CM3601 Marketing Services Framework

{
  "id": "069738-2026",
  "tag": [
    "planning"
  ],
  "date": "2026-07-23T13:36:45+01:00",
  "ocid": "ocds-h6vhtk-06d1fa",
  "buyer": {
    "id": "GB-COH-02366682",
    "name": "YORKSHIRE WATER SERVICES LIMITED"
  },
  "tender": {
    "id": "CM3601",
    "lots": [
      {
        "id": "1",
        "status": "planning",
        "hasRenewal": true,
        "contractPeriod": {
          "endDate": "2030-09-01T23:59:59+01:00",
          "startDate": "2027-09-01T00:00:00+01:00",
          "maxExtentDate": "2032-09-01T23:59:59+01:00"
        }
      }
    ],
    "items": [
      {
        "id": "1",
        "relatedLot": "1",
        "deliveryAddresses": [
          {
            "region": "UK",
            "country": "GB",
            "countryName": "United Kingdom"
          }
        ],
        "additionalClassifications": [
          {
            "id": "79342000",
            "scheme": "CPV",
            "description": "Marketing services"
          }
        ]
      }
    ],
    "title": "CM3601 Marketing Services Framework",
    "value": {
      "amount": 12000000,
      "currency": "GBP",
      "amountGross": 12000000
    },
    "status": "planning",
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "techniques": {
      "hasFrameworkAgreement": true
    },
    "description": "Yorkshire Water is undertaking Preliminary Market Engagement (PME) to inform the development and procurement strategy for a future Marketing Services Framework. The proposed framework is intended to provide access to specialist marketing, communications, brand, digital, media, customer engagement and related marketing support services across the organisation.\nWe are seeking input from suppliers with relevant experience and capabilities to help shape the scope, structure and delivery model of the framework. Through this engagement, Yorkshire Water aims to understand current market capability, assess supplier capacity, explore innovative approaches to service delivery and ensure the framework is designed to meet future business requirements.\nSuppliers are invited to express an interest in participating in early market discussions. Feedback gathered will be used to validate the proposed framework approach, inform lotting and contracting considerations, and support the development of the procurement strategy.\nThis engagement is for information-gathering purposes only and does not constitute a call for competition, a formal procurement exercise, or any commitment by Yorkshire Water to procure goods or services.",
    "communication": {
      "futureNoticeDate": "2026-11-15T23:59:59Z"
    },
    "specialRegime": [
      "utilities"
    ],
    "aboveThreshold": true,
    "mainProcurementCategory": "services"
  },
  "parties": [
    {
      "id": "GB-COH-02366682",
      "name": "YORKSHIRE WATER SERVICES LIMITED",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKE41",
        "country": "GB",
        "locality": "Bradford",
        "postalCode": "BD6 2SZ",
        "countryName": "United Kingdom",
        "streetAddress": "Western House"
      },
      "details": {
        "classifications": [
          {
            "id": "privateUtility",
            "scheme": "UK_CA_TYPE",
            "description": "Private utility"
          }
        ]
      },
      "identifier": {
        "id": "02366682",
        "scheme": "GB-COH"
      },
      "contactPoint": {
        "email": "professionalservicetenders@yorkshirewater.co.uk"
      },
      "additionalIdentifiers": [
        {
          "id": "PXGT-3622-WXBQ",
          "scheme": "GB-PPON"
        }
      ]
    }
  ],
  "language": "en",
  "planning": {
    "documents": [
      {
        "id": "069738-2026",
        "url": "https://www.find-tender.service.gov.uk/Notice/069738-2026",
        "format": "text/html",
        "noticeType": "UK2",
        "description": "Preliminary market engagement notice on Find a Tender",
        "documentType": "marketEngagementNotice",
        "datePublished": "2026-07-23T13:36:45+01:00"
      }
    ],
    "milestones": [
      {
        "id": "engagement",
        "type": "engagement",
        "status": "scheduled",
        "dueDate": "2026-08-06T23:59:59+01:00",
        "description": "Suppliers are invited to express interest via email to professionalservicetenders@yorkshirewater.co.uk  with brief details of their service offering. Further engagement (e.g., RFI or supplier calls) may follow.\nThere are no specific conditions for participation in this market engagement. Participation is voluntary and non-binding."
      }
    ]
  },
  "initiationType": "tender"
}