\nFY and UG 2022 - Home and International markets \n•\tApply to Keele for 2022/23 entry \n•\tCourse specific advertising as requested \n•\tBrand level campaigns to raise awareness of Keele University and drive recruitment \n•\tRecruitment for 2023/24 entry \n•\tConversion Phase - April to June 2022 \n•\tClearing Phase - July to September 2022 \nPGT 2022 \n•\tApply to Keele for 2022/23 entry \n•\tCourse specific advertising as requested \n•\tBrand level campaigns to raise awareness of Keele University and drive recruitment \n•\tRecruitment for 2023 \n•\tConversion Phase - April to September 2022 \n•\tRecruitment \"It's not too late to apply\" 2022",
"contractPeriod": {
"startDate": "2021-08-01T00:00:00+01:00"
},
"submissionTerms": {
"variantPolicy": "notAllowed"
}
}
],
"items": [
{
"id": "1",
"relatedLot": "1",
"deliveryAddresses": [
{
"region": "UKG"
}
]
}
],
"title": "Prospective Student Engagement and Conversion",
"value": {
"amount": 1500000,
"currency": "GBP"
},
"status": "active",
"coveredBy": [
"GPA"
],
"documents": [
{
"id": "economic",
"documentType": "economicSelectionCriteria"
},
{
"id": "technical",
"documentType": "technicalSelectionCriteria"
}
],
"legalBasis": {
"id": "32014L0024",
"scheme": "CELEX"
},
"description": "Keele University wishes to appoint a supplier that has Higher Education experience in home and international markets and can demonstrate that it understands the student journey, the application funnel and the conversion activities required to meet challenging student recruitment targets across Foundation, UG and PGT levels for Home and international markets. The supplier should be able to provide sector insights and demonstrate an understanding of what is innovative in the marketplace and how it has transformed student engagement for Higher Education clients.",
"tenderPeriod": {
"endDate": "2021-02-17T12:00:00Z"
},
"contractTerms": {
"hasElectronicPayment": true,
"hasElectronicOrdering": true,
"electronicInvoicingPolicy": "allowed"
},
"hasRecurrence": true,
"classification": {
"id": "79342000",
"scheme": "CPV",
"description": "Marketing services"
},
"submissionTerms": {
"languages": [
"en"
]
},
"submissionMethod": [
"electronicSubmission"
],
"procurementMethod": "selective",
"mainProcurementCategory": "services",
"submissionMethodDetails": "https://in-tendhost.co.uk/universityofkeele",
"procurementMethodDetails": "Restricted procedure"
},
"parties": [
{
"id": "GB-FTS-1804",
"name": "UNIVERSITY OF KEELE",
"roles": [
"buyer"
],
"address": {
"region": "UKG",
"locality": "NEWCASTLE",
"postalCode": "ST55BG",
"countryName": "United Kingdom",
"streetAddress": "Keele Campus"
},
"details": {
"url": "https://www.keele.ac.uk",
"classifications": [
{
"id": "BODY_PUBLIC",
"scheme": "TED_CA_TYPE",
"description": "Body governed by public law"
},
{
"id": "09",
"scheme": "COFOG",
"description": "Education"
}
]
},
"identifier": {
"legalName": "UNIVERSITY OF KEELE"
},
"contactPoint": {
"url": "https://in-tendhost.co.uk/universityofkeele",
"name": "Lorraine Edwards",
"email": "l.j.edwards@keele.ac.uk",
"telephone": "+44 7812734327"
}
},
{
"id": "GB-FTS-136",
"name": "High Court of England and Wales",
"roles": [
"reviewBody"
],
"address": {
"locality": "London",
"countryName": "United Kingdom"
},
"identifier": {
"legalName": "High Court of England and Wales"
}
}
],
"language": "en",
"initiationType": "tender"
}