Digital Advertising · UK public procurement notice

Official notice

Authority: HEALTH DATA RESEARCH UK (Public body)

Below threshold - without competition

Sectors: Business Services & Consultancy (79) Delivery: UK

Awarded value£120,000published contract · inc. VAT

Awarded 30 Jul 2026no call for competition

Awarded to GOOGLE UK LIMITED

What is being bought

Published requirement description

Procurement of digital advertising space through the Google Ads platform to support HDR UK's engagement, communications and marketing activities, increasing audience reach, awareness and engagement. The contract covers the purchase of advertising inventory across Google's digital advertising network.

The lotProcurement structure

single lot · no lot value published

Lot #1Awarded

Delivery: UK

79340000 Advertising and marketing services

Procedure terms & legal framework

From the official record

Procedure method: Below threshold - without competition
Legal basis: UKPGA · 2023/54 Procurement Act 2023
Notice status: Awarded without competition
Procurement threshold: Unspecified in notice
Regulatory regime: Standard
Commercial structure: Stand-alone contract (no framework)
Competition type: Direct award (no call for competition)
GPA / WTO covered: Unspecified in notice
Recurring procurement: Unspecified in notice
First published: 30 Jul 2026, 15:25 BST
Last source update: 30 Jul 2026, 15:25 BST
Authority reference: P2026.027
FTS notice number: 2026/S 000-072293
Latest notice: Contract details notice (UK7)
Delivery area: UK
Official registry OCID: ocds-h6vhtk-06d7e4 Find a Tender

Notice history

1 event · 1 release on Find a Tender

Contract details notice published
30 Jul 2026, 15:25 BST
UK7

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast

Awards 1

Awarded value (inc. VAT) £120,0001 contract inc. VAT; no net value published

Contracts signed 1latest 30 Jul 2026

Awarded to	Value	Date	Status
GOOGLE UK LIMITED	£120,000 inc. VAT †	—	Awarded

Contracts

Contract 1 · GOOGLE UK LIMITED
Signed
30 Jul 2026
Value
£120,000 inc. VAT
Period
1 Aug 2026 – 31 Jul 2028
Status
active

Contracting authority & participating public bodies

HEALTH DATA RESEARCH UK

Contracting authorityPublic authority - sub-central government GB-CHC: 1194431 · GB-COH: 10887014 · GB-PPON: PPCW-7783-QBBD 215 Euston Road, London, London, NW1 2BEContact email

Bidders & participating suppliers

1 commercial party on the notice

GOOGLE UK LIMITEDAwarded supplierGB-COH: 03977902GB-PPON: PYTW-6484-BTXP 1 St. Giles High Street, London, London, WC2H 8AGContact email

Official documents & specifications (1)

Official links; attachments are not copied

Notices published for this procedure

Contract details notice contractContract details noticeUK7Contract details notice on Find a Tender30 Jul 2026, 15:25 BST