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Official procurement procedure
Provision of Audience Research Services
Published value
£396,363
Submission deadline 28 Sept 2026, 12:00 BST
Lots published1
Procurement Executive Summary
AI & Search Synopsis
Generated from official OCDS record
Tenderline Synopsis: National Galleries of Scotland: "Provision of Audience Research Services". Published status: active. Published value: £396,363. 1 published lot. Recorded submission deadline: 28 Sept 2026, 12:00 BST. Published submission portal: www.publiccontractsscotland.gov.uk.
| Contracting Authority | National Galleries of Scotland | Scope & Categories | SERVICES (1 lot) | Submission Window | 21d 8h left 28 Sept 2026, 12:00 BST |
|---|---|---|---|---|---|
| Submission Gateway | Legal Basis & Regime | 32014L0024 · Open procedure | Estimated Value (exc. VAT) | £396,363 |
Bidder Intelligence · Authority Profile: National Galleries of Scotland
Market Analytics
Derived from OCDS awards & bid statistics
Published history for National Galleries of Scotland. These figures describe retained records, not a forecast of bids or a measure of buyer bias.
Published-to-award variance
Not availableInsufficient comparable data
Competition Density
5.2Bids / Report
Supplier ConcentrationNo estimate
Insufficient attributable awardsNo concentration estimate availablePayment Terms
Check noticePublished terms
Coverage: 26 active published awards; 19 bid reports (which may be per lot). Supplier values exclude multi-supplier awards, frameworks and DPS, and use GBP only. They are published award values, not payments. Published-to-award variance compares single-lot, single-award, single-supplier GBP procedures with explicitly non-framework/non-DPS status; increases remain in the average. Unpublished data stays unknown. Awarded suppliers are winners, not all bidders.
Procedure terms
Contracting AuthorityNational Galleries of Scotland | Procedure methodOpen procedure | Procurement categoryservices |
Statusactive | Framework / DPSNot published | CompetitionNot published |
Above thresholdNot published | Legal basisCELEX · 32014L0024 | Tender period startsNot published |
Clarification deadlineNot published | Electronic submissionNot published | Submission languagesen |
Published13 Aug 2026, 16:02 BST | Last source update13 Aug 2026, 16:02 BST | Recurring procurementYes |
ClassificationMarket research services | ||
Delivery area | ||
OCIDocds-h6vhtk-06e3e0 | ||
How to participate
Submission method{"electronicSubmission"} | Electronic submissionNot published | Clarification deadlineNot published |
Submission languagesen | Expression of interest deadlineNot published | E-Sourcing Portal |
Submission instructions https://www.publiccontractsscotland.gov.uk | ||
What is being bought
The Board of Trustees for the National Galleries of Scotland ("NGS") wish to award a Contract for the Provision of Audience Research Services.
The Service Provider is required to conduct Audience Research to provide insight and analysis about our visitors in order to support the Organisation’s 2030 Strategy, Business Plan and Key Performance Indicators (KPIs), special projects and inform organisation-wide strategic planning.
The Service Provider shall be a member of, accredited by, or operate in accordance with the standards, codes of conduct and professional requirements of the Market Research Society (MRS) or an equivalent recognised professional body for market research, social research, insight or analytics.
This Contract shall primarily provide Fieldwork Surveys and associated Project Management, Client Data Access, Analysis and Reporting for each of our four gallery sites.
Services will be agreed to on an “as required” basis with no commitment to a minimum volume of work.
NGS may, at its absolute discretion, require the Service Provider to provide Audience Research Services at this fifth site, currently under construction, at any time during the Contract term.
If permitted by applicable procurement legislation, where additional audience research requirements arise during the Contract term that constitute an extension of the Services, NGS reserves the right to procure such additional services from the Service Provider.
For full details of the Contract Requirements please refer to the associated Tender and Contract Documents.
The Service Provider must have a clear understanding of the contract requirements and the organisational needs of NGS. As part of the tender exercise, the Service Provider must detail a robust and flexible methodology for conducting Audience Research Services that will meet all data capture requirements.
There is no commitment to a minimum spend over the duration of the Contract. Under this Contract, no minimum spend is guaranteed.
