TenderlineUK
Procurement Intelligence
Official OCDS
Find a Tender
complete
Official procurement procedure

Paid Search Services

Advertising and marketing services
Direct marketing services
Marketing services
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Ordnance Survey Limited: "Paid Search Services". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityOrdnance Survey LimitedScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: Ordnance Survey Limited
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Ordnance Survey Limited. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
6.3Bids / Report
0% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 15 active published awards; 15 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityOrdnance Survey Limited
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published14 Aug 2024, 17:24 BST
Last source update14 Aug 2024, 17:24 BST
Recurring procurementNot published
ClassificationAdvertising and marketing services, Direct marketing services, Marketing services
Delivery area
OCIDocds-h6vhtk-0422a9
What is being bought
Ordnance Survey Limited (OS) are looking to find an agency to manage all our UK paid search and app campaign activity across Google (including Performance Max, GACs), Bing and Apple Search as well as managing our Amazon Advertising to drive sales via Amazon. The term of the contract is two years with the option to extend for a further two years, extending one year at a time, subject to performance. OS may also be looking to undertake some international activity, and therefore there may be an opportunity to support some international activity.The paid search media budget for FY23/24 is approx. £750k and this is paid directly to Google/Bing/Apple/Amazon. However, OS may require the awarded agency to make the search payments on Ordnance Survey Leisure Limited's behalf, if required in the future. If OS requires this service, it will be included in the retainer costs. The award of this contract does not guarantee this level of activity and spend, as this may fluctuate year on year.
What changed
From the official release history
  1. tender value changed
    14 Aug 2024, 17:24 BST
  2. Status changed to complete
    14 Aug 2024, 17:24 BST
  3. Official notice release published
    14 Aug 2024, 17:24 BST
  4. Submission deadline changed to published date
    14 Aug 2024, 17:24 BST
  5. Published value updated to £3,300,000
    8 Dec 2023, 10:40 GMT
  6. Status changed to active
    8 Dec 2023, 10:40 GMT
  7. Official notice release published
    8 Dec 2023, 10:40 GMT
  8. Submission deadline changed to 15 Jan 2024, 12:00 GMT
    8 Dec 2023, 10:40 GMT
  9. Buyer information updated
    8 Dec 2023, 10:40 GMT
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    Ordnance Survey (OS) is Britain’s mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business and individuals. Further information on us can be found on our website http://www.os.uk. Ordnance Survey Leisure Limited (OSL) is a subsidiary of Ordnance Survey, and there may be some spend with OSL.We are working to ensure we are a foundational element for outdoor activity and adventure. Within the wider organisation, Ordnance Survey Leisure (also referred to as Consumer) is the consumer face of the business; the core brand carrier, showcasing our market-leading geographical information and ensuring that the brand remains relevant. In doing this we aim to build the brand, acquire new customers, inspire customers, and drive profitable sales. The purpose of this tender is to find an agency to manage all our UK paid search and app campaign activity across Google (including Performance Max and GACs), Bing, and Apple Search as well as manage our Amazon Advertising to drive sales via Amazon. The duration of the contract is two years with the option to extend for a further two years, extending one year at a time, subject to performance. OS may also be looking to undertake some international activity, and therefore there may be an opportunity to support on some international activity.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    14 Aug 2024, 17:24 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 24 Mar 2024, 00:00 GMT · £3,300,000
Commercial outcome and competition
Awards
Anything Is Possible Media Limited
Not published · Not published · active
Contracts
Paid Search Services
£3,300,000 · signed 24 Mar 2024, 00:00 GMT · active
Bid statistics
bids: 7 (lot 1)
electronicBids: 7 (lot 1)
foreignBidsFromEU: 0 (lot 1)
foreignBidsFromNonEU: 0 (lot 1)
smeBids: 6 (lot 1)
Buyer and organisations in this procedure

Ordnance Survey Limited

Contracting authority GB-FTS-5981
View buyer profile
  • Ordnance Survey Limited
    buyer

    Explorer House, Adanac Drive, Southampton, UK, SO16 0AS
  • Anything Is Possible Media Limited
    supplier

    BN1 4EA, Brighton, UK
  • European Union
    funder

  • High Courts of Justice
    reviewBody

    The Royal Court of Justice, London, WC2A2LL
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published
Planning and rationale
Planning budgetNot published
No-engagement rationaleNot published
Procedure rationaleNot published