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Official procurement procedure

Digital Marketing and Advertising in China

Advertising and marketing services
Wales (UKL18)
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Swansea University: "Digital Marketing and Advertising in China". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthoritySwansea UniversityScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: Swansea University
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Swansea University. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
2Bids / Report
33.3% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 9 active published awards; 9 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthoritySwansea University
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published14 Jun 2021, 14:44 BST
Last source update14 Jun 2021, 14:44 BST
Recurring procurementNot published
ClassificationAdvertising and marketing services
Delivery area
Wales (UKL18)
OCIDocds-h6vhtk-028798
What is being bought
The University wishes to appoint an external Supplier to help manage university digital platforms in China throughout the year as well as ad hoc projects as they arise. The appointment requires the Supplier to use their expertise advising on upcoming opportunities, undertaking competitors’ research and being able to produce detailed report on performance and to show return of investment.
What changed
From the official release history
  1. tender value changed
    14 Jun 2021, 14:44 BST
  2. Status changed to complete
    14 Jun 2021, 14:44 BST
  3. Official notice release published
    14 Jun 2021, 14:44 BST
  4. Submission deadline changed to published date
    14 Jun 2021, 14:44 BST
  5. Published value updated to £500,000
    5 Jan 2021, 09:24 GMT
  6. Status changed to active
    5 Jan 2021, 09:24 GMT
  7. Official notice release published
    5 Jan 2021, 09:24 GMT
  8. Submission deadline changed to 10 Feb 2021, 12:00 GMT
    5 Jan 2021, 09:24 GMT
  9. Buyer information updated
    5 Jan 2021, 09:24 GMT
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    The University wishes to appoint an external Supplier to help manage university digital platforms in China throughout the year as well as ad hoc projects as they arise. The appointment requires the Supplier to use their expertise advising on upcoming opportunities, undertaking competitors’ research and being able to produce detailed report on performance and to show return of investment. The University produces a high volume of advertising materials throughout the year and the appointed Supplier are required to provide fast turnaround and deliver multiple projects at key times during the academic year. The supplier is expected to create and design campaign and preform account management across main digital platforms in China for Swansea, primarily WeChat, Weibo and Baidu. The supplier is expected to provide tailored plans for each platform for Swansea University over 12 month periods.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    14 Jun 2021, 14:44 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 11 Jun 2021, 00:00 BST · £430,000
Commercial outcome and competition
Awards
PingPong Digital
Not published · Not published · active
Contracts
Contract
£430,000 · signed 11 Jun 2021, 00:00 BST · active
Bid statistics
bids: 4 (lot 1)
electronicBids: 4 (lot 1)
foreignBidsFromEU: 4 (lot 1)
foreignBidsFromNonEU: 0 (lot 1)
smeBids: 2 (lot 1)
Buyer and organisations in this procedure

Swansea University

Contracting authority GB-FTS-177
View buyer profile

  • Swansea University
    buyer
    centralPurchasingBody

    Procurement - VC's Office, Swansea University, Singleton Park, Swansea, UKL18, SA2 8PP
    j.r.g.thomas@swansea.ac.uk
    +44 1792602779

  • High Court
    reviewBody

    Royal Courts of Justice, The Strand, London, WC2A 2LL
    +44 2079477501

  • PingPong Digital
    supplier

    55 Colmore Row, Birmingham, UKG31, B32AA
    +44 7784390070
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published