Find a TenderOpen admission
Published 26 Mar 2025, 15:09 GMT

Official UK procurement notice

Dynamic Purchasing System for the Provision of Insights for Behaviour Insights, Engagement and Research

Authority: Sunderland City Council (Local council)

Dynamic marketServicesRestricted procedure
Dynamic market estimateValue not publishedmarket-wide estimate, not attributable revenue
Admission open until 23 Feb 202912:00 GMT · period end, not a bid countdown

What is being bought

Published requirement description

Sunderland City Council is seeking to establish a Dynamic Purchasing System for the Provision of Insights for Behaviour Insights, Engagement and Research.

The DPS will operate solely by competition.

Contractors seeking to participate in the DPS must submit a Participation Request; this will include a Selection Questionnaire (SQ) and all supporting documents.

Contractors seeking to participate in the DPS have 2 options:

Option 1 - Contractors can submit a Participation Request at initial creation of the DPS.

Option 2 - Contractors can submit a Participation Request following initial creation of the DPS and/or at any time throughout its duration.

The number of contractors submitting a Participation Request and the number of contractors approved to participate in the DPS will not be limited.

CPV: Research and development services and related consultancy services

How this dynamic market works

From the published notice
Type
Dynamic market

The lotProcurement structure

single lot · no lot value published
Lot #1Sunderland City Council is seeking to establish a Dynamic Purchasing System for the…

Sunderland City Council is seeking to establish a Dynamic Purchasing System for the Provision of Insights for Behaviour Insights, Engagement and Research.

The DPS will operate solely by competition.

Contractors seeking to participate in the DPS must submit a Participation Request; this will include a Selection Questionnaire (SQ) and all supporting documents.

Contractors seeking to participate in the DPS have 2 options:

Option 1 - Contractors can submit a Participation Request at initial creation of the DPS.

Option 2 - Contractors can submit a Participation Request following initial creation of the DPS and/or at any time throughout its duration.

The number of contractors submitting a Participation Request and the number of contractors approved to participate in the DPS will not be limited. Additional information: The procurement documents are available for unrestricted and full direct access, free of charge, at www.open-uk.org/opportunities ↗

The days stated in this notice refer to the remaining period of the DPS including the extended timeframe until 23rd February 2029.

The amendments to this notice are in accordance with The Public Contract Regulations 2015, Regulation 34 (14)b.

Existing suppliers partied to this DPS do not need to reapply to join.

Delivery: North East · Sunderland
Variant bids: not allowed

Who is likely to bid for this lot ↓

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
What this means for your bid
  • “Dynamic Purchasing System for the Provision of Insights for Behaviour…” is a dynamic market: the contest is a place on its panel, not a single contract.

Competition analysis · published record, not a forecast of who will bid

How Sunderland City Council buys Research and development services (CPV 73), and who usually turns up

Sunderland City Council’s own published record, next to the published market for the same work. This notice is a framework or DPS, so only frameworks and DPS are compared. Whole-market view: Research and development services (CPV 73) →

1

How the contest usually goes

Winner shares use published awards; bid and price charts use contested lots.

Question for the bid
This buyerSunderland City Council · all categories
What to do with it
How often do SMEs win?
i

How often small and medium firms win.

Share of awards where the winner’s size is known.

The counts under this question show how many awards have a known supplier size.

Last 36 months.

Buyer: 9 of 21 known-size awards · market: division 73 · UK-wide, n=114
43%39%

Small firms have won here. Neither number says whether you qualify; it describes who has been winning.

How often do local suppliers win?
i

How often local firms win similar work.

Winners with a registered address in the delivery region, out of awards with a known address.

Here, local means the winner is registered in the region where that contract was delivered.

A local branch does not count if the registered address is elsewhere.

Last 36 months.

Buyer: 27 of 35 known-location awards · market: division 73 · UK-wide, n=23
77%57%

Most of this buyer’s recorded winners are registered in North East England.

How long to a decision?
i

How long buyers here take to decide after bids close.

Middle value in days from the deadline to the first award notice, on competitions that published both dates.

Only decided tenders count, so slow ones still waiting are not in.

Last 36 months.

Buyer: 7 decided notices · market: division 73 · UK-wide, n=22
30 days72 days

Half of these awards were announced within 30 days of the bid deadline.

How often single-bid or direct?
i

How often work is awarded with no recorded rival.

Direct awards and tenders where every published lot count shows one bid.

Both shares are minimums: some awards have no bid count.

Thin markets produce this too; it is not proof of a tailored specification.

Last 36 months.

Buyer: at least 3 of 15 procurements with awards had no recorded rival · market: division 73 · North East England, n=6
20%33%

Missing bid counts may hide more single-bid awards. This share is a minimum.

How many bids did past lots attract?

i

How many bids past lots received.

Each colour is a bid-count range. Only competed lots with a published count are included.

Past bids do not predict this tender.

Last 36 months.

