Find a TenderAwarded
Published 8 Dec 2023, 10:40 GMT

Official UK procurement notice

Paid Search Services · UK public procurement notice

Official notice

Authority: ORDNANCE SURVEY LIMITED (Public body)

ServicesOpen procedureSME suitable
Published estimate£3,300,000exc. VAT
Submissions closed 15 Jan 2024awarded 24 Mar 2024
Awarded to Anything Is Possible Media Limited

What is being bought

Published requirement description

Ordnance Survey Limited (OS) are looking to find an agency to manage all our UK paid search and app campaign activity across Google (including Performance Max, GACs), Bing and Apple Search as well as managing our Amazon Advertising to drive sales via Amazon. The term of the contract is two years with the option to extend for a further two years, extending one year at a time, subject to performance. OS may also be looking to undertake some international activity, and therefore there may be an opportunity to support some international activity.The paid search media budget for FY23/24 is approx. £750k and this is paid directly to Google/Bing/Apple/Amazon. However, OS may require the awarded agency to make the search payments on Ordnance Survey Leisure Limited's behalf, if required in the future. If OS requires this service, it will be included in the retainer costs. The award of this contract does not guarantee this level of activity and spend, as this may fluctuate year on year.

  • Recurrence: 2-4 years

CPV: Advertising and marketing services · Direct marketing services · Marketing services

The lotProcurement structure

single lot · no lot value published
Lot #1Ordnance Survey (OS) is Britain’s mapping agency and is responsible for the surveying,…AwardedRenewal

Ordnance Survey (OS) is Britain’s mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business and individuals. Further information on us can be found on our website www.os.uk ↗. Ordnance Survey Leisure Limited (OSL) is a subsidiary of Ordnance Survey, and there may be some spend with OSL.We are working to ensure we are a foundational element for outdoor activity and adventure. Within the wider organisation, Ordnance Survey Leisure (also referred to as Consumer) is the consumer face of the business; the core brand carrier, showcasing our market-leading geographical information and ensuring that the brand remains relevant. In doing this we aim to build the brand, acquire new customers, inspire customers, and drive profitable sales. The purpose of this tender is to find an agency to manage all our UK paid search and app campaign activity across Google (including Performance Max and GACs), Bing, and Apple Search as well as manage our Amazon Advertising to drive sales via Amazon. The duration of the contract is two years with the option to extend for a further two years, extending one year at a time, subject to performance. OS may also be looking to undertake some international activity, and therefore there may be an opportunity to support on some international activity.

Delivery: South East · Southampton
Extensions: The term of the contract will be for 2 years, with an option to extend the contract annually for a further 2 years. Therefore if all extensions were taken the full term of the contract would be for 4 years. · The term of the contract will be for 2 years, with an option to extend the contract annually for a further 2 years. Therefore if all extensions were taken the full term of the contract would be for 4 years.Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
  • Price

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Yes · 2-4 years
First published
8 Dec 2023, 10:40 GMT
Last source update
14 Aug 2024, 17:24 BST
Award evaluation window
15 Jan 2024 – …
Authority reference
BS.0087
FTS notice number
2024/S 000-025871
Classification (CPV)
Advertising and marketing servicesDirect marketing servicesMarketing services
Delivery area
South East (UKJ32)
Official registry OCID
ocds-h6vhtk-0422a9 Find a Tender
Review and risk notes
Review procedure

In accordance with Regulation 86 (notices of decisions to award a contract), Regulation 87 (standstill period) and Regulations 91 (enforcement of duties through the Court) of the Public Contracts Regulations 2015 (as amended).

How it was run

Official notice
Submission deadline
15 Jan 2024, 12:00 GMT
Submission channel
{"written"}
Accepted languages
en
Bids opened
15 Jan 2024, 12:00 GMT

Timeline

15 Jan 2024 → 14 Aug 2024 · 3 dates
  1. Submission deadline
    15 Jan 2024, 12:00 GMT
  2. Bids opened
    15 Jan 2024, 12:00 GMT
  3. Notice published
    14 Aug 2024, 17:24 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    14 Aug 2024, 17:24 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £3,300,0001 contract exc. VAT
Bids received 76 from SMEs
Contracts signed 1latest 24 Mar 2024
Awarded toValueDateStatus
Anything Is Possible Media LimitedSME£3,300,000 †—Awarded

Contracts

Bid statistics published by the authority

BidsSMEVCSEValid bid range
7bids · 7 electronic6——

Contracting authority & participating public bodies

2 public bodies on the notice

Ordnance Survey Limited

Contracting authorityPublic bodyBody governed by public law10 Explorer House, Adanac Drive, Southampton, UK, SO16 0ASContact name, email Published organisation website ↗

Other public bodies

  • European UnionFunder

Dispute resolution & review bodies

  • High Courts of Justice Review body London

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria