Sales Training Programme for CyberASAP 10

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    "title": "Sales Training Programme for CyberASAP 10",
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    },
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    "description": "Description of work\nWe are looking to commission a service provider to design and deliver individually customised sales training to a number of university teams that are in the process of building a cybersecurity proof of concept (PoC) product, good or service.\nThe service provider should, through direct engagement with each University team, develop a customer persona for their product, good or service.\nIt is anticipated that the introductory session and main sales training workshop will be delivered in-person & Innovate UK Business Connect will arrange and provide suitable venues in London. Content should be adaptable for online delivery if in-person delivery is not possible.\nIt is expected that 14 University teams will be taking part in the PoC phase of CyberASAP including this Sales Training Programme.\nWhere appropriate we would also expect the service provider to provide ad-hoc mentoring for the teams around start-ups, development of MVPs and investment planning.\n2.1 Design\nDesign and development of course materials. Should include presentation slide material in electronic and printed form (bound in A4 or A5 format) for distribution to all delegates at the planned in-person sessions.\n2.2 Delivery\n•\tIndividual team meetings: 60-90 minute online meetings with each team involving staff engagement to better understand their product, good or service so that a customer persona can be developed by the service provider.\n•\tSales training workshop: One day whole cohort sales training workshop on 4th November 2026 and one day sales practice workshop on 5th November 2026. The customer personas for each project will be used in the sales practice workshop in a series of role-play meetings with each project team in front of the whole CyberASAP cohort.\n2.3 Feedback & Evaluation\nProvide feedback directly to individual projects on their performance in the sales practice workshop including suggestions for improvements.\nProvide consolidated feedback to Innovate UK Business Connect containing all individual project reports and a summary of outcomes from the training. This should also include recommendations on how the process could be enhanced in future years and direct feedback from the teams.\nActivity Timings & Output\nThe delivery is set to commence on 10th September 2026 and final report to be completed by 15th December 2026, more details below.\nWe expect the winning service provider to deliver the work described to the timeframes outlined below.\nIntroductory Session:\nDelivery of an in-person (approx. 2 1⁄2 hours) workshop for Introduction & Preparation for Sales Training at the CyberASAP Phase 2 Bootcamp in London on 15th or 16th September 2026\nIndividual team meetings:\nTo be held online as needed in October and early November 2026 following the delivery of CyberASAP Phase 2 bootcamp\nCore Programme:\n2-day workshop in London on 5th and 6th November 2026.\nFinal Report\nTo be completed by 15th December 2026.\nInnovate UK Business Connect will support the service provider in obtaining direct feedback from the participants via (for example) distribution of evaluation forms providing that the feedback is also shared with Innovate UK Business Connect in the final report.\nCost allocations\nThe successful proposal is expected to be in the range of £32,000 - £36,000 including VAT. Any variation in the proposal cost due to the number of projects should be made clear.\nThe Contract will be awarded in accordance with a pricing proposal for the successful service provider. Payment will be dependent upon the successful delivery and approval by Innovate UK Business Connect as below:\n•\t50% be paid after the delivery of the Introductory Session\n•\t50% will be paid after the final feedback reports are received by Innovate UK Business Connect.",
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  "date": "2026-07-28T12:58:01+01:00",
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