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AwardedFind a Tender · award

Viewing and Audience Appreciation Data Services / Gwasanaeth Data Gwylio a Gwerthfawrogiad y Gynulleidfa

Buyer: S4C →

BuyerS4C
StatusAwarded
DeadlineNot published
ValueValue not published
Published12 Jan 2026

What is being bought

Contract Details Notice for Viewing and Audience Appreciation Data Services Tender / Hysbysiad Manylion Cytundeb ar gyfer tendr Gwasanaeth Data Gwylio a Gwerthfawrogiad y Gynulleidfa

Lot details

Lot 1

No lot description published.

Statuscomplete

Comparable-procurement analytics

No usable CPV category has been published, so a comparable market set cannot yet be built.

Procurement strategy & market signals

Framework agreementNot published
Dynamic purchasing systemNot published
Competitive procurementNot published
Recurring requirementNot published
Procurement method rationaleNot published
Rationale classificationsNot published
Special regimeNot published
Covered byNot published
Submission policyNot published
Selection criteriaNot published
Risk detailsNot published

Planning & early market engagement

BudgetNot published
No-engagement rationaleNot published
Planning documents0
Planning milestones0

No planning milestones published.

Related procurements

No linked framework, prior procurement or reprocurement published.

Awards

Contracts

AGREEMENT FOR THE PROVISION OF VIEWING AND AUDIENCE APPRECIATION DATA SERVICES

Statusactive
Value£1,247,500

Documents & submission route

  • Not published

Source data inventory

Diagnostic view. “Not published” means this current release does not provide a value.

OCIDocds-h6vhtk-058a58
Latest release ID002361-2026
Latest release timestampMon Jan 12 2026 15:29:15 GMT+0000 (Coordinated Universal Time)
Sourcefind-a-tender
Official notice URLNot published
Tender statuscomplete
Procurement methodopen
Procurement method detailsOpen procedure
Main procurement categoryNot published
Above thresholdNot published
Legal basis2023/54
Tender period: startNot published
Tender period: endNot published
Expression of interest deadlineNot published
Enquiry deadlineNot published
Award period: startNot published
Award period: endNot published
Submission method detailsNot published
Submission languagesNot published
Electronic catalogue policyNot published
Total tender valueNot published
Tender lots in source1
Tender items in source0
Tender documents in source1
Awards in latest release1
Contracts in latest release1
Parties in latest release2

Notice history

DateEventReference
12 Jan 2026award, contract002361-2026
27 Oct 2025award, contract068639-2025
19 Aug 2025tender049737-2025

All source data

Unmodified official OCDS data retained by Tenderline for this procurement process.