This buyer13 lots with bid counts · all categories
23% had one bid
The market6 lots with bid counts · division 73 · North East England
17% had one bid
Buyer / market · select a colour for counts
1 bid23% / 17%
Buyer: 3 of 13 lots with published bid counts. Market: 1 of 6 lots with published bid counts.
2–38% / 17%
Buyer: 1 of 13 lots with published bid counts. Market: 1 of 6 lots with published bid counts.
4–631% / 33%
Buyer: 4 of 13 lots with published bid counts. Market: 2 of 6 lots with published bid counts.
7+38% / 33%
Buyer: 5 of 13 lots with published bid counts. Market: 2 of 6 lots with published bid counts.

How did awards compare with estimates?

i

Where winning prices landed against estimates.

Each colour shows awards below, close to or above the published estimate, one lot at a time.

On a framework or DPS, prices are agreed when work is called off.

Past prices are a guide, not a bid price.

Last 36 months.

Not comparable on a framework or DPS. The notice sets up a supplier panel and a ceiling value; what the work actually costs is agreed later, on each call-off or mini-competition, and those publish as contract notices of their own. The award-vs-estimate record of this market therefore sits on the call-offs; this page shows it on the contracts, not on the panel that frames them.

2

Assess each lot
i

What past awards tell you about each lot.

See the forecast, this buyer’s earlier suppliers and firms with relevant wins.

No supplier is confirmed as a bidder.

Open a lot for its forecast, this buyer’s previous supplier and possible competitors, from published award history, not a bid list

Lot #1Sunderland City Council is seeking to establish a Dynamic Purchasing System for the…47 monthsEstimate not published
Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

6expected bids4% chance of a single bid
forecast from 9 past contests
Forecast chances for this lot
1 bid4%
Chance this lot gets 1 bid: 4%. This is a forecast.
2–318%
Chance this lot gets 2–3: 18%. This is a forecast.
4–625%
Chance this lot gets 4–6: 25%. This is a forecast.
7+53%
Chance this lot gets 7+: 53%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

No comparable awards for this lot yet.

A statistical guide from past awards, not a price to bid.

—Priced at call-off
On a framework or DPS the price is agreed on each call-off, so there is no award price to forecast here: the published figure is a ceiling.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

No earlier contract of this buyer matches this lot on the published record.

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

Restricted route (Stage 2 ITT / Shortlist): Bidding is restricted to invited candidates who qualified at Stage 1. Uninvited suppliers cannot participate in this round.
SupplierWon in this categoryLive contractsAward vs estimate
1 win in North East England3 panel places
£2.0m20 awards in 36m · last 1 months ago4 live · £797k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=8
2 wins in North East England5 panel places
£2.0m13 awards in 36m · last 1 months ago5 live · £4.9m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

5% below n=5
10 panel places
£45m61 awards in 36m · last this month14 live · £31m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

10% below n=16
2 panel places
£5.3m15 awards in 36m · last 2 months ago2 live · £336k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=3
£77k2 awards in 36m · last 9 months agoNone on fileno comparable pairs
About this data
  • Source. Official UK public procurement notices (Find a Tender), reused under the Open Government Licence v3.0. New notices arrive through the day; the figures are rebuilt nightly.
  • Two views, kept apart. The authority’s own track record and the wider market for the same kind of work sit side by side and are never mixed. Where the local picture is too thin, a figure widens to a broader market and says which one it used.
  • Forecasts are labelled. The price forecast and its range, possible competitors and the earlier-work matches are our estimates from past awards: not published facts, not win chances and not price advice. Official notices do not say who is bidding.
  • Every figure shows what it rests on. Not every notice publishes a bid count, a value or a delivery region, so each figure carries the number of records behind it, and one built on few records is marked as such. The on a figure explains it; the counting rules are in the methodology. Spotted something wrong? Tell us.

Procedure terms & legal framework

From the official record
Procedure method
Restricted procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Open admission
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Dynamic market
Who may use this agreement
Any qualifying supplier may apply while the market is open
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
26 Mar 2025, 15:09 GMT
Last source update
26 Mar 2025, 15:09 GMT
FTS notice number
2025/S 000-011359
Classification (CPV)
Research and development services and related consultancy services
Delivery area
North East (UKC23)
Official registry OCID
ocds-h6vhtk-04f907 Find a Tender

How to participate & submission route

Official notice
Requests to participate (first stage)
—
Admission period ends
23 Feb 2029, 12:00 GMT
Clarification deadline
—
Submission channel
{"written"}
Accepted languages
en

Timeline

26 Mar 2025 → 23 Feb 2029 · 2 dates
  1. Notice published
    26 Mar 2025, 15:09 GMT
  2. Today
    22 Oct 2026
  3. Admission / appointment period endsperiod end, not a bid countdown
    23 Feb 2029, 12:00 GMT

Commercial outcome & contract awards

Nothing awarded yet
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Contracting authority & participating public bodies

Sunderland City Council

Contracting authorityLocal CouncilRegional or local authorityGeneral public services City Hall, Plater Way,, Sunderland, North East, SR13AAContact name, email Published organisation website ↗

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice; the tender pack is on the portal.