Find a Tender
complete
Official procurement procedure
Untold stories of sustainability in the UK's luxury sector
Television and radio broadcast transmission services
UK
Published value
Not published
Submission deadline Not published
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Cabinet Office: "Untold stories of sustainability in the UK's luxury sector". Published status: complete. Published value: Value not published. 1 published lot. Submission deadline not published. See the official notice for participation instructions.
| Contracting Authority | Cabinet Office | Scope & Categories | Not published | Submission Window | complete No deadline published |
|---|---|---|---|---|---|
| Submission Gateway | Direct notice route | Legal Basis & Regime | Standard procurement | Estimated Value (exc. VAT) | Not published |
Bidder Intelligence · Authority Profile: Cabinet Office
Market Analytics
Derived from OCDS awards & bid statistics
Published history for Cabinet Office. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Competition Density
3.1Bids / Report
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate availablePayment Terms
Check noticePublished terms
Coverage: 20 active published awards; 7 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityCabinet Office | Procedure methodNot published | Procurement categoryNot published |
Statuscomplete | Framework / DPSNot published | CompetitionNot published |
Above thresholdNot published | Legal basisNot published | Tender period startsNot published |
Clarification deadlineNot published | Electronic submissionNot published | Submission languagesNot published |
Published12 Aug 2021, 13:03 BST | Last source update12 Aug 2021, 13:03 BST | Recurring procurementNot published |
ClassificationTelevision and radio broadcast transmission services | ||
Delivery area UK | ||
OCIDocds-h6vhtk-02d3f1 | ||
What is being bought
Cabinet Office requires provision of services that includes a digital platform housing bespoke content on the suppliers website that will attract a target of over 150 million unique browsers from the GREAT campaign's key markets (North America, Europe and Asia Pacific) over a 12-month period. As well as provide a targeted digital media campaign that will create millions of global impressions in GREAT's key markets by leveraging their depth of international reach to distribute and promote this work.
The supplier will have a targeted audience of high-net-worth individuals as well as have a high volume of visits for a sustainable audience to target GREAT's key audience demographics, including C-Suite Executives, frequent travellers, consumers of 'Luxury' and those with a pre-disposition to sustainability messaging. Delivery of six documentary style films and a global digital marketing campaign with the objective to improve perceptions of the UK's sustainability credentials internationally.
What changed
From the official release history
- Status changed to complete
12 Aug 2021, 13:03 BST - Official notice release published
12 Aug 2021, 13:03 BST - Buyer information updated
12 Aug 2021, 13:03 BST
Lots and requirements (1)
Published by the contracting authority
- Lot 1 · #1Individual lot title not publishedStatus not publishedPublished valueNot publishedThis Voluntary Ex-Ante Transparency (VEAT) Notice is published setting out Cabinet Office intention to award BBC on the grounds of Regulation 32(2)(b)(ii): 32(2)(b) where the works, supplies or services can be supplied only by a particular economic operator for any of the following reasons: (ii) competition is absent for technical reasons. In the context of the procurement, competition is absent for the technical reasons set out below. Given the specific services required (as described above), no reasonable alternative or substitute supplier exists. The absence of competition is not the result of an artificial narrowing down of the parameters of the procurement. In particular, this procurement was for the whole of the GREAT campaign. - The BBC is the only broadcaster that broadcasts in the local languages across all GREAT priority markets. The BBC page is available in 44 languages and covers all relevant markets. - BBC StoryWorks production and editorial work is held to the overarching BBC Royal Charter which includes stringent checks and processes to ensure that all content produced is credible, substantiated, compliant and factually correct. The editorial standards of the Royal Charter are unique to the BBC and put BBC StoryWorks in a position to deliver a credible message about the UK's sustainability to the world. BBC is the only supplier who upholds the level of editorial standards required. - BBC is the only supplier whose reach spans GREAT's required audiences and markets and includes: • 155 million unique monthly browsers globally • 65.3 million North American unique monthly browsers • 40.8 million Asia Pacific unique monthly browsers • 30.9 million European unique monthly browsers - BBC is the only supplier who can reach the GREAT campaign's target demographics in the quantity required for this project. BBC's international audiences align with the GREAT campaign's target audience with 67% more likely to have a C-Suite role, 42% more likely to be a business decision maker and 71% being international travellers. This will not just support GREAT's overarching aim to drive positive perception change, but will support GREAT's delivery partners through driving trade, investment and tourism decisions.Contract periodNot publishedEligibilityNot publishedOptions / renewalNot published
Timeline
- Procedure published
12 Aug 2021, 13:03 BST - Award active
Not published · Not published - Contract active
Signed 12 Aug 2021, 00:00 BST · £225,000
Commercial outcome and competition
Awards BBC GLOBAL NEWS LIMITED t/as BBC STORYWORKS COMMERCIAL PRODUCTIONS Not published · Not published · active |
Contracts Contract £225,000 · signed 12 Aug 2021, 00:00 BST · active |
Bid statisticsNo aggregate bid statistics published |
Buyer and organisations in this procedure
Cabinet Office
Contracting authority GB-FTS-8358Documents (0)
Official links; attachments are not copied
No linked documents are published
Related procedures (0)
No related procedures published
Planning and rationale
Planning budgetNot published |
No-engagement rationaleNot published |
Procedure rationaleThis Voluntary Ex-Ante Transparency (VEAT) Notice is published setting out Cabinet Office intention to award BBC on the grounds of Regulation 32(2)(b)(ii):
32(2)(b) where the works, supplies or services can be supplied only by a particular economic operator for any of the following reasons:
(ii) competition is absent for technical reasons.
In the context of the procurement, competition is absent for the technical reasons set out below. Given the specific services required (as described above), no reasonable alternative or substitute supplier exists. The absence of competition is not the result of an artificial narrowing down of the parameters of the procurement. In particular, this procurement was for the whole of the GREAT campaign.
- The BBC is the only broadcaster that broadcasts in the local languages across all GREAT priority markets. The BBC page is available in 44 languages and covers all relevant markets.
- BBC StoryWorks production and editorial work is held to the overarching BBC Royal Charter which includes stringent checks and processes to ensure that all content produced is credible, substantiated, compliant and factually correct. The editorial standards of the Royal Charter are unique to the BBC and put BBC StoryWorks in a position to deliver a credible message about the UK's sustainability to the world. BBC is the only supplier who upholds the level of editorial standards required.
- BBC is the only supplier whose reach spans GREAT's required audiences and markets and includes:
• 155 million unique monthly browsers globally
• 65.3 million North American unique monthly browsers
• 40.8 million Asia Pacific unique monthly browsers
• 30.9 million European unique monthly browsers
- BBC is the only supplier who can reach the GREAT campaign's target demographics in the quantity required for this project. BBC's international audiences align with the GREAT campaign's target audience with 67% more likely to have a C-Suite role, 42% more likely to be a business decision maker and 71% being international travellers. This will not just support GREAT's overarching aim to drive positive perception change, but will support GREAT's delivery partners through driving trade, investment and tourism decisions. |