Dynamic Purchasing System for Design, Print and Related Services

This category includes printing and delivery of materials including posters,

leaflets, booklets or brochures, flyers, stationery, NCR forms and high-volume

copying, on any of the following: SRA1/B1, SRA2/B2 or SRA3/B3 sheet fed litho

presses, web-offset presses, digital presses.

Examples include (but not limited to):

• A4 / A5 / 99 x 210mm brochures, leaflets or flyers
• A4/A3/A2/A1 posters
• Oversize A4 / A5 pocket folders
• Forms, NCR pads, headed paper, compliment slips, business cards,

envelopes, receipt books

• Magazines and newsletters
• Documents, council meeting papers and agendas*, reports.

*Where printed materials are subject to statutory timing requiring same-day or

24-hour turnaround, the selection criteria will include the supplier’s proximity to

the buying authority and speed of delivery service offered.

Suppliers shall ensure printed products supplied under the Framework meet the

mandatory minimum standards set out by the Government buying Standards

www.gov.uk/government/publicati… ↗

and-paper-products

This category covers preparing mailings for delivery by Royal Mail and other

delivery providers.

Examples include (but not limited to):

• Personalisation and mailing – e.g., printing, collating and match-mailing

varying documents, personalised letter(s) and printed reply envelopes and

stuffing in envelopes. Apply mail-sort order and bag to royal-mail

requirements to attract optimal postal discounts, and post using required

class using buyer’s royal-mail account.

• Hybrid mailing and same-day mailing for including letters, statements,

bills, inserts and any other correspondence. Personalise, collage, pack and

apply mail-sort order and bag to royal-mail requirements to attract

optimal postal discounts, and post using required class, using supplier or

buyer’s Royal-Mail account as specified for each requirement.

This category covers the production of large posters, signage and display boards.

Examples include (but not limited to):

• A2 – A0 size 4 colour inkjets onto satin photo paper 170gsm mounted on

3mm – 5mm Foamex board.

• Large format display stands.
• Signage, lamp-post banners, outdoor advertising and livery
• Pop up’/’Pull up’ display stands
• Large and small format vinyl print and affixing, including PVC banners

printed 4-colour, hemming and eye-letting, for indoor and outdoor use

• ‘Six-sheet’ (’ (1750mm x 1185mm) and bespoke (3250mm x 1200mm)

posters

This category covers all secure and confidential printing for the Council and its

partners and includes:

Examples include (but not limited to):

• Parking stationery e.g., parking permits/discs, such as a PCN Rolls,

Parking Scratch Cards (including latex one side & overprint black wording

on latex and numbering)

• Confidential service reports, confidential statement of cases (investigation

into staff), Surveyors reports for planning, Democratic – agendas, audits,

Cabinet reports

• Payslips and P60s (including personalisation, fulfilment and mailing
• Cheque printing

Where printed materials are subject to statutory timing requiring same-day or 24-

hour turnaround, the selection criteria will include the supplier’s proximity to the

buying authority and speed of delivery service offered.

This category covers items such as (but not limited to):

• Tote bags
• T-shirts
• Bespoke pens
• Bespoke pencils
• Mugs
• Sports drinking bottles
• USB sticks

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• Stickers
• Binders,
• ID Badges
• Flexo printing, etc

This category spans from concept designs for large campaigns to creative design

and simple artwork following a style guide, and includes illustration, imagery,

photo editing, and associated creative services – for print and new media.

Creative concepts should be appropriate for the audience and intended channel,

support the campaign’s key messages and for its intended output and must -

strictly adhere to the buying authority’s corporate identity standards.

All artwork must be produced and submitted using the latest software.

All copyright of design and content created must be signed over to the

commissioning authority on commencement of work.

All concepts and final drafts must be provided to the buyer for approval prior to

completion.

Examples include (but are not limited to):

• Concepts for campaigns, branding and/or individual items
• Design for advertising, print and/or digital media
• Illustration, image search and image manipulation
• Artwork in appropriate format for print, online, social media or digital

media

• Creation of templates for branded materials, presentations,

advertisements or banner pages

• Updating previous artwork with new concept.

Editable artwork files and images must be provided together with the final

artwork or production files on completion of each order.

This category will involve copywriting for a diverse range of subject matter

normally covered in local authority. The content maybe promotional, factual or

technical. It also covers sub-editing and proof-reading services for any briefings,

documents, online materials as well as design or artwork produced.

This Lot covers relevant photography projects for any given requirement. This

category includes photography, photographic editing and production services for

editorial, advertising, technical, promotional or marketing applications.

