Find a TenderAwarded
Published 6 Apr 2021, 22:56 BST

Official UK procurement notice

Representation work for the Belgium market

Official notice

Authority: AHDB

ServicesOpen procedureSME suitable
Sectors: Business Services & Consultancy (79) Delivery: Belgium (BE)
Budget not disclosedValue not published
Awarded 12 Mar 2021
Awarded to Business Solutions - Vivactis Benelux

What is being bought

Published requirement description

AWARDED - AHDB France works to develop awareness of Assurance and Quality schemes such as the Quality Standard Mark (QSM) for beef and lamb, Red Tractor and the Protected Geographical Indication (PGI) West Country (beef and lamb). To support this, AHDB requires the delivery of a comprehensive marketing and communication plan.

Representative must live in Belgium or have a commercially based office

CPV: Marketing services · Public relations services

The lotProcurement structure

single lot · no lot value published
Lot #1The Belgian retail market for lamb is small and mainly supplied with imported lambAwarded

The Belgian retail market for lamb is small and mainly supplied with imported lamb. Nevertheless this market is open to more volumes and more added value in terms of marketing.

AHDB wishes to differentiate beef and lamb produced under assurance schemes with supporting brands such as the QSM – Agneau St George and Boeuf St George, Red Tractor and PGI West Country, possibly “Food is Great” or similar alternatives.

Delivery listed: Belgium (BE) · Belgium

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 85%Price: 15%
Published sub-criteria (2)
  • Technical: 85%
  • Price: 15%
Published award criteria (2)
  • Technical: 85
  • Price: 15
What this means for your bid
  • Price carries 15 of 100 points: a 10% discount moves about 1.5 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Unspecified in notice
First published
6 Apr 2021, 22:56 BST
Last source update
6 Apr 2021, 22:56 BST
Authority reference
2020-447
FTS notice number
2021/S 000-007044
Classification (CPV)
Marketing servicesPublic relations services
Delivery area
Belgium (BE)
Official registry OCID
ocds-h6vhtk-02a2f5 Find a Tender

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Bids received 22 from SMEs
Contracts signed 1latest 12 Mar 2021
Awarded toValueDateStatus
Business Solutions - Vivactis BeneluxSMEAWARDED - REPRESENTATION WORK FOR THE BELGIUM MARKET€560,000 †—Awarded

Contracts

Bid statistics published by the authority

BidsSMEVCSEValid bid range
2bids · 2 electronic2——

Contracting authority & participating public bodies

AHDB

Contracting authorityBody governed by public lawAgriculture and Horticulture Stoneleigh Park, Kenilworth, West Midlands, CV8 2TLContact name, email, phone

Dispute resolution & review bodies

  • DefraMediation body Westminster

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.