UKOM accredited measurement data

Official notice

Authority: Ofcom (Public body)

Direct award

Sectors: Business Services & Consultancy (79) Delivery: Delivery location not published

Awarded value£228,747published award · exc. VAT

Awarded 18 Mar 2026no call for competition

Awarded to Ipsos MORI

What is being bought

Published requirement description

Provision of UKOM accredited measurement of UK online activity for those aged 15+. Period of coverage is from 01 April 2026 until 31 March 2030.

The lotProcurement structure

single lot · no lot value published

Lot #1Awarded

79310000 Market research services

Procedure terms & legal framework

From the official record

Procedure method: Direct award
Legal basis: UKPGA · 2023/54 Procurement Act 2023
Notice status: Awarded without competition
Procurement threshold: Unspecified in notice
Regulatory regime: Standard
Commercial structure: Stand-alone contract (no framework)
Competition type: Direct award (no call for competition)
GPA / WTO covered: Unspecified in notice
Recurring procurement: Unspecified in notice
First published: 18 Mar 2026, 13:27 GMT
Last source update: 17 Aug 2026, 11:55 BST
Authority reference: ecm_1620
FTS notice number: 2026/S 000-078058
Latest notice: Contract details notice (UK7)
Delivery area: Not published
Official registry OCID: ocds-h6vhtk-066d93 Find a Tender

Why no open competition: Single Suppliers Intellectual Property Exclusive Rights
Published justification: UKOM (UK Online Measurement) accredits a single supplier with the contract for supplying the UK’s online audience measurement service.
The UKOM accredited supplier was since January 2021 is Ipsos MORI UK Ltd.

How it was run

Official notice

Submission deadline: —

Timeline

27 Mar 2026 → 17 Aug 2026 · 2 dates

Standstill ends212 days ago
27 Mar 2026, 23:59 GMT
Notice published70 days ago
17 Aug 2026, 11:55 BST

Notice history

4 events · 3 releases on Find a Tender · since 18 Mar 2026

Transparency notice published
18 Mar 2026, 13:27 GMT
UK5
Contract award notice published
18 Mar 2026, 13:36 GMT
UK6
Contract signature expected
1 Apr 2026, 23:59 BST
scheduled
Contract details notice published
17 Aug 2026, 11:55 BST
UK7

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast

Awards 1

Awarded value £228,7471 award exc. VAT

Contracts signed 1latest 1 Apr 2026

Awarded to	Value	Date	Status
Ipsos MORI1 Apr 2026 – 31 Mar 2030	£228,747	18 Mar 2026	Awarded

Contracts

Contract 1 · Ipsos MORI
Signed
1 Apr 2026
Value
£228,747
Period
1 Apr 2026 – 31 Mar 2030
Status
active
No agreed KPIs: KPIs are not mandated for reporting on contracts below £5,000,000 (inc VAT).

Contracting authority & participating public bodies

Ofcom

Contracting authorityPublic authority - sub-central government GB-PPON: PQQZ-1663-NWMN Riverside House, 2a Southwark Bridge Road, London, London, SE1 9HAContact email

Bidders & participating suppliers

1 commercial party on the notice

Ipsos MORI UK LtdAwarded supplierGB-PPON: PYMN-2281-HLXQ 3 Thomas More Square, London, London, E1W 1YWContact email

Official documents & specifications (3)

Official links; attachments are not copied

Notices published for this procedure

Contract details notice contractContract details noticeUK7Contract details notice on Find a Tender17 Aug 2026, 11:55 BST
Contract award notice awardContract award noticeUK6Contract award notice on Find a Tender18 Mar 2026, 13:36 GMT
Transparency notice awardTransparency noticeUK5Transparency notice on Find a Tender18 Mar 2026, 13:27 GMT