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QUB/2292/22 Contract for a Marketing Campaigns Partner for Domestic Markets (UK and Ireland)

Marketing services
Northern Ireland (UKN0)
Published value
Not published
Submission deadline Not published
Lots published2
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: Queen's University Belfast: "QUB/2292/22 Contract for a Marketing Campaigns Partner for Domestic Markets (UK and Ireland)". Published status: complete. Published value: Value not published. 2 published lots. Submission deadline not published. See the official notice for participation instructions.
Contracting AuthorityQueen's University BelfastScope & CategoriesNot publishedSubmission Window
complete
No deadline published
Submission GatewayDirect notice routeLegal Basis & RegimeStandard procurementEstimated Value (exc. VAT)Not published
Bidder Intelligence · Authority Profile: Queen's University Belfast
Market Analytics
View Authority Profile →
Derived from OCDS awards & bid statistics
Published history for Queen's University Belfast. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Requires at least 5 comparable procedures
Competition Density
3.2Bids / Report
16.7% of reports have one bid
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate available
Payment Terms
Check noticePublished terms
Payment obligations depend on the applicable regime and contract. Consult the official documents.
Coverage: 6 active published awards; 6 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityQueen's University Belfast
Procedure methodNot published
Procurement categoryNot published
Statuscomplete
Framework / DPSNot published
CompetitionNot published
Above thresholdNot published
Legal basisNot published
Tender period startsNot published
Clarification deadlineNot published
Electronic submissionNot published
Submission languagesNot published
Published31 Jan 2023, 11:17 GMT
Last source update31 Jan 2023, 11:17 GMT
Recurring procurementNot published
ClassificationMarketing services
Delivery area
Northern Ireland (UKN0)
OCIDocds-h6vhtk-035b84
What is being bought
The University has a requirement for a marketing partner to support Strategic Marketing and Communications achieve the goals and recruitment objectives set out in Strategy 2030. This requirement has been split into two Lots. Economic Operators can submit a tender response for either Lot 1 or Lot 2 or both Lots.Lot 1The agency will be responsible for: • Development and implementation of multi-channel digital marketing campaigns in domestic markets (UK and ROI)• Robust reporting and digital advice and guidance on an ongoing basis to the University’s in-house marketing and recruitment teams to inform planning, delivery and to optimise marketing performance. Lot 2The agency will be responsible for: • Planning and buying of out of home and audio campaigns in domestic markets (UK and Ireland). This will include researching the opportunities, identifying target audience media consumption habits, assessing environmental factors that could impact on campaign delivery and media buying
What changed
From the official release history
  1. Status changed to complete
    31 Jan 2023, 11:17 GMT
  2. Official notice release published
    31 Jan 2023, 11:17 GMT
  3. Submission deadline changed to published date
    31 Jan 2023, 11:17 GMT
  4. Status changed to active
    12 Aug 2022, 16:31 BST
  5. Official notice release published
    12 Aug 2022, 16:31 BST
  6. Submission deadline changed to 12 Sept 2022, 16:00 BST
    12 Aug 2022, 16:31 BST
  7. Buyer information updated
    12 Aug 2022, 16:31 BST
Lots and requirements (2)
Published by the contracting authority
  • Lot 1 · #Lot 1
    Lot 1 - Contract for a Digital Marketing Campaigns Partner in domestic markets (UK and Ireland)
    cancelled
    Published valueNot published
    The University has a requirement for a marketing partner to support Strategic Marketing and Communications achieve the goals and recruitment objectives set out in Strategy 2030. This requirement has been split into two Lots. Economic Operators can submit a tender response for either Lot 1 or Lot 2 or both Lots.Lot 1The agency will be responsible for: • Development and implementation of multi-channel digital marketing campaigns in domestic markets (UK and ROI)• Robust reporting and digital advice and guidance on an ongoing basis to the University’s in-house marketing and recruitment teams to inform planning, delivery and to optimise marketing performance.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
  • Lot 2 · #Lot 2
    Lot 2 - Contract for an out of home and audio media planning and buying partner in domestic markets
    cancelled
    Published valueNot published
    The University has a requirement for a marketing partner to support Strategic Marketing and Communications achieve the goals and recruitment objectives set out in Strategy 2030. This requirement has been split into two Lots. Economic Operators can submit a tender response for either Lot 1 or Lot 2 or both Lots.Lot 2The agency will be responsible for: • Planning and buying of out of home and audio campaigns in domestic markets (UK and Ireland). This will include researching the opportunities, identifying target audience media consumption habits, assessing environmental factors that could impact on campaign delivery and media buying. • Robust reporting and advice on out of home and audio opportunities for the University to inform future planning and buying.
    Contract periodNot published
    EligibilityNot published
    Options / renewalNot published
Timeline
  1. Procedure published
    31 Jan 2023, 11:17 GMT
  2. Award active
    Not published · Not published
  3. Award active
    Not published · Not published
  4. Contract active
    Signed 31 Jan 2023, 00:00 GMT · £750,000
  5. Contract active
    Signed 31 Jan 2023, 00:00 GMT · £644,000
Commercial outcome and competition
Awards
Net Natives Ltd
Not published · Not published · active
Krow Ireland Ltd
Not published · Not published · active
Contracts
Contract for a Digital Marketing Campaigns Partner in domestic markets (UK & Ireland)
£750,000 · signed 31 Jan 2023, 00:00 GMT · active
Contract for an Out of Home and Audio Media Planning and Buying Partner in Domestic Markets (UK & Ireland)
£644,000 · signed 31 Jan 2023, 00:00 GMT · active
Bid statistics
bids: 5
bids: 6
electronicBids: 6
electronicBids: 5
foreignBidsFromEU: 5
foreignBidsFromEU: 6
foreignBidsFromNonEU: 0
foreignBidsFromNonEU: 0
smeBids: 5
smeBids: 6
Buyer and organisations in this procedure

Queen's University Belfast

Contracting authority GB-FTS-48072
View buyer profile

  • Queen's University Belfast
    buyer

    Procurement Office, University Belfast, Belfast, UKN0, BT7 1NN
    c.williamson@qub.ac.uk
    +44 2890973026

  • Krow Ireland Ltd
    supplier

    34 Hill Street, Belfast, UK, BT1 2LA

  • Net Natives Ltd
    supplier

    Lees House, 21-33 Dyke Road, Brighton, UK, BN1 3FE

  • Queen's University Belfast
    reviewBody

    University Road
Documents (0)
Official links; attachments are not copied
No data
No linked documents are published
Related procedures (0)
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No related procedures published