The agreement will be non-exclusive i.e. NGS reserves the right, in certain, circumstances, to procure out with the Contract Agreement, as and when required.
In the event of unsatisfactory performance by the successful Service Provider and the termination of the contract by either party, NGS reserves the right to negotiate the continuance of the services with the second and third placed Service Providers.
What changed
From the official release history
- Published value updated to £396,363
13 Aug 2026, 16:02 BST - Status changed to active
13 Aug 2026, 16:02 BST - Official notice release published
13 Aug 2026, 16:02 BST - Submission deadline changed to 28 Sept 2026, 12:00 BST
13 Aug 2026, 16:02 BST - Buyer information updated
13 Aug 2026, 16:02 BST
Lots and requirements (1)
Published by the contracting authority
- Lot 1 · #1Individual lot title not publishedactiveOptionsRenewalPublished value£396,363The procurement will be conducted through the use of the Open Procedure. Service Providers must complete and submit both an SPD and Tender response. Economic Operators may be excluded from this competition if they are in any of the situations referred to in Regulation 58 of the Public Contracts (Scotland) Regulations 2015. Given the nature of the contract, Tenderers must comply with minimum security requirements. The Service Provider must obtain valid Cyber Essentials Basic (or equivalent) certification prior to the Contract Commencement Date and maintain throughout the Contract term including any extension periods. It is desirable that the Service Provider hold current ISO/IEC 27001 (or equivalent) certification or otherwise Tenderers must demonstrate equivalent information security management arrangements as part of the quality assessment. Full details are set out in the Tender and Contract Documents. The maximum available budget to deliver the Core Contract Requirements is 60,000 GBP per annum excluding VAT. Tenderers are required to submit pricing that can be delivered within this annual budget for Years 1 – 5 of the Contract, including any optional extension periods. Any Tender exceeding the maximum available budget, may be deemed unaffordable and may be excluded from further consideration. Tenderers must provide fixed prices for Years 1 – 3 of the Contract, and indicative prices for Years 4 & 5. The prices submitted for Years 4 and 5 shall represent the maximum prices payable during any extension period unless NGS approves a formal change request due to the Service Provider sufficiently demonstrating exceptional circumstances. Cost Control Mechanisms for Years 4 & 5 are detailed under Schedule 2 of the Contract Agreement. For this Tender Competition, and for commercial evaluation purposes, NGS reserves the right to assess affordability against a maximum annual budget of 60,000 GBP for each contract year, including any optional extension periods. NGS reserves the right not to award where it considers submitted pricing to exceed available funding. Information in respect of Optional Contract Requirements, and estimate additional spend, has been provided at section V1.3 ‘Additional ‘Information’. The ‘Estimate Total Contract Value’ provided at II.1.5, includes both estimate spend for Core Contract Requirements and estimate spend for Optional Contract Requirements. Additional information: The top three highest scoring Tenderers (price & quality combined score) will be invited to a Tender Presentation stage on 4th and/or 5th November 2026 (dates may be subject to change). Full details provided in the Tender Documents.Contract periodNot publishedEligibilityNot publishedOptions / renewalNGS reserves the right, where permitted by applicable procurement legislation, to award a public contract using the negotiated procedure without prior publication in accordance with Regulation 33(8) of the Public Contracts (Scotland) Regulations 2015. NGS reserves the right, where permitted by applicable procurement legislation, to modify the Contract in accordance with Regulation 72 of the Public Contracts (Scotland) Regulations 2015. Further information is included in the Tender and Contract Documents. · The Contract is anticipated to commence by 1st April 2027 for a duration of 39 months, with the option to extend on more than one occasion by a variable period of up to an additional 27 months, resulting in a maximum possible Contract duration of 66 months. Each contract year will run from 1st April through 31st March.
Timeline
- Procedure published
13 Aug 2026, 16:02 BST - Submission deadline
28 Sept 2026, 12:00 BST
Commercial outcome and competition
AwardsNo award published |
ContractsNo contract published |
Bid statisticsNo aggregate bid statistics published |
Buyer and organisations in this procedure
National Galleries of Scotland
Contracting authority GB-FTS-3913Documents (0)
Official links; attachments are not copied
No linked documents are published
Related procedures (0)
No related procedures published