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Find a TenderAwardedContract details notice
Published 18 Aug 2025, 13:49 BST

Official UK procurement notice

Digital Media Buying Services

Official notice

Authority: Prifysgol Bangor / Bangor University (Education)

ServicesOpen procedureAbove thresholdSME suitable
Sectors: Business Services & Consultancy (79) Delivery: Wales (UKL12)
Published estimate£3,420,725≈ £1.1m / year · £4,105,870 inc. VAT · 1 value update
Submissions closed 17 Apr 2026awarded 21 May 2026
Awarded to Hybrid News Limited
Contract term 3 yrsends 31 May 2029 · up to 31 May 2031 with extensions · starts 1 Jun 2026

What is being bought

Published requirement description

Design and deliver digital advertising campaigns, negotiate competitive media packages, manage media bookings and oversee relationships with media owners through to the delivery of all advertising activity

  • The authority expects to re-tender this requirement around 30 Jan 2031, 23:59 GMT.

CPV: Advertising and marketing services

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewal 3 yrsSMEPublished value£3,420,725
Contract period: 1 Jun 2026 – 31 May 2029 (3 yrs) · up to 31 May 2031 with extensionsValue: £3,420,725 exc. VAT · £4,105,870 inc. VAT
Delivery: WalesEligibility: SME eligible
Extensions: If, during the term of the Contract, the Provider develops new or enhanced service features that improve outcomes, deliver additional public benefit, or offer demonstrable value for money to Bangor University and its Students, the Authority may elect to adopt these enhancements in accordance with the Procurement Act 2023 and the Contract's modification provisions. Any enhancements incorporated into the Contract will be subject to mutually agreed commercial terms and documented through the appropriate contract modification process. · 2 x 12 month extensions. Extensions will be used at the sole discretion of the contracting authority. The contracts will be managed and performance monitored throughout the duration of the contract which will support any option to extend. Ongoing requirements and service scope will also be considered.
79340000 Advertising and marketing services
Pre-qualification & selection criteria (PQQ)2
  • Economic & financial standing

    Please refer to details on eTenderWales eProcurement portal

  • Technical & professional ability

    Please refer to details on eTenderWales eProcurement portal

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 57.5%Price: 42.5%
Published sub-criteria (3)
  • Technical: 42.5%
  • Presentation: 15%
  • Commercial: 42.5%
Published award criteria (3)
  • Commercial
  • Technical
  • Presentation
Conditions of participation2
  • Economic & financial standing

    Please refer to details on eTenderWales eProcurement portal

  • Technical & professional ability

    Please refer to details on eTenderWales eProcurement portal

What this means for your bid
  • Price carries 42.5 of 100 points: a 10% discount moves about 4.3 points. Quality carries 57.5 of 100: the paper moves it further than the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Awarded
Procurement threshold
Above threshold (FTS publication)
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Yes · next expected 30 Jan 2031
First published
18 Aug 2025, 13:49 BST
Last source update
21 Jul 2026, 10:31 BST
Award evaluation window
Submission end – 15 May 2026
Authority reference
BU022025
FTS notice number
2026/S 000-023311
Latest notice
Contract details notice (UK7)
Classification (CPV)
Advertising and marketing services
Delivery area
Wales (UKL12)
Official registry OCID
ocds-h6vhtk-0589c9 Find a Tender

How it was run

Official notice
Run through: Sell2Wales · Who buys & how to bid on Sell2Wales
Supplier login requiredElectronic submission allowedLanguage: EN, CY
Access & registration note: Free Wales registration; eTenderWales runs on Jaggaer
Submission deadline
17 Apr 2026, 12:00 BST
Clarification deadline
26 Mar 2026, 17:00 GMT
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Accepted languages
en, cy
Detailed submission instructions & authority contactsFrom official release

etenderwales.ukp.app.jaggaer.com/home.html ↗

Timeline

18 Aug 2025 → 21 Jul 2026 · 11 dates
  1. Planning notice published
    18 Aug 2025, 13:49 BST
  2. Market engagement
    2 Sept 2025, 23:59 BST

    This pre-market engagement process will take the form of request for information (RFI). The RFI consist of a questionnaire with respondents required to return their information by the end of 2nd September 2025. Suppliers wishing to participate in this pre-market engagement exercise should contact the following email address: [email protected] to receive a copy of the questionnaire. Completed questionnaires should be returned to the same email address.

