Find a TenderAwarded
Published 10 Aug 2022, 16:16 BST

Official UK procurement notice

Development of Branding for GCRE

Official notice

Authority: GCRE Ltd·Consortium: 3 public authorities

ServicesOpen procedureSME suitable
Published estimate£250,000exc. VAT · 1 value update
Submissions closed 6 Oct 2022awarded 22 Dec 2022
Awarded to Golley Slater Group Limited

What is being bought

Published requirement description

GCRE has procured a creative, innovative and ambitious team to lead the development of brand, brand strategy, identity and associated assets.

CPV: Advertising and marketing services · Business services: law, marketing, consulting, recruitment, printing and security · Direct marketing services · Marketing management consultancy services · Marketing services

The lotProcurement structure

single lot · no lot value published
Lot #1The Global Centre of Rail Excellence will be an infrastructure and rolling stock…AwardedRenewal

The Global Centre of Rail Excellence will be an infrastructure and rolling stock testing and R&D facility which will create innovation opportunities to complement the testing offering and will offer bespoke Innovation accelerator, rolling stock and infrastructure testing, storage, decommissioning, maintenance and servicing asset to the industry and the wider supply-chain. GCRE has procured a creative, innovative and ambitious team to lead the development of brand, brand strategy, identity and associated assets. GCRE is a working name adopted to establish the company and promote its concept and vision. It is now developing and evolving the long-term brand strategy in an innovative and strategic manner, building on firm foundations to achieve long-term impact. It has appointed and is collaborating with an agency with the expertise, strategic perspective and consultative approach to conceive and develop brand / brand identity based on representative insight.

The initial piece of work relating to the branding requirements is estimated at GBP100k. The Estimated Total Contract Value in this Contract Notice relates to the initial branding requirements and any other branding and/or marketing requirements that GCRE may request from the supplier from time to time during the contract period. Additional information: The initial piece of work relating to the branding requirements is estimated at GBP100k. The Estimated Total Contract Value in this Contract Notice relates to the initial branding requirements and any other branding and/or marketing requirements that GCRE may request from the supplier on a call of basis from time to time during the contract period.

Delivery: Wales · Cardiff and South Wales at a site located on land within the local authorities of Powys and Neath Port Talbot
Extensions: The initial piece of work is regarding the development of branding. However rates provided in the tender submission will also be used for any additional branding and/or marketing requirements requested by GCRE from time to time during the contract period (including any extension). · Extension of up to a further 12 months (1 + 1)Variant bids: not allowed

What it takes to win
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How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 70%Price: 30%
Published sub-criteria (2)
  • Quality: 70%
  • Commercial: 30%
Published award criteria (2)
  • Quality: 70
  • Commercial: 30
What this means for your bid
  • Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
10 Aug 2022, 16:16 BST
Last source update
26 Jan 2023, 16:29 GMT
Award evaluation window
6 Oct 2022 – …
Authority reference
GCRE_Proc_00001
FTS notice number
2023/S 000-002482
Classification (CPV)
Advertising and marketing servicesBusiness services: law, marketing, consulting, recruitment, printing and securityDirect marketing servicesMarketing management consultancy servicesMarketing services
Delivery area
Wales (UKL)
Official registry OCID
ocds-h6vhtk-035ab9 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment
Performance terms

As detailed in the Tender Documentation

Publisher note: The initial piece of work relating to the branding requirements is awarded at GBP85k. The Awarded Contract Value in this Contract Award Notice relates to the initial branding requirements and any other branding and/or marketing requirements that GCRE may request on a call basis from the supplier from time to time during the contract period up to the Contract Value. (WA Ref:128526)

How it was run

Official notice
Run through: Jaggaer · Who buys & how to bid on Sell2Wales
Supplier login requiredLanguage: EN, CY
Access & registration note: Free; latest Chrome/Edge/Firefox only — corporate browsers fail

Tender documents are also served through a separate tool: https://etenderwales.bravosolution.co.uk/home.html ↗

Submission deadline
6 Oct 2022, 12:00 BST
Submission channel
{"electronicSubmission"}
Accepted languages
en, cy
Bid validity
90 days from the deadline
Bids opened
6 Oct 2022, 12:00 BST
Detailed submission instructions & authority contactsFrom official release

Timeline

5 Sept 2022 → 26 Jan 2023 · 4 dates
  1. Next notice expected
    5 Sept 2022, 00:00 BST
  2. Submission deadline
    6 Oct 2022, 12:00 BST
  3. Bids opened
    6 Oct 2022, 12:00 BST
  4. Notice published
    26 Jan 2023, 16:29 GMT

Notice history

7 events · 3 releases on Find a Tender · since 1 Sept 2022
  1. Published value published: £250,000
    1 Sept 2022, 16:10 BST
  2. Status changed to active
    1 Sept 2022, 16:10 BST
  3. Procurement method changed
    1 Sept 2022, 16:10 BST
  4. Deadline published: 6 Oct 2022, 12:00 BST
    1 Sept 2022, 16:10 BST
  5. Buyer details updated
    1 Sept 2022, 16:10 BST
  6. Status changed to complete
    26 Jan 2023, 16:29 GMT
  7. Buyer details updated
    26 Jan 2023, 16:29 GMT

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £250,0001 contract exc. VAT
Bids received 1616 from SMEs
Contracts signed 1latest 22 Dec 2022
Awarded toValueDateStatus
Golley Slater Group LimitedSME£250,000 †—Awarded

Contracts

Bid statistics published by the authority

BidsSMEVCSEValid bid range
16bids · 16 electronic · 16 from abroad16——

Contracting authority & participating public bodies

2 public bodies on the notice

GCRE Ltd

Contracting authorityBody governed by public lawRailway Technology Testing Facility 1 Scott Place, 2 Hardman Street, Manchester, Wales, M3 3AAContact name, email, phone Published organisation website ↗

Consortium members and other public bodies

  • GCREContracting authorityCentral purchasing bodySubsidiary Company of the Welsh GovernmentRailway Technology Testing Facility Pontypridd, WalesContact name, email

Dispute resolution & review bodies

  • High CourtReview body LondonContact phone

Bidders & participating suppliers

1 commercial party on the notice
  • Golley SlaterAwarded supplier Wharton Place, Wharton Street, Cardiff, Wales, CF101GSContact phone

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria