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Official procurement procedure

City of Wolverhampton College Advertising and Marketing Services

Advertising and marketing services
Advertising campaign services
Advertising management services
+1 more
West Midlands (UKG)
West Midlands (UKG3)
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: City of Wolverhampton College: "City of Wolverhampton College Advertising and Marketing Services". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityCity of Wolverhampton CollegeScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: City of Wolverhampton College
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for City of Wolverhampton College. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
3Bids / Report
0% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 7 active published awards; 7 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityCity of Wolverhampton College
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published12 Oct 2023, 14:30 BST
Last source update12 Oct 2023, 14:30 BST
Recurring procurementNot published
ClassificationAdvertising and marketing services, Advertising campaign services, Advertising management services, Advertising services
Delivery area
West Midlands (UKG)
West Midlands (UKG3)
OCIDocds-h6vhtk-03adf5
What is being bought
City of Wolverhampton College is looking to work with a marketing agency to support the marketing team to run two years of advertising campaigns. The overall aim of the activity will be to create awareness of City of Wolverhampton College (and our key messages around defining futures) within our catchment areas across the year, in order to increase student application and enrolment numbers.
What changed
From the official release history
  1. Status changed to complete
    12 Oct 2023, 14:30 BST
  2. Official notice release published
    12 Oct 2023, 14:30 BST
  3. Status changed to published status
    20 Mar 2023, 10:31 GMT
  4. Official notice release published
    20 Mar 2023, 10:31 GMT
  5. Submission deadline changed to published date
    20 Mar 2023, 10:31 GMT
  6. Status changed to active
    3 Mar 2023, 13:42 GMT
  7. Official notice release published
    3 Mar 2023, 13:42 GMT
  8. Submission deadline changed to 17 Apr 2023, 12:00 BST
    3 Mar 2023, 13:42 GMT
  9. Buyer information updated
    3 Mar 2023, 13:42 GMT
Lots and requirements (1)
Published by the contracting authority
  • Lot 1 · #1
    Individual lot title not published
    cancelled
    Published valueNot published
    City of Wolverhampton College is looking to work with a marketing agency to support the marketing team to run two years of advertising campaigns. The overall aim of the activity will be to create awareness of City of Wolverhampton College (and our key messages around defining futures) within our catchment areas across the year, in order to increase student application and enrolment numbers. The service provision will require the selected agency to develop and manage a multi-channel advertising campaign to support the marketing team in driving student applications and enrolment numbers. This will include, but is not limited to: • Campaign planning to allocated budget • Media buying • Account management • Offering a process for the college to provide campaign artwork • Advice and guidance on optimising ad artwork and copy • Reporting, analysis and optimisation of campaigns to ensure maximum effectiveness and best value for money
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    12 Oct 2023, 14:30 BST
  2. Award active
    Not published · Not published
  3. Contract active
    Signed 12 Oct 2023, 00:00 BST · £106,147
Commercial outcome and competition
Awards
SOWDEN & SOWDEN LIMITED
Not published · Not published · active
Contracts
City of Wolverhampton College Advertising and Marketing Services
£106,147 · signed 12 Oct 2023, 00:00 BST · active
Bid statistics
bids: 3 (lot 1)
Buyer and organisations in this procedure

City of Wolverhampton College

Contracting authority GB-FTS-51878
View buyer profile

  • City of Wolverhampton College
    buyer

    Wellington Road Campus, Wellington Road, Wolverhampton, UKG3, WV14 6BT
    dassa@wolvcoll.ac.uk
    +44 1902317517

  • City of Wolverhampton College
    reviewBody

    City of Wolverhampton College, Bilston Campus, BILSTON, WV14 6BT
    procurement@wolvcoll.ac.uk
    +44 1902317517

  • SOWDEN & SOWDEN LIMITED
    supplier

    HESSLE, UK, HU13 0RU
    accounts@sowden-sowden.co.uk
    +44 1482649311
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
No data
No related procedures published