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AwardedFind a Tender · award

Audience Interactive Social Media Toolkit

Buyer: BBC (British Broadcasting Corporation) →

BuyerBBC (British Broadcasting Corporation)
StatusAwarded
DeadlineNot published
ValueValue not published
Published2 Jun 2026

What is being bought

The BBC currently relies on IMI Social to capture, route, and curate audience contributions from SMS, social media, and WhatsApp, integrating them into BBC production workflows. This enables various on-air applications, such as reading SMS messages on the radio, playing WhatsApp voice notes, and rendering audience data for on-screen graphics. The platform processes millions of messages each month across radio, podcasts, news, and TV. Audience contributions via social media and SMS are a vital editorial component of live radio and TV programmes, often shaping content in real-time. Approximately 4,000 BBC users rely on the system to receive, moderate, and publish around four million messages per month. To ensure continuity, the BBC is procuring a new web-based Social Audience Engagement Solution. A well-structured system will provide key benefits including compliance, auditability, and adherence to governance models. Without it, there is a risk of operational gaps and non-compliance, potentially disrupting editorial workflows and impacting regulatory assurance.

Lot details

Lot 1

No lot description published.

Statuscomplete

Comparable-procurement analytics

No usable CPV category has been published, so a comparable market set cannot yet be built.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byGPA
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

1

Statusactive
Value£2,600,000

Documents & submission route

  • Not published

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-05a6f1
Latest release ID051907-2026
Latest release timestampTue Jun 02 2026 12:54:53 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statuscomplete
Procurement methodopen
Procurement method detailsCompetitive flexible procedure
Main procurement categoryNot published
Above thresholdNot published
Legal basis2023/54
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source0
Tender documents in source1
Awards in latest release1
Contracts in latest release1
Parties in latest release2

Notice history

DateEventReference
2 Jun 2026award, contract051907-2026
29 Jan 2026award, contract008224-2026
2 Oct 2025tender061771-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
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Complete JSON history (3 releases)
2 Jun 2026 · 051907-2026 · award, contract
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29 Jan 2026 · 008224-2026 · award, contract
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2 Oct 2025 · 061771-2025 · tender
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            "id": "48500000",
            "scheme": "CPV",
            "description": "Communication and multimedia software package"
          }
        ]
      }
    ],
    "title": "Audience Interactive Social Media Toolkit",
    "value": {
      "amount": 2600000,
      "currency": "GBP",
      "amountGross": 3120000
    },
    "status": "active",
    "coveredBy": [
      "GPA"
    ],
    "documents": [
      {
        "id": "conflictOfInterest",
        "description": "Not published",
        "documentType": "conflictOfInterest"
      },
      {
        "id": "061771-2025",
        "url": "https://www.find-tender.service.gov.uk/Notice/061771-2025",
        "format": "text/html",
        "noticeType": "UK4",
        "description": "Tender notice on Find a Tender",
        "documentType": "tenderNotice",
        "datePublished": "2025-10-02T14:31:31+01:00"
      }
    ],
    "procedure": {
      "features": "Single stage process, with:\n1. Initial submission of tender\n2. Clarifications\n3. Presentations\n4. Best and final offer"
    },
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "awardPeriod": {
      "endDate": "2026-01-26T23:59:59+00:00"
    },
    "description": "The BBC currently relies on IMI Social to capture, route, and curate audience contributions from SMS, social media, and WhatsApp, integrating them into BBC production workflows. This enables various on-air applications, such as reading SMS messages on the radio, playing WhatsApp voice notes, and rendering audience data for on-screen graphics. The platform processes millions of messages each month across radio, podcasts, news, and TV.\nAudience contributions via social media and SMS are a vital editorial component of live radio and TV programmes, often shaping content in real-time. Approximately 4,000 BBC users rely on the system to receive, moderate, and publish around four million messages per month.\nTo ensure continuity, the BBC is procuring a new web-based Social Audience Engagement Solution. A well-structured system will provide key benefits including compliance, auditability, and adherence to governance models. Without it, there is a risk of operational gaps and non-compliance, potentially disrupting editorial workflows and impacting regulatory assurance.",
    "tenderPeriod": {
      "endDate": "2025-10-31T14:00:00+00:00"
    },
    "enquiryPeriod": {
      "endDate": "2025-10-15T14:00:00+01:00"
    },
    "aboveThreshold": true,
    "submissionTerms": {
      "languages": [
        "en"
      ],
      "electronicSubmissionPolicy": "allowed"
    },
    "procurementMethod": "open",
    "mainProcurementCategory": "services",
    "submissionMethodDetails": "In order to take part in this tender, please take the following steps:\n1 - Register your company on the Jaggaer eSourcing portal (this is only required once):\n1.1 Go to https://bbc.bravosolution.co.uk\n1.2 - Click the link on the login page to register.\n1.3 Accept the terms and conditions and click 'Continue'.\n1.4 - Enter your correct business and user details.\n1.5 - Note the username you chose and click 'Save' when complete.\n1.6 - You will shortly receive an email with your temporary password.\n2 - Express an interest in the tender:\n2.1 - Login to the portal with the username/password.\n2.2 - Click the 'PQQs Open to all Suppliers' link.\n2.3 - Click on the relevant PQQ to access the content.\n2.4 - Click the 'Express Interest' button at the top of the page. This will move the PQQ into your 'My PQQs page. (This is a secure area reserved for your projects only).\n2.5 - You can now access any attachments by clicking 'Buyer Attachments' in the 'PQQ Details' box.\n3. Responding to the tender:\n3.1 - Click 'My Response' under PQQ Details', you can choose to 'Create Response' or to 'Decline to Respond' (please give a reason if declining).\n3.2 - All RFI documentation can be found within the eTendering portal.\n3.3 - Note the deadline for completion, and then follow the onscreen instructions to complete the PQQ.\n3.4 You must then submit your reply using the 'Submit Response' button at the top of the page. If you require any further assistance, please consult the online help, or contact the Jaggaer eSourcing help desk.\n* * All questions relating to this tender should be submitted via the BBC's eSourcing portal at https://bbc.bravosolution.co.uk * *",
    "procurementMethodDetails": "Competitive flexible procedure"
  },
  "parties": [
    {
      "id": "GB-PPON-PJRB-3233-GTQL",
      "name": "BBC (British Broadcasting Corporation)",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKI32",
        "country": "GB",
        "locality": "London",
        "postalCode": "W1A 1AA",
        "countryName": "United Kingdom",
        "streetAddress": "Broadcasting House, Portland Place"
      },
      "details": {
        "url": "http://www.bbc.co.uk/supplying/",
        "classifications": [
          {
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - sub-central government"
          }
        ]
      },
      "identifier": {
        "id": "PJRB-3233-GTQL",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "no_reply@bbc.co.uk"
      }
    }
  ],
  "language": "en",
  "initiationType": "tender"
}