Official UK procurement notice
Quality Meat Scotland - Provision of Creative Services (Lead Agency)
Authority: Quality Meat Scotland
What is being bought
Published requirement descriptionQMS Seeks to appoint a lead creative agency to deliver consumer marketing campaigns.
CPV: Advertising and marketing services
The lotProcurement structure
single lot · no lot value publishedLot #1QMS Seeks to appoint a lead creative agency to deliver consumer marketing campaignsAwarded
QMS Seeks to appoint a lead creative agency to deliver consumer marketing campaigns.
The lead creative agency will be responsible for development, full production and editing all creative elements required to service media schedules which cover seasonal campaign activations across the year focusing on Summer, Autumn, Winter and Spring. Examples of media used in campaigns include:
- VOD
- Digital display/ paid social adverts
- Radio/streaming adverts
- Digital print/OOH
To help QMS achieve the above, we require an agency who can prepare and present high quality, clear, concise and cost-effective activation of brand marketing strategies and work in partnership with QMS’ Marketing and Communication team to ensure the best possible outcome for our three industry brands: Scotch Beef PGI, Scotch Lamb PGI and Specially Selected Pork whilst keeping our brand essence of Meat with Integrity at the heart of our communications.
What it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Published sub-criteria (4)
- Response to creative brief 'Make It... The Next Phase' (M): 45
- Agency approach and account management: 35
- Agency capacity and agility: 20
- price: 20
Published award criteria (4)
- Response to creative brief 'Make It... The Next Phase' (M): 45
- Agency approach and account management: 35
- Agency capacity and agility: 20
- Price: 20
- Price carries 20 of 120 points: a 10% discount moves about 2 points. The method statement decides this lot, not the discount.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Restricted procedure
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Unspecified in notice
- Recurring procurement
- Unspecified in notice
- First published
- 8 Mar 2021, 11:16 GMT
- Last source update
- 8 Mar 2021, 11:16 GMT
- Authority reference
QMS/ITT/LEADCREATIVESERVICES/2021- FTS notice number
2021/S 000-004568- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-029949Find a Tender
Publisher note: Economic operators may be excluded from this competition if they are in any of the situations referred to in regulation 58 of the Public Contracts (Scotland) Regulations 2015. (SC Ref:646707)
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| Guy & CoSME | £750,000 † | — | Awarded |
Contracts
Contract 004568-2021-1 · Guy & CoSME
- Signed
- 5 Mar 2021
- Value
- £750,000
- Status
- active
Bid statistics published by the authority
| Bids | SME | VCSE | Valid bid range |
|---|---|---|---|
| 5bids · 0 electronic | 4 | — | — |
Contracting authority & participating public bodies
Dispute resolution & review bodies
- Edinburgh Sheriff CourtReview body
Bidders & participating suppliers
1 commercial party on the notice- Guy & CoAwarded supplier
Official documents & specifications
Official links; attachments are not copiedNo document links were published on the notice.