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Published 14 May 2024, 14:21 BST

Official UK procurement notice

ID 5220572 - Delivery of Campaign Advertising Services for the Further Education (FE) NI Colleges

Official notice

Authority: FE South Eastern Regional College (Education)·Consortium: 8 public authorities

ServicesOpen procedureSME suitable
Sectors: Business Services & Consultancy (79) Delivery: Northern Ireland (UKN)
Published estimate£2,000,000exc. VAT
Submissions closed 13 Jun 2024awarded 24 Jul 2024
Awarded to ANDERSON SPRATT GROUP LTD

What is being bought

Published requirement description

The six regional FE NI Colleges wish to collaborate to award a Contract for the provision of their advertising services. The requirement consists of the provision of advertising services to the Colleges, both online and offline. A full agency approach is required, with elements of production, media buying, media placement, project management and detailed evaluation for each campaign. The Supplier may be required to facilitate single sector or joint College advertising campaigns. The administering College, on behalf of the FE NI Colleges, will be the South Eastern Regional College (SERC). No guarantee can be given as to the level and value of work to be placed throughout the lifetime of this contract. Full details of requirements are set out in the Specification document (ID 5220572 – Specification).

CPV: Advertising and marketing services · Advertising campaign services · Advertising management services · Advertising services

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewalPublished value£2,000,000
Delivery: Northern Ireland
Extensions: Following the initial contract period, there are 2 options to extend for any period of up to and including 12 months each. · The Contract period shall commence on award (expected to be in August 2024) and will run for 26 months, with two options to extend for any period of up to and including 12 months each.Variant bids: not allowed
79340000 Advertising and marketing services79341200 Advertising management services79341400 Advertising campaign services

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 59.5%Price: 30%Social value: 10.5%
Published sub-criteria (10)
  • AC1 Strategic Solution for Burst 3 – January 2025 FT/HE provision BMC: 10.5%
  • AC2 Media Strategy, Rationale and Media Plan for Burst 3 – January 2025 FT/HE provision BMC: 10.5%
  • AC3 Creative Proposal for Radio Script for Burst 3 – January 2025 FT/HE provision BMC: 3.5%
  • AC4 Understanding the brief including a Critical Path for Burst 1 – Undergraduate Open Evening SRC: 10.5%
  • AC5 Media plan and digital proposal with supporting rationale for Burst 1 – Undergraduate Open Evening SRC: 10.5%
  • AC6 Key personnel Experience: 7%
  • AC7 Business Continuity: 7%
  • AC9 Total Campaign Delivery Cost: 20%
  • AC10 Average Hourly Rate: 10%
  • AC8 Social Value: 10.5%
Published award criteria (10)
  • AC1 Strategic Solution for Burst 3 – January 2025 FT/HE provision BMC: 10.5
  • AC2 Media Strategy, Rationale and Media Plan for Burst 3 – January 2025 FT/HE provision BMC: 10.5
  • AC3 Creative Proposal for Radio Script for Burst 3 – January 2025 FT/HE provision BMC: 3.5
  • AC4 Understanding the brief including a Critical Path for Burst 1 – Undergraduate Open Evening SRC: 10.5
  • AC5 Media plan and digital proposal with supporting rationale for Burst 1 – Undergraduate Open Evening SRC: 10.5
  • AC6 Key personnel Experience: 7
  • AC7 Business Continuity: 7
  • AC8 Social Value: 10.5
  • AC9 Total Campaign Delivery Cost: 20
  • AC10 Average Hourly Rate: 10
Conditions of participation2
  • Economic & financial standing

    As per Tender documentation.

  • Technical & professional ability

    As per Tender documentation.

What this means for your bid
  • Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
14 May 2024, 14:21 BST
Last source update
29 Jul 2024, 14:09 BST
Award evaluation window
13 Jun 2024 – …
Authority reference
ID 5220572
FTS notice number
2024/S 000-023604
Classification (CPV)
Advertising and marketing servicesAdvertising campaign servicesAdvertising management servicesAdvertising services
Delivery area
Northern Ireland (UKN)
Official registry OCID
ocds-h6vhtk-045978 Find a Tender
Contract terms
Performance terms

Contract performance will be subject to the conditions specified in the contract and the successful Supplier’s performance on the contract will be regularly monitored.

Review and risk notes
Review procedure

CPD will comply with the Public Contracts Regulations 2015 and, where appropriate, will incorporate a standstill period (i.e. a minimum of 10 calendar days) at the point information on the award of contract is communicated to tenderers. That notification will provide full information on the award decision. This provides time for the unsuccessful tenderers to challenge the award decision before the contract is entered into.

Publisher note: DfE / Further Education (FE) NI Colleges do not guarantee any level of business under this contract. The successful. Contractor’s performance on the Contract will be regularly monitored in line with the tender. documentation. Contractors not delivering on contract requirements is a serious matter. It means the public purse is not getting what it is paying for. If a contractor fails to reach satisfactory levels of contract performance they will be given a specified time to improve. If, after the specified time, they still fail to reach satisfactory levels of contract performance, the matter will be escalated to senior management in Construction and Procurement Delivery (CPD) for further action. If this occurs and their performance still does not improve to satisfactory levels within the specified period, it may be regarded as an act of grave professional misconduct and they may be issued with a Notice of Unsatisfactory Performance and the contract may be terminated. The issue of a Notice of Unsatisfactory Performance can result in the Contractor being excluded from all procurement competitions being undertaken by Centres of Procurement Expertise on behalf of bodies covered by the Northern Ireland Procurement Policy for a period of three years from the date of issue.

How it was run

Official notice
Submission deadline
13 Jun 2024, 15:00 BST
Submission channel
{"written"}
Accepted languages
en
Bids opened
13 Jun 2024, 15:30 BST

Timeline

13 Jun 2024 → 11 Sept 2024 · 4 dates
  1. Submission deadline
    13 Jun 2024, 15:00 BST
  2. Bids opened
    13 Jun 2024, 15:30 BST
  3. Notice published
    29 Jul 2024, 14:09 BST
  4. Bids must remain valid until
    11 Sept 2024, 23:59 BST

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    29 Jul 2024, 14:09 BST

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £2,000,0001 contract exc. VAT
Bids received 11 from SMEs
Contracts signed 1latest 24 Jul 2024
Awarded toValueDateStatus
ANDERSON SPRATT GROUP LTDSMEContract£2,000,000 †—Awarded

Contracts

Bid statistics published by the authority

BidsSMEVCSEValid bid range
1bids · 1 electronic · 1 from abroad1——

Contracting authority & participating public bodies

6 public bodies on the notice

FE South Eastern Regional College

Contracting authorityEducationBody governed by public lawGeneral public services Victoria Avenue, Newtownards, UK, BT23 7EHContact email Published organisation website ↗

Consortium members and other public bodies

  • FE Belfast Metropolitan CollegeContracting authority Belfast, UKContact email
  • FE North West Regional CollegeContracting authority Londonderry, UKContact email
  • FE Northern Regional CollegeContracting authority Ballymena, UKContact email
  • FE South West CollegeContracting authority Omagh, UKContact email
  • FE Southern Regional CollegeContracting authority Newry, UKContact email

Dispute resolution & review bodies

  • The UK does not have any such bodies with responsibility for appeal/mediation procedures. Instead; any challenges are dealt with by the High Court, Commercial Division, to which proceedings may be issued regarding alleged breaches of the PCR 2015 as amended.Review body Belfast

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.