Suppliers may be subject to a Disclosure and Barring Service (DBS) check before

undertaking work with children and young people and will need to abide by the

buying authority's consent policy and protocol.

Suppliers will be required to submit photography electronically to the buyer

directly onto the Design, Print and Related Services DPS ("DPS Portal") for

approval before finalisation. Suppliers must ensure they adhered to GDPR

legislation when taking photographs of individuals or property by using the

buying authority's consent form.

Suppliers must request the consent form from the buyer if it is not appended to

an order for these services.

All copyright of content created and photographed is to be assigned to the

buying authority.

The Supplier must notify the buyer in advance of any chargeable travel expenses

and such expenses can only be paid where agreement to do so is confirmed on

an approved order sent to the supplier via the DPS Portal.

This category covers the provision of technical services and/or content for all

areas of digital communications. Examples include (but not limited to):

• E-newsletters and email marketing
• Web application and/or web content development and creative input
• E-brochures (using Flash/Java/HTML 5 technology)
• Social Media marketing including Facebook, Twitter, Instagram, Pinterest
• Google ads
• Interactive pdfs
• Search engine optimisation
• Mobile marketing
• Page-turn software
• Viral Videos
• iAd

NB: The Design element of this work is covered in Lot 6.

There may be times when the in-house team does not have the capacity to run a

complete Marketing campaign or specific areas of specialism. As a result, this Lot

is to allow us to commission a company/agency to do this on behalf of an inhouse team. For example, there this may include work for Public Health or

campaigns that are focussed on behaviour change. This Lot also allows us to

commission a company to run a complete marketing campaign or specific areas

of specialism on behalf of the buying authority.

Examples include (but are not limited to):

• Strategic communication advice and guidance to help the authority's

services to achieve their objectives by communicating the right messages,

to the right people, in the right way, and at the right time.

• Producing and implementing new communication campaigns using the ‘inhouse’ style and corporate identity.
• Implementing existing campaigns
• Evaluating marketing and communications activity

Work may include (but is not limited to):

• Setting communication objectives
• Identifying key messages
• Identifying key audience
• Obtaining required resources
• Evaluation of activity
• Social Marketing
• Digital Marketing
• Direct Marketing
• Public Relations
• Copywriting
• Proofreading
• Business-to-business
• Business-to-consumer
• Internal communications
• Public Consultation

This Lot covers relevant filming projects for any given requirement. This

category includes filming, videography and film editing and production services

for editorial, advertising, technical, promotional or marketing applications.

Suppliers may be subject to a Disclosure and Barring Service (DBS) check before

undertaking work with children and young people and will need to abide by the

buying authority's consent policy and protocol.

Suppliers will be required to submit this work electronically to the buyer directly

onto the Design, Print and Related Services DPS ("DPS Portal") for approval

before finalisation.

Suppliers must ensure they adhered to GDPR legislation when filming individuals

or property by using the buying authority's consent form.

Suppliers must request the consent form from the buyer if it is not appended to

an order for these services. All copyright of content created and filmed is to be

assigned to the buying authority.

The Supplier must notify the buyer in advance of any chargeable travel expenses

and such expenses can only be paid where agreement to do so is confirmed on

an approved order sent to the supplier via the DPS Portal.

This category covers distribution of a residents’ magazine and other brochures or

printed materials, to local residents and businesses within a specified area or

postcode(s). This category includes the delivery of either unaddressed items or

addressed items.

Examples include (but not limited to):

• Door-to-door distribution – e.g., 98,000 residential addresses x 1 preprinted magazine
• Distribution to specific areas for housing - e.g., a pack containing

multiple printed items (letter, brochure, translation sheets)

This category also covers Electoral and Electoral Registration printing in

accordance with the Electoral Commissions guidelines and procedures, it may

include postage.

The supplier must have a proven track record of delivery Election and Election

Registration print.

Postal packs may have to be produced at printers within a specified distance of

the buying authority's offices to facilitate their required Quality Assurance

Testing.

The requirements of electoral print include (but are not restricted to):

• Postal vote mailings including outgoing envelope, ballot paper, postal vote

statement, ballot paper envelope, return envelope, spares and samples.

• Polling Station Ballet Papers
• Large format ballot papers
• Election Annual Canvas

The contractor must ensure that all confidential and sensitive material to be

stored within a secure environment.

Additional security requirements, quality assurance (e.g., site visits), timing, and

data protection requirements and winning supplier selection criteria may be

specified by the buying authority for work falling within this Lot. Additional information: The Authority may decide to extend this Dynamic Purchasing System Contract by a period of up to two years in two twelve-month periods.