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Official procurement procedure

Advertising and Sponsorship Partner

Advertising management services
Advertising services
Wales (UKL22)
Published value
Not published
Submission deadline 22 Nov 2024, 12:00 GMT
Lots published4
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Cardiff Council: "Advertising and Sponsorship Partner". Published status: active. Published value: Value not published. 4 published lots. Recorded submission deadline: 22 Nov 2024, 12:00 GMT. See the official notice for participation instructions.
Contracting AuthorityCardiff CouncilScope & CategoriesNot publishedSubmission Window
Closed
22 Nov 2024, 12:00 GMT
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: Cardiff Council
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Cardiff Council. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
5.5Bids / Report
29.5% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 83 active published awards; 61 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityCardiff Council
Procedure methodNot published
Procurement categoryNot published
Statusactive
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published30 Oct 2024, 14:09 GMT
Last source update30 Oct 2024, 14:09 GMT
Recurring procurementNo
ClassificationAdvertising management services, Advertising services
Delivery area
Wales (UKL22)
OCIDocds-h6vhtk-04b29a
What is being bought
The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets, over the last two contract terms have generated a significant annual income. The asset types include roundabouts, street furniture, lampposts and mobile assets. This non digital advertising and sponsorship tender seeks to maximise this opportunity this by the procurement of agents who will generate an increased and sustainable annual income stream going forward. The City of Cardiff Council (CCC) is nearing the end of the current term of the successful Advertising and Sponsorship contract with Market leaders. We are now in the position to offer a new contract opportunity to assist CCC to exploit its corporate assets to generate sustainable maximised income so that revenue can be used to support corporate activities through sponsorship and advertising activities. The overall contract will be awarded for 3 years with the option to extend for a further 2 years (subject to annual review).
What changed
From the official release history
  1. Status changed to active
    30 Oct 2024, 14:09 GMT
  2. Official notice release published
    30 Oct 2024, 14:09 GMT
  3. Submission deadline changed to 22 Nov 2024, 12:00 GMT
    30 Oct 2024, 14:09 GMT
  4. Buyer information updated
    30 Oct 2024, 14:09 GMT
Lots and requirements (4)
Published by the contracting authority
  • Lot 1 · #1
    Roundabouts and Verges
    active
    Published valueNot published
    The Council is seeking to appoint a partner agent who will act on its behalf to maximise new and existing sponsorship income through advertising on its asset portfolio of Roundabouts and verges. This initiative will also give local business the opportunity to advertise in prime locations around the city. Traffic flow information and very high footfall pedestrian areas, Cardiff can offer advertisers exposure across its road network to be seen by road users and pedestrians alike. The current supplier owns all installed signage in-situ. Any new supplier will need to supply and install their own signage at their cost. The following specification sets out the scope, the asset types and a detailed list of defined asset locations. Detailed requirements are also fully explained, together with performance criteria, constraints and contract management stipulations.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
  • Lot 2 · #2
    Lamp Posts Outside City Centre
    active
    Published valueNot published
    The Council is seeking to appoint a partner agent who will act on its behalf to maximise new and existing sponsorship income through advertising on its asset portfolio of approximately 2000 Lampposts columns. This initiative will also give local business the opportunity to advertise in prime locations around the city. Traffic flow information and very high footfall pedestrian areas, Cardiff can offer advertisers exposure across its road network to be seen by road users and pedestrians alike.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
  • Lot 3 · #3
    City Centre Lamp Posts & Bench Ends
    active
    Published valueNot published
    The Council is seeking to appoint a partner agent who will act on its behalf to maximise new and existing sponsorship income through advertising on its asset portfolio within the City Centre. This initiative will also give all businesses and high-profile events the opportunity to build their brand or raise awareness of their business, event or promotional activity to the visitors, commuters and residents of Cardiff, contributing to an annual footfall 40 million per year and a GBP 1.2billion daytime economy and exposure across its road network to be seen by road users. and pedestrians alike.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
  • Lot 4 · #4
    Promotional Activation Sites
    active
    Published valueNot published
    The Council is seeking to appoint a partner agent who will act on its behalf to maximise new and existing sponsorship income through advertising on its asset portfolio within the City Centre. This initiative will also give all businesses and high-profile events the opportunity to build their brand or raise awareness of their business, event or promotional activity to the visitors, commuters and residents of Cardiff, contributing to an annual footfall 40 million per year and a GBP 1.2billion daytime economy.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    30 Oct 2024, 14:09 GMT
  2. Submission deadline
    22 Nov 2024, 12:00 GMT
Commercial outcome and competition
AwardsNo award published
ContractsNo contract published
Bid statisticsNo aggregate bid statistics published
Buyer and organisations in this procedure

Cardiff Council

Contracting authority GB-FTS-1123
View buyer profile
Documents (2)
Official links; attachments are not copied

  • economicSelectionCriteria

    tender
    economicSelectionCriteria

  • technicalSelectionCriteria

    tender
    technicalSelectionCriteria
Related procedures (0)
No data
No related procedures published