← Back to search results

completeFind a Tender · compiled

Visit Sunderland Tourism Campaign

Buyer: Sunderland City Council →

BuyerSunderland City Council
Statuscomplete
DeadlineNot published
ValueValue not published
Published27 Oct 2025

What is being bought

Award Notice - Under Threshold As part of the Council's 10-year tourism strategy, developed with partners and launched in May 2025, the Council are delivering a series of themed campaigns aligned to major events and seasonal activity - celebrating the diversity and strengths of the city. These campaigns highlight sport, music, food, culture and heritage, with activity running through to spring 2026. The Council requires a agency support to develop a targeted, creative campaign that engages visitors - and encourages them to make the most of their time in Sunderland.

Lot details

Lot 1

No lot description published.

Statuscomplete

Comparable-procurement analytics

No usable CPV category has been published, so a comparable market set cannot yet be built.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byNot published
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

1

Statusactive
Value£73,200

Documents & submission route

No documents are published in the current source record.

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-05d3f0
Latest release IDocds-h6vhtk-05d3f0-2025-10-27T10:46:56Z
Latest release timestampMon Oct 27 2025 10:46:56 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statuscomplete
Procurement methodlimited
Procurement method detailsBelow threshold - limited competition
Main procurement categoryNot published
Above thresholdNot published
Legal basis2023/54
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source0
Tender documents in source0
Awards in latest release1
Contracts in latest release1
Parties in latest release2

Notice history

DateEventReference
27 Oct 2025award, contract068449-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
{
  "id": "ocds-h6vhtk-05d3f0-2025-10-27T10:46:56Z",
  "tag": [
    "compiled"
  ],
  "date": "2025-10-27T10:46:56Z",
  "ocid": "ocds-h6vhtk-05d3f0",
  "buyer": {
    "id": "GB-PPON-PLVZ-4154-GGRZ",
    "name": "Sunderland City Council"
  },
  "awards": [
    {
      "id": "1",
      "items": [
        {
          "id": "1",
          "relatedLot": "1",
          "deliveryAddresses": [
            {
              "region": "UKC23",
              "country": "GB",
              "countryName": "United Kingdom"
            }
          ],
          "additionalClassifications": [
            {
              "id": "79000000",
              "scheme": "CPV",
              "description": "Business services: law, marketing, consulting, recruitment, printing and security"
            }
          ]
        }
      ],
      "status": "active",
      "suppliers": [
        {
          "id": "GB-COH-12500521",
          "name": "DIFFERENT NARRATIVE INTEGRATED MARKETING LIMITED"
        }
      ],
      "relatedLots": [
        "1"
      ],
      "mainProcurementCategory": "services"
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-05d3f0",
    "lots": [
      {
        "id": "1",
        "status": "complete"
      }
    ],
    "title": "Visit Sunderland Tourism Campaign",
    "status": "complete",
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "description": "Award Notice - Under Threshold\nAs part of the Council's 10-year tourism strategy, developed with partners and launched in May 2025, the Council are delivering a series of themed campaigns aligned to major events and seasonal activity - celebrating the diversity and strengths of the city. \nThese campaigns highlight sport, music, food, culture and heritage, with activity running through to spring 2026.\nThe Council requires a agency support to develop a targeted, creative campaign that engages visitors - and encourages them to make the most of their time in Sunderland.",
    "procurementMethod": "limited",
    "procurementMethodDetails": "Below threshold - limited competition"
  },
  "parties": [
    {
      "id": "GB-PPON-PLVZ-4154-GGRZ",
      "name": "Sunderland City Council",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKC23",
        "country": "GB",
        "locality": "Sunderland",
        "postalCode": "SR1 3AA",
        "countryName": "United Kingdom",
        "streetAddress": "City Hall, Plater Way,"
      },
      "details": {
        "url": "https://www.sunderland.gov.uk",
        "classifications": [
          {
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - sub-central government"
          }
        ]
      },
      "identifier": {
        "id": "PLVZ-4154-GGRZ",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "corporate.procurement@sunderland.gov.uk"
      }
    },
    {
      "id": "GB-COH-12500521",
      "name": "DIFFERENT NARRATIVE INTEGRATED MARKETING LIMITED",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UKC22",
        "country": "GB",
        "locality": "Newcastle Upon Tyne",
        "postalCode": "NE1 3NG",
        "countryName": "United Kingdom",
        "streetAddress": "Clavering House"
      },
      "details": {
        "url": "https://www.differentnarrative.com/allin/",
        "vcse": false,
        "scale": "sme"
      },
      "identifier": {
        "id": "12500521",
        "scheme": "GB-COH"
      },
      "contactPoint": {
        "email": "kgoldsborough@differentnarrative.com"
      },
      "additionalIdentifiers": [
        {
          "id": "PZLW-9685-PJQJ",
          "scheme": "GB-PPON"
        }
      ]
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "1",
      "value": {
        "currency": "GBP",
        "amountGross": 73200
      },
      "period": {
        "endDate": "2026-04-30T23:59:59+01:00",
        "startDate": "2025-10-06T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "1",
      "documents": [
        {
          "id": "068449-2025",
          "url": "https://www.find-tender.service.gov.uk/Notice/068449-2025",
          "format": "text/html",
          "noticeType": "UK7",
          "description": "Contract details notice on Find a Tender",
          "documentType": "contractNotice",
          "datePublished": "2025-10-27T10:46:56Z"
        }
      ],
      "dateSigned": "2025-09-29T00:00:00+01:00",
      "aboveThreshold": false
    }
  ],
  "extensions": [
    "https://standard.open-contracting.org/profiles/eu/latest/en/extension.json",
    "https://raw.githubusercontent.com/open-contracting-extensions/ocds_amendment_rationale_classifications_extension/master/extension.json",
    "https://raw.githubusercontent.com/open-contracting-extensions/ocds_budget_breakdown_extension/master/extension.json",
    "https://raw.githubusercontent.com/open-contracting-extensions/ocds_contract_completion_extension/master/extension.json",
    "https://raw.githubusercontent.com/open-contracting-extensions/ocds_documentation_extension/master/extension.json",
    "https://raw.githubusercontent.com/open-contracting-extensions/ocds_pagination_extension/master/extension.json",
    "https://raw.githubusercontent.com/open-contracting-extensions/ocds_suitability_extension/master/extension.json",
    "https://raw.githubusercontent.com/portaledcahn/ocds_Links_extension/main/extension.json",
    "https://raw.githubusercontent.com/cabinetoffice/ocds_uk_extension/main/extension.json"
  ],
  "initiationType": "tender"
}
Complete JSON history (1 releases)
27 Oct 2025 · 068449-2025 · award, contract
{
  "id": "068449-2025",
  "tag": [
    "award",
    "contract"
  ],
  "date": "2025-10-27T10:46:56Z",
  "ocid": "ocds-h6vhtk-05d3f0",
  "buyer": {
    "id": "GB-PPON-PLVZ-4154-GGRZ",
    "name": "Sunderland City Council"
  },
  "awards": [
    {
      "id": "1",
      "items": [
        {
          "id": "1",
          "relatedLot": "1",
          "deliveryAddresses": [
            {
              "region": "UKC23",
              "country": "GB",
              "countryName": "United Kingdom"
            }
          ],
          "additionalClassifications": [
            {
              "id": "79000000",
              "scheme": "CPV",
              "description": "Business services: law, marketing, consulting, recruitment, printing and security"
            }
          ]
        }
      ],
      "status": "active",
      "suppliers": [
        {
          "id": "GB-COH-12500521",
          "name": "DIFFERENT NARRATIVE INTEGRATED MARKETING LIMITED"
        }
      ],
      "relatedLots": [
        "1"
      ],
      "mainProcurementCategory": "services"
    }
  ],
  "tender": {
    "id": "ocds-h6vhtk-05d3f0",
    "lots": [
      {
        "id": "1",
        "status": "complete"
      }
    ],
    "title": "Visit Sunderland Tourism Campaign",
    "status": "complete",
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "description": "Award Notice - Under Threshold\nAs part of the Council's 10-year tourism strategy, developed with partners and launched in May 2025, the Council are delivering a series of themed campaigns aligned to major events and seasonal activity - celebrating the diversity and strengths of the city. \nThese campaigns highlight sport, music, food, culture and heritage, with activity running through to spring 2026.\nThe Council requires a agency support to develop a targeted, creative campaign that engages visitors - and encourages them to make the most of their time in Sunderland.",
    "procurementMethod": "limited",
    "procurementMethodDetails": "Below threshold - limited competition"
  },
  "parties": [
    {
      "id": "GB-PPON-PLVZ-4154-GGRZ",
      "name": "Sunderland City Council",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKC23",
        "country": "GB",
        "locality": "Sunderland",
        "postalCode": "SR1 3AA",
        "countryName": "United Kingdom",
        "streetAddress": "City Hall, Plater Way,"
      },
      "details": {
        "url": "https://www.sunderland.gov.uk",
        "classifications": [
          {
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - sub-central government"
          }
        ]
      },
      "identifier": {
        "id": "PLVZ-4154-GGRZ",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "corporate.procurement@sunderland.gov.uk"
      }
    },
    {
      "id": "GB-COH-12500521",
      "name": "DIFFERENT NARRATIVE INTEGRATED MARKETING LIMITED",
      "roles": [
        "supplier"
      ],
      "address": {
        "region": "UKC22",
        "country": "GB",
        "locality": "Newcastle Upon Tyne",
        "postalCode": "NE1 3NG",
        "countryName": "United Kingdom",
        "streetAddress": "Clavering House"
      },
      "details": {
        "url": "https://www.differentnarrative.com/allin/",
        "vcse": false,
        "scale": "sme"
      },
      "identifier": {
        "id": "12500521",
        "scheme": "GB-COH"
      },
      "contactPoint": {
        "email": "kgoldsborough@differentnarrative.com"
      },
      "additionalIdentifiers": [
        {
          "id": "PZLW-9685-PJQJ",
          "scheme": "GB-PPON"
        }
      ]
    }
  ],
  "language": "en",
  "contracts": [
    {
      "id": "1",
      "value": {
        "currency": "GBP",
        "amountGross": 73200
      },
      "period": {
        "endDate": "2026-04-30T23:59:59+01:00",
        "startDate": "2025-10-06T00:00:00+01:00"
      },
      "status": "active",
      "awardID": "1",
      "documents": [
        {
          "id": "068449-2025",
          "url": "https://www.find-tender.service.gov.uk/Notice/068449-2025",
          "format": "text/html",
          "noticeType": "UK7",
          "description": "Contract details notice on Find a Tender",
          "documentType": "contractNotice",
          "datePublished": "2025-10-27T10:46:56Z"
        }
      ],
      "dateSigned": "2025-09-29T00:00:00+01:00",
      "aboveThreshold": false
    }
  ],
  "initiationType": "tender"
}