  3. Next notice expected381 days ago
    30 Sept 2025, 23:59 BST
  4. Tender notice published215 days ago
    16 Mar 2026, 09:40 GMT
  5. Clarification questions by204 days ago
    26 Mar 2026, 17:00 GMT
  6. Submission deadline182 days ago
    17 Apr 2026, 12:00 BST
  7. Award decision expected by154 days ago
    15 May 2026, 23:59 BST
  8. Assessment summaries sent148 days ago
    22 May 2026, 00:00 BST
  9. Contract starts138 days ago
    1 Jun 2026, 00:00 BST
  10. Standstill ends135 days ago
    3 Jun 2026, 23:59 BST
  11. Latest notice published88 days ago
    21 Jul 2026, 10:31 BST

Notice history

10 events · 4 releases on Find a Tender · since 18 Aug 2025
  1. Preliminary market engagement notice published
    18 Aug 2025, 13:49 BST
    UK2
  2. Tender notice published
    16 Mar 2026, 09:40 GMT
    UK4
  3. Published value updated to £3,420,725
    16 Mar 2026, 09:40 GMT
    was £3,600,000
  4. Status changed to active
    16 Mar 2026, 09:40 GMT
  5. Procurement method changed
    16 Mar 2026, 09:40 GMT
  6. Deadline published: 17 Apr 2026, 12:00 BST
    16 Mar 2026, 09:40 GMT
  7. Contract award notice published
    22 May 2026, 14:19 BST
    UK6
  8. Status changed to complete
    22 May 2026, 14:19 BST
  9. Contract signature expected
    5 Jun 2026, 23:59 BST
    scheduled
  10. Contract details notice published
    21 Jul 2026, 10:31 BST
    UK7
Routine re-releases (4)
  • 2025-08: 1 release · 18 Aug 2025

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £3,420,7251 award exc. VAT
Bids received 1313 from SMEs
Contracts signed 1latest 6 Jun 2026
Awarded toValueDateStatus
Hybrid News LimitedSME5 Jun 2026 – 4 Jun 2029 · up to 4 Jun 2031Extensions: 2 x 12 month extensions. · Options: If, during the term of the Contract, the Provider develops new or enhanced service features that improve outcomes, deliver additional public benefit, or offer demonstrable value for money to Bangor University and its Students, the Authority may elect to adopt these enhancements in accordance with the Procurement Act 2023 and the Contract's modification provisions£3,420,72521 May 2026Awarded

Contracts

  • Digital Media Buying · Hybrid News LimitedSME

    Signed
    6 Jun 2026
    Value
    £3,420,725
    Period
    11 Jun 2026 – 10 Jun 2029 · up to 10 Jun 2031 with extensions
    Status
    active
    Extensions
    2 x 12 months
    Options
    If, during the term of the Contract, the Provider develops new or enhanced service features that improve outcomes, deliver additional public benefit, or offer demonstrable value for money to Bangor University and its Students, the Authority may elect to adopt these enhancements in accordance with the Procurement Act 2023 and the Contract's modification provisions. Any enhancements incorporated into the Contract will be subject to mutually agreed commercial terms and documented through the appropriate contract modification process.

Bid statistics published by the authority

BidsSMEVCSEValid bid range
13final-stage tenders130—

Contracting authority & participating public bodies

Prifysgol Bangor / Bangor University

Contracting authorityPublic authority - sub-central governmentWelsh devolved regulations apply GB-PPON: PTPM-4795-PZBG Finance Office, Bangor, Wales, LL57 2TRContact name, email, phone

Bidders & participating suppliers

1 commercial party on the notice
  • Hybrid News LtdAwarded supplierGB-PPON: PCJL-7563-YRGZ 46-48 Queen Charlotte Street, Bristol, South West, BS1 4HXContact email

Official documents & specifications (6)

Official links; attachments are not copied

Tender pack and attachments

  • Bidding documents and specifications tenderBidding documents and specificationsAll associated tender document available at https://etenderwales.ukp.app.jaggaer.com/home.html. ITT code: itt_123698 - Digital Media Buying Services
  • Technical specifications tenderTechnical specificationsAll Techncial specifications at https://etenderwales.ukp.app.jaggaer.com/home.html. ITT code: itt_123698 - Digital Media Buying Services

Notices published for this procedure