Complete current OCDS release JSON
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Complete JSON history (3 releases)
12 Jan 2026 · 002361-2026 · award, contract
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27 Oct 2025 · 068639-2025 · award, contract
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19 Aug 2025 · 049737-2025 · tender
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        ]
      }
    ],
    "title": "Viewing and Audience Appreciation Data Services / Gwasanaeth Data Gwylio a Gwerthfawrogiad y Gynulleidfa",
    "value": {
      "amount": 1250000,
      "currency": "GBP",
      "amountGross": 1500000
    },
    "status": "active",
    "documents": [
      {
        "id": "L-1",
        "url": "https://www.sell2wales.gov.wales/Assets/NoticeBuilder_FileDownload.aspx?id=343537",
        "description": "Invitation to Tender for the provision of Viewing and Audience Appreciation Data Services",
        "documentType": "biddingDocuments"
      },
      {
        "id": "L-2",
        "url": "https://www.sell2wales.gov.wales/Assets/NoticeBuilder_FileDownload.aspx?id=343538",
        "description": "APPENDIX 1_Draft Contract",
        "documentType": "biddingDocuments"
      },
      {
        "id": "L-3",
        "url": "https://www.sell2wales.gov.wales/Assets/NoticeBuilder_FileDownload.aspx?id=343539",
        "description": "APPENDIX 3_Basic Information Form",
        "documentType": "biddingDocuments"
      },
      {
        "id": "L-4",
        "url": "https://www.sell2wales.gov.wales/Assets/NoticeBuilder_FileDownload.aspx?id=343540",
        "description": "Gwahoddiad i Dendro ar gyfer darparu Gwasanaethau Data Gwylio a Gwerthfawrogiad y Gynulleidfa",
        "documentType": "biddingDocuments"
      },
      {
        "id": "L-5",
        "url": "https://www.sell2wales.gov.wales/Assets/NoticeBuilder_FileDownload.aspx?id=343541",
        "description": "ATODIAD 1_Cytundeb Drafft",
        "documentType": "biddingDocuments"
      },
      {
        "id": "L-6",
        "url": "https://www.sell2wales.gov.wales/Assets/NoticeBuilder_FileDownload.aspx?id=343542",
        "description": "ATODIAD 3_Ffurflen Wybodaeth Sylfaenol",
        "documentType": "biddingDocuments"
      },
      {
        "id": "conflictOfInterest",
        "description": "Not published",
        "documentType": "conflictOfInterest"
      },
      {
        "id": "049737-2025",
        "url": "https://www.find-tender.service.gov.uk/Notice/049737-2025",
        "format": "text/html",
        "noticeType": "UK4",
        "description": "Tender notice on Find a Tender",
        "documentType": "tenderNotice",
        "datePublished": "2025-08-19T10:36:07+01:00"
      }
    ],
    "legalBasis": {
      "id": "2023/54",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents",
      "scheme": "UKPGA"
    },
    "recurrence": {
      "dates": [
        {
          "startDate": "2030-08-19T23:59:59+01:00"
        }
      ]
    },
    "awardPeriod": {
      "endDate": "2025-10-17T23:59:59+01:00"
    },
    "description": "S4C, through this tender process, is seeking to appoint a company to recruit and maintain an online panel of adults (16+) comprising of Welsh speakers across the UK and non-Welsh speakers in Wales, and to conduct continuous surveys in relation to viewing and appreciation of S4C programmes, and overall measures for other channels and AV services. \nS4C wishes to appoint a provider to recruit and administer a panel of members of the public to provide estimates of viewing and audience appreciation data in connection with S4C programmes and content.\nThe key elements of the services to be provided are:\n-\tThe recruitment, management and administration of an online standalone representative panel sufficient to deliver daily adult (16+) samples of 375 Welsh speakers in Wales, 75 Welsh speakers in the rest of the UK and 150 non-Welsh speakers in Wales.\n-\tAll recruitment must be conducted bilingually in Welsh and English, with Welsh at first contact for Welsh speakers.\n-\tGeographic and demographic representation of the panel to reflect population measures, with weighting to either census populations or BARB Establishment Survey populations (to be discussed).\n-\tCapture panellists’ daily consumption of all S4C’s programmes and content (live and catch-up), and ascertain their appreciation via a score attributed by them to each piece of viewed content. This includes S4C’s broadcast channel, all S4C content available on Clic and iPlayer, and S4C video content seen on third-party platforms (e.g. YouTube); and Newyddion S4C, S4C’s online news service.\n-\tThe pre-broadcast and final daily schedules for S4C (and other channels and services as required) will need to be sourced from recognised industry providers. Post-TX logs from S4C as supplied to Barb should be used as the definitive programme and metadata source for final reporting.\n-\tRegular surveys to the panel to ascertain general PSM and other leading channel/service appreciation and attitudes, use of other media and services, and appreciation of other broadcasters’ programmes for occasional benchmarking, as agreed.\n-\tS4C will specify different ad-hoc questions from time to time to be served to the panel, on average once a month.\n-\tReporting will be regular – daily where practicable, at least weekly – and encompass aggregated tabulations, respondent-level data and a query system.\n-\tEach member of the panel shall be contacted bilingually or in the language of their choice, Welsh or English, and all communication & documentation shall be bilingual or in the language of the panellist’s choice.\n-\tSurveys shall be conducted online in accordance with a relevant industry body’s best practice (such as the Market Research Society). \n-\tAll practicable steps should be taken to exclude individuals in households in which anyone is connected to the media industry in Wales.\n-\tThe successful tenderer shall ensure that at least one staff member is a Welsh speaker to provide Welsh language services and deal with any questions or queries from panel members.\n-\tThe organisation providing the service must abide a relevant industry society’s Code of Conduct in relation to the provision of these services to and on behalf of S4C (for example the MRS Code of Conduct).\nFor further information please see the attached documents.",
    "riskDetails": "Defective software, insufficient sample of participants, lack of Welsh speaking staff. Please see draft contract.",
    "tenderPeriod": {
      "endDate": "2025-09-23T12:00:00+01:00"
    },
    "enquiryPeriod": {
      "endDate": "2025-09-09T12:00:00+01:00"
    },
    "hasRecurrence": true,
    "aboveThreshold": true,
    "submissionTerms": {
      "languages": [
        "cy",
        "en"
      ],
      "electronicSubmissionPolicy": "allowed"
    },
    "procurementMethod": "open",
    "mainProcurementCategory": "services",
    "submissionMethodDetails": "https://www.sell2wales.gov.wales",
    "procurementMethodDetails": "Open procedure"
  },
  "parties": [
    {
      "id": "GB-PPON-PWPJ-3962-ZGHL",
      "name": "S4C",
      "roles": [
        "buyer"
      ],
      "address": {
        "region": "UKL14",
        "country": "GB",
        "locality": "Caerfyrddin ",
        "postalCode": "SA31 3EQ",
        "countryName": "United Kingdom",
        "streetAddress": "Canolfan S4C yr Egin"
      },
      "details": {
        "url": "https://s4c.cymru",
        "classifications": [
          {
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE",
            "description": "Public authority - sub-central government"
          },
          {
            "id": "GB-WLS",
            "scheme": "UK_CA_DEVOLVED_REGULATIONS",
            "description": "Welsh devolved regulations apply"
          }
        ]
      },
      "identifier": {
        "id": "PWPJ-3962-ZGHL",
        "scheme": "GB-PPON"
      },
      "contactPoint": {
        "email": "cyfreithiol_legal@s4c.cymru"
      }
    }
  ],
  "language": "en",
  "planning": {
    "noEngagementNoticeRationale": "Contracting authority already has sufficient, up-to-date knowledge from previous procurements and existing market research."
  },
  "initiationType": "tender"
}