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Find a TenderAwarded without competitionContract award notice
Published 29 Oct 2025, 15:12 GMT

Official UK procurement notice

Stop Smoking, Feel Better - Multimedia Public Health Education Campaign

Official notice

Authority: East Sussex County Council (Local council)

Direct awardSME suitableVCSE suitable
Sectors: Business Services & Consultancy (79) Delivery: South East (UKJ)
Awarded value£1,640,000published award · exc. VAT
Award in standstill 3 Nov 2025no call for competition
Award (standstill) to ESKIMOSOUP LIMITED

What is being bought

Published requirement description

East Sussex County Council are intending to award a contract on behalf of The South East Smokefree Alliance.

The South East Smokefree Alliance are local authorities, directors of public health, healthcare professionals, sector experts and advisors - coming together with a strategic aim to make the South East a smokefree region by 2030 (see their website www.quittogetherlivebetter.com/about-us/ ↗). The Alliance is funded by 2.5% of the Local Stop Smoking Service grant from each of the co-funding members, including East Sussex County Council.

The South East Smokefree Alliance has voted to invest additional funds, beyond their core contributions, to deliver a large-scale, multi-channel public health campaign across the region. During the initial term of the contract this will be in two phases; Autumn 2025 and Spring 2026, depending on grant funding received this year and in future years.

Contract values quoted are maximum estimated total spend from the members of the Southeast Smokefree Alliance (subject to grant funding received and dependant on number of LA's in the Alliance contributing within the timeframe).

The lotProcurement structure

single lot · no lot value published
Lot #1AwardedSMEVCSE
Delivery: South EastEligibility: SME eligibleVCSE eligible
79000000 Business services: law, marketing, consulting, recruitment, printing and security

Procedure terms & legal framework

From the official record
Procedure method
Direct award
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Notice status
Awarded without competition
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Direct award (no call for competition)
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
29 Oct 2025, 15:12 GMT
Last source update
3 Nov 2025, 15:15 GMT
Authority reference
15921
FTS notice number
2025/S 000-070526
Latest notice
Contract award notice (UK6)
Delivery area
South East (UKJ)
Official registry OCID
ocds-h6vhtk-05d66d Find a Tender
Why no open competition

Single Suppliers Intellectual Property Exclusive Rights; Single Suppliers Technical Reasons; Additional Repeat Extension Partial Replacement

Published justification

Explanation of how the justification is met:

The Provider is currently delivering a Stop Smoking campaign for ESCC and the South East Smokefree Alliance. The direct award will enable consistency with PR and Communications across the South East region and the continuation of a seamless service by a very experienced and capable Provider.

ESKI holds the intellectual property rights to the public health campaign "Stop Smoking, Feel Better". This campaign has been specifically developed, tested, and evaluated by ESKI, and is owned exclusively by them. Therefore, no other supplier can replicate this intellectual property, nor meet the Specification requirements or delivery timescales.

The direct award will protect return on investment already made by the Alliance, by using the same supplier for the new campaign, avoiding set up costs which might be incurred by an alternative supplier.

How it was run

Official notice
Submission deadline
—

Timeline

3 Nov 2025 → 12 Nov 2025 · 2 dates
  1. Notice published354 days ago
    3 Nov 2025, 15:15 GMT
  2. Standstill ends345 days ago
    12 Nov 2025, 23:59 GMT

Notice history

3 events · 2 releases on Find a Tender · since 29 Oct 2025
  1. Transparency notice published
    29 Oct 2025, 15:12 GMT
    UK5
  2. Contract award notice published
    3 Nov 2025, 15:15 GMT
    UK6
  3. Contract signature expected
    14 Nov 2025, 23:59 GMT
    scheduled

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £1,640,0001 award exc. VAT
Awarded toValueDateStatus
ESKIMOSOUP LIMITED17 Nov 2025 – 16 Nov 2026 · up to 16 Nov 2029Extensions: Three periods of twelve month possible extensions will be included in the contract. · Options: The right to additional purchases while the contract is valid. Subject to grant funding received (and the number of Local Authorities wishing to take part in the campaigns), additional work and extensions will be implemented.£1,640,0003 Nov 2025standstill to 12 Nov 2025Standstill

Contracting authority & participating public bodies

East Sussex County Council

Contracting authorityPublic authority - sub-central government GB-PPON: PXGX-2145-PRQJ County Hall, St Anne's Crescent, Lewes, South East, BN7 1UEContact email

Bidders & participating suppliers

1 commercial party on the notice
  • ESKIMOSOUP LIMITEDAwarded supplierGB-COH: 08125529 Aura Innovation Centre, Hessle, Yorkshire & Humber, HU13 0GDContact email

Official documents & specifications (2)

Official links; attachments are not copied

Notices published for this procedure

  • Contract award notice awardContract award noticeUK6Contract award notice on Find a Tender
  • Transparency notice awardTransparency noticeUK5Transparency notice on Find a Tender