Official UK procurement notice
Marketing Services Framework · UK public procurement notice
Authority: Sunderland City Council (Local council)
What is being bought7 lots · detail below
Published requirement descriptionSunderland City Council is seeking to establish a framework for Marketing Services. The scope of the framework will include provisions for, and will be utilised by, the Council and its Local Authority trading companies.
Under the framework a cost-effective, flexible, high quality and value for money service will be provided that can meet a range of marketing support requirements.
In general, marketing services will be reflective of the Council's core requirements, and consideration is being given to including the following Lots:
Lot 1 - Strategy and Planning
Lot 2 - Design
Lot 3 - Photography
Lot 4 - Video
Lot 5 - Media Buying
Lot 6 - Specialist Consultancy Services
Lot 7 - Web and Digital
This procurement will be available on the OPEN portal (open-uk.org ↗). Interested suppliers are advised to ensure they are registered on the OPEN portal to gain access to the documentation upon the publication of the tender.
- No preliminary market engagement: Please refer to the following notice which we are unable to link due to a technical error with the FTS system ocds-h6vhtk-064abc for the avoidance of doubt Market Engagement was carried out
CPV: Marketing services
How this framework works
From the published notice- Type
- Closed framework
- Call-offs
- call-offs may be awarded directly or by further competition
- Framework period
- 4 yrs from 1 Sept 2026
Published description of the framework
The framework will operate on a ranked basis per Lot
Lots and requirements (7)Procurement structure
7 lots · all with a published value · evaluation weights differ by lotEvery one of these 7 lots carries the same published figure, £285,714: it is the framework's maximum for the whole notice, not each lot's own budget, and no share per lot is published. The cards below say ceiling above rather than repeat it.
Lot #1Strategy and Planningceiling above
Integrated marketing and communications strategies, translating the strategy into, and producing, actionable, effective, cost efficient and measurable communications plans across all relevant channels, including online, offline, owned and earned, as well as paid-for media and brand development
Lot #2Designceiling above
Full design service across all types of projects.
Lot #3Photographyceiling above
Development and production services on a standalone basis.
Lot #4Videoceiling above
Development and production services on a standalone basis
Lot #5Media Buyingceiling above
Advising on targeted paid for marketing and can provide all media buying services for the Councils communications campaigns.
Lot #6Specialist Consultancy Servicesceiling above
New and innovative communications ideas and consultancy on specific subjects.
Lot #7Web and Digitalceiling above
Online copywriting, SEO optimisation, digital strategy and planning, digital marketing implementation
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Lots publish different evaluation splits; there is no single procedure weighting.
| Lot | Quality | Price | Split |
|---|---|---|---|
| 1 · Strategy and Planning | 70% | 30% | |
| 2 · Design | 60% | 40% | |
| 3 · Photography | 60% | 40% | |
| 4 · Video | 70% | 30% | |
| 5 · Media Buying | 70% | 30% | |
| 6 · Specialist Consultancy Services | 70% | 30% | |
| 7 · Web and Digital | 70% | 30% |
- Price carries 30–40 points depending on the lot; most lots put it at 30 points.
- “Marketing Services Framework” is a framework: the contest is a place on its panel, not a single contract: call-offs may be direct or by further competition.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record- Procedure method
- Open procedure
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Procurement category
- Services
- Notice status
- Closed
- Procurement threshold
- Above threshold (FTS publication)
- Regulatory regime
- Standard
- Commercial structure
- Framework agreement
- Who may use this agreement
- Not stated in the notice; call-off rights may be limited to the establishing authority
- Competition type
- Competitive procedure
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- Unspecified in notice
- First published
- 7 May 2026, 17:28 BST
- Last source update
- 7 May 2026, 17:28 BST
- Award evaluation window
- Submission end – 24 Jul 2026
- FTS notice number
2026/S 000-042178- Latest notice
- Tender notice (UK4)
- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-0693edFind a Tender
How it was run
Official notice- Appointment period ends
- 4 Jun 2026, 12:00 BST
- Submission channel
- Official e-sourcing portal
- Electronic submission
- Allowed
- Accepted languages
- en
Timeline
7 May 2026 → 1 Sept 2026 · 4 dates- Tender notice published173 days ago7 May 2026, 17:28 BST
- Admission / appointment period ends145 days ago · period end, not a bid countdown4 Jun 2026, 12:00 BST
- Award decision expected by94 days ago24 Jul 2026, 23:59 BST
- Contract starts56 days ago1 Sept 2026, 00:00 BST
Notice history
1 event · 1 release on Find a Tender- Tender notice published7 May 2026, 17:28 BSTUK4
Contracting authority & participating public bodies
Official documents & specifications (1)
Official links; attachments are not copiedNotices published for this procedure
- Tender notice Tender notice on Find